Exhibitors Herald World (Jan-Mar 1929)

Record Details:

Title:
Exhibitors Herald World
Date:
Jan-Mar 1929
Author:
Quigley Publishing Company
Publisher:
Chicago, Quigley Publishing Company
Volume:
Exhibitors Herald World (Jan-Mar 1929)
Leaf #:
000147
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 21, 2024
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January 12, 1929 EXHIBITORS HERALD-WORLD 67 w WHAT THE PICTURE DID FOR ME Verdicts on Films in Language of Exhibitor Columbia THE APACHE: Don Alvarado— 90%. December 6-8. A thrilling story of the French underworld. Pleased. Seven reels. — S. A. Hayman, Lyda theatre. Grand Island. Neb. DAWN: Sybil Thorndike— November 29-December 1. Very good. Mies Thorndike is splendid. The only thing against it is that it'6 just a bit too heavy and lacks the comedy touch. Our business on "Dawn" was next to that of "Ben Hur" and "Seventh Heaven," in tpite of an eleven-inch snowfall on the first night of the play dates. Picture had just been released and print was first class. Eight reek. — Frank Johnson, Opera House, Louisville, Neb. — Small town patronage. RAMSON: Lois Wilson — Very ordinary. Six reels of film. However, it is a lot better than cheap Westerns. The latter are simply passe. I can't get a corporal's guard on them, so do not show them any more. — L. E. Palmer, Postville theatre, Postville, la. — General patronage. RANSOM : Lois Wilson— 21%. December 2S. A good little picture, but did not draw well. due. we believe, to general sickness and cold. Six reels. — Mrs. Hulda J. Green, Gem theatre, Greenriver, Utah. — General patronage. THE SCARLET LADY: Lya DePutti— 58%. December 18-19. Very good picture of its kind and a fair drawing card at the box office. Print and photography excellent. Seven reels. — P. G. Held. Strand theatre, Griawold, la. — Neighborhood patronage. COURT MARTIAL: Jack Holt— 100%. September 30-October S. Very good. Will please. Seven reels. — S. A. Hayman, Lyda theatre, Grand Island, Neb. — General patronage. SALLY IN OUR ALLEY: Good.— Julius W. Schmidt, Grand theatre, Breese, HI. — General patronage. HIS WIFE'S RELATIONS: Shirley MasonNovember 28. A very good picture, not on account of Miss Mason or Gaston Glass, but mostly on account of the lesser luminaries in the picture, particularly Ben Turpin. Ben is a riot and together with the hero's chums, keeps the audience in what we always like to hear, roars of laughter. Personally, I thought the explosion inconsistent, but perhaps they do use explosives in making automobile paint. Six reels. — Frank Johnson, Opera House, Louisville, Neb. — Small town patronage. ALIAS THE LONE WOLF: Special cast— Very good. — Julius W. Schmidt, Grand theatre, Breese. 111. — General patronage. RUNAWAY GIRLS: Shirley Mason— If you don't take time to analyze the weak spots in this one, it will rate as a fair program offering. But the plot is weak in spots, and I'd only call it just another picture. Six reels. — P. G. Vaughan, Sun theatre, Kansas City, Mo. — General patronage. THE WAY OF THE STRONG: Special cast— Fair entertainment. Better than cheap Westerns at the box office, but nothing to rave over, at that. Just a fairly good picture. — L. E. Palmer, Postville theatre, Postville. Ia. — General patronage. AFTER THE STORM: Special cast— Fair picture, with the same old toy storm at sea and shipwreck. This shipwreck and First National's tram wreck in the "Crash" sure are the berries. The public isn't quite so dumb that they don't see these defects. — L. E. Palmer, Postville theatre, Postville, Ia. — General patronage. SUBMARINE: Jack Holt— 100%. December 25-29. A mighty drama of the sea. Pleased everyone T»ho saw it. Some came to see it a 6econd time. Nidi reels. — S. A. Hayman, Lyda theatre. Grand Island. Neb. — General patronage. THE TIGRESS: Not so good.— Julius W. Schmidt. Grand Iheatre. Breese. III. — General patronage. Copyright, 1929 THE FIRST VOTES 'THE first votes in the "My Favorite Players" contest are in, and they place Lon Chancy in the lead of the male players, and Joan Crawford and Louise Lovely, who are tied, at the head of the list of feminine players. Miss Lovely, by the way, received all her votes from one exhibitor and his family, as did William Farnum. It has occurred to us that some may think that theatre employes are eligible to vote. That is not true in this contest. A contest open to employes is a good idea, but it will have to wait for another time. In this voting, only the exhibitor, his wife and his children (to name the usual conditions) are eligible to cast a ballot. If a theatre is operated by partners, of course, each partner is considered an exhibitor, and the rules apply to him accordingly. Elsewhere in this department is published the name of each voter, by theatre, and his or her choices. Following is the standing to date of those nominated: FEMININE Joan Crawford _ 4 Louise Lovely 4 Laura La Plante 3 Clara Bow — 2 Dolores Costello 2 Lillian Gish 1 Marian Nixon 1 Patsy Ruth Miller 1 MALE Lon Chaney 5 William Farnum 4 William Haines 2 Richard Dix 2 John Gilbert 1 Give Brook 1 Glenn Tryon 1 Reginald Denny 1 Conrad Nagel 1 FBO THE GREAT MAIL ROBBERY: Ve.y good.