Exhibitors Herald World (Jan-Mar 1929)

Record Details:

Title:
Exhibitors Herald World
Date:
Jan-Mar 1929
Author:
Quigley Publishing Company
Publisher:
Chicago, Quigley Publishing Company
Volume:
Exhibitors Herald World (Jan-Mar 1929)
Leaf #:
000785
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 21, 2024
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March 2, 1929 EXHIBITORS HERALD-WORLD AUDIT BUREAU OF CIRCULATIONS CHICAGO AVERAGE NET PAID 1st Quarter 1928 13666 (a) 2nd 3rd 4tli 1928 1928 1928 13199 12452 12143 AUDITOR'S REPORT Exhibitors HeraldWorld (a) 2. Chicago * Illinois 5. Published Weekly 6, Report for twelve months ending Dec. 51 Date Examined Janxary 1929 4. Year EstaS. E.H. .1915 M.P.W.1907 1928 8 Average Distribution fc^p^riodjcowered^bij Paragraph 6_above Mafl Subscribers (lnd»vidual) 11908 Correspondents . . . 37 Net Sales through Newsdealers 29 Advertisers ... . 223 Mail Subscribers Special Advertising Agencies 33 (See Par. 28) 902 Exchanges and Complimentary 190 Single Issue Sales 14 Canvassers and Samples Employees ..... 50 File Copies 52 TOTAL NET PAID 12853 jJaplicaticas 113 Term Subscriptions in Bulk Single Issue Sales in Bulk 12 TOTAL NEI PAID INC. BULK 12865 TOTAL DISTRIBUTION 11553 10. Net Paid Circulation by States based on issue of. £§C_e_mber_ j^-.^Sfi. STATE Maine New Hampshire Vermont Massachusetts Rhode Island Connecticut New England New Ycrk New Jersey . Pennsylvania Middle Atlantic Delaware Maryland Dist. of Columbia Virginia West Virginia North Carolina South Carolina Georgia Florida South Atlantic Ohio Indiana Illinois Michigan Wisconsin East North Central Kentucky Tennessee . Alabama Mississippi . East South Central I .t H. »• tH r. MMfMt. I M. It nun. rtmtlM.I1 MAIL SUBSCRIBERS NtWSGEALfcSS STATE Mail SUBSCRIBES NEWSDEALERS 159 {Minnesota . 91 | Iowa . 63 f Missouri 382 f North Dakota 45 {South Dakota 141 J^/v 1 Nebraska "qqI I {Kansas 1144 i 18 i W3st North Central 169 -/\% {Arkansas 675 X;/* {Louisiana Oklahoma I Texas I West South Central j Montana | Idaho . [Wyoming ] Colorado {New Mexico {Arizona {Utah '. | Nevada I Mountain | Washington [Oregon I California | Pacific Unclassified . . United States [Alaska &U. S. Poss {Canada | Foreign I Miscellaneous (x) . Grand Total >iiiUMtMUMiinw«iM*iMiDMi B— — M— W |— | WWMMM«M m t*""*""*ir'riirr-niitm-M»nniinriinw«iii (x) Miscellaneous — Saias ot.er tnan mail subscrbers or newsdealers. .■ u-,. . 267 382 355 103 119 313 ....305... 1844 """133" 161 244 ...-5QS-. 1044 79" 82 50 144 34 35 84 19. 527 """200" 134 ....754.. 1088 11222 I 25.. 68 j 407 j 561 ; j 23. „12^S8..„luj,..„,.:„..,........^8«„ Copyright 1514 Aud.i Bureau of Circu.&tion* (a) So<? ? .. 28.