Exhibitors Herald World (Oct-Dec 1929)

Record Details:

Title:
Exhibitors Herald World
Date:
Oct-Dec 1929
Publisher:
[Chicago, Quigley publishing company]
Volume:
Exhibitors herald world
Leaf #:
000232
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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4 EXHIBITORS HERALD-WORLD October 26, 1929 we apologize, Mr. Whalen! hbh PIS' ' pm — T From 8-9 P.M.«>I0MB30RM NQ TURNS from or into 7* Ave or Bway between 4-2"* St. 50* St inclusive *tVP THE PO£//v ) BY OBSERVING * BY OBSERVING TRAFFIC RULES From 74S-9 RMz-WMI^RM. no parking m 39«! St. to 52s3 St. een e^Ave.^CRA**. inclusive — but see the pictures yourself and you'll realize why the sidewalks are blocked <1 Coincidental with the opening of two great Paramount Pictures on Broadway— THE TWO BLACK CROWS, MORAN AND MACK, in "Why Bring That Up?" at the Rialto