— Julius W. Schmidt, Grand theatre, Breese, 111. — General patronage. THE CIRCUS KID: Frankie Darro— Well, well, here is a real circus picture. Frankie Darro and Poodles Hanneford are good in this one. Drew a good house and patrons were well pleased. — G. A. Dilla, Sun theatre, Farwell, Neb. — General patronage. THE DESERT PIRATE: Tom Tyler— 42%. December 14-15. Not much to this one. Just a fair Western. Tyler doesn't seem to get enough action in his pictures. Print and photography fair. Five reels. — P. G. Held. Strand theatre. Griswold, Ia.— Neighborhood patronage. THE PERFECT CRIME: Special cast— This was sold as a special, but was nothing out of the ordinary. All patrons kicked on the finish of this one — G. A. Dilla. Sun theatre, Farwell, Neb. — General patronage. TERROR MOUNTAIN: Tom Tyler— December 1819. It's hard to tell whether to call this a Western or not. Shots inside the 6tudio don't make a good story, but this seemed to go over about average. Five reels. — Frank Johnson, Opera House, Louisville, Neb. — Small town patronage. TERROR MOUNTAIN: Tom Tyler— While this is not a Western, it's very good entertainment, worked out from an angle different from that of any picture I remember having 6een. Plenty of action and comedy and some good snow scenes. Five reels. — P. G. Vaughan, Sun theatre, Kansas City. Mo. — General patronage. CONEY ISLAND: Good.^Julius W. Schmidt, Grand theatre, Breese, 111. — General patronage. STOLEN LOVE: Special cast — Just a fair picture. Nothing to get wild about. — G. A. Dilla, Sun theatre, Farwell, Neb. — General patronage. TERROR OF BAR X: Special castNot so good. — Julius W. Schmidt, Grand theatre, Breese, 111. — General patronage. BREED OF THE SEA: Ralph Ince— December 22. — A pretty good picture. Didn't have much of a crowd. However, no fault of the picture. Seven reels. — Andrew Rapp. Theatorium theatre, Emlenton, Pa. — General patronage. NAUGHTY NANETTE: Special cast— Good.— Julius W. Schmidt, Grand theatre, Breese, 111.— General patronage. FRECKLES: Hobart Boswortli — 75%. August 2. It's old but good; that is why I went back to it and played it. Seven reels — E. J. Hosock, Strand theatre, Pella, Ia. — General patronage. HOME STRUCK : Good.— Julius W. Schmidt, Grand theatre, Breese, 111. — General patronage. LOVES OF RICARDO: George Beban— There is nothing to this one. Had a very poor crowd. Seven reels. — Andrew Rapp, Theatorium theatre, Emlenton, Pa. — General patronage. WIZARD OF THE SADDLE: Special casV— It's good. — Julius W. Schmidt, Grand theatre, Breese, 111. — General patronage. THE CHEROKEE KID: Tom Tyler— 32%. December 20. Very good Tyler picture. One of his best ones. Print and photography good. Five reels. — P. G. Held. Strand theatre, Griswold, Ia. — Neighborhood patronage. THE BANDIT'S SON: Just fair.^Juliue W. Schmidt, Grand theatre, Breese, 111. — General patronage. First National BURNING DAYLIGHT: Milton Sills— December 12. A good picture and well liked. — M. W. Mattecheck. Lark theatre, McMinnville, Ore. — General patronage. HAROLD TEEN: Special cast — December 27-28. Good take-off on the comic strip, and enjoyed by all the younger element. Thought I would stick this in for Holiday Week, when all the Nit-Wits from the Collitches were home In their coon skins in order to touch Pop for enough jack to last 'em for the next semester. However, most of 'em must have seen it on the campus, or else they were busy necking somewhere out in a snowdrift, for few of 'em planked down cash at the B. O. to see themselves as others see 'em. Eight reels. — William E. Tragsdorf. Trags theatre, Neillsville, Wis. — Small town patronage. HAROLD TEEN: Special cast— lji%. December 20-22. A collegiate number that just gets over. Arthur Lake in the lead is very good, as is Alice White. The amateur movie sequence is too long drawn out and becomes tiresome and misleading to those coming in when it is on. Pleased the younger generation. Eight reels. — S. B. Kennedy, Central theatre, Selkirk, Man., Can. — General patronage. HAROLD TEEN: Special cast— November 29. A silly "ligh School story that even the kids thought p™ . light. Not much to it. Eight reels. — M. A.