Exhibitors Herald World (Jan-Mar 1929)

Record Details:

Title:
Exhibitors Herald World
Date:
Jan-Mar 1929
Author:
Quigley Publishing Company
Publisher:
Chicago, Quigley Publishing Company
Volume:
Exhibitors Herald World (Jan-Mar 1929)
Leaf #:
00027
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 21, 2024
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The Independent Film Trade Paper EXHIBITORS H E RALD WORLD Home Office: 407 So. Dearborn St. Chicago IN THIS ISSUE Film field is now open for all sound devices having quality; understanding for interchange is reached by licensees of Western Electric; future of audiens depends upon maintenance and improvement of standard, says Otterson; cause of the talking picture declared lost if producers, exhibitors or manufacturers accept standard lower than now established. COMPLETE INDEX TO CONTENTS NEWS Campaign for decent name for talking pictures progresses far beyond expectations; names pour in from all parts of country. Woodhull challenges Allied to give stand on admitting chains; declares growth of MPTO A both "satisfactory and safe." Prosperity is sure to continue into new year, says Klein — First seven World Wide pictures go to exhibitors this month. Lee Marcus is elected vice-president of FBO; Rozenzweig is general sales manager — F N announces impressive list of allaudiens. FEATURES Service Talks by T. 0. Service 53 Los Angeles by Douglas Hodges 42 Pictorial Section 31 Quick Reference Picture Chart 54 Letters from Readers 58 Broadway 26 DEPARTMENTS Sound Pictures 36 The Studio 41 Short Features 44 Presentation Acts 45 The Theatre 50 Classified Advertising 57 Chicago Personalities by J. F 66 ADVERTISEMENTS FILM, SOUND AND EQUIPMENT— Metro-Goldwyn-Mayer, Eastman Kodak, Fox, Paramount, Dramaphone, Universal, Phototone, World Wide Pictures, Pathe, First National, Murad, Movie-Phone Corporation, Irving Hamlin, Exhibitors Record Service, Milton M. Stern. PRESENTATIONS— Leo Feist, Inc., Donaldson, Douglas and Gumble, Inc., Sunshine Sammy, Johnny Payne, L. Carlos Meier, New York Costume Company, Ransley Brooks Costumes. CHICAGO 407 South Dearborn St. Telephone Harrison 0036-37-38 Ca bis Address : Quigpubco EDWIN S. CLIFFORD, General Manager JAY M. SHRECK, Managing Editor GEORGE CLIFFORD, Business Manager ERNEST A. ROVELSTAD, Netes Editor LOS ANGELBS S617 Hollywood Bird. Telephone Gladstone 37S4 DOUGLAS HODGES West Coast Manager EDITORIAL AND ADVERTISING OFFICES NEW YORK 565 Fifth Avenue Telephone VanderbUt 3612-3613 PETER VISCHER, ;Ve» York Editor JAMES BEE CROFT, .Vew York Advertising Manager LONDON THE BIOSCOPE (J. Cabourn, Editor") Faraday House 8-10 Charing Cross Rd., W. C. 2 SUBSCRIPTION RATES : United States and its possessions, Canada and all countries of the Americas — $3.00 per year; Great Britain and Its colonies — £1 per y« utner foreign countries per year. Single copies — 25 cents. Advertising rale cards and Audit Bureau of Circulations statements famished npon eppUeatien. I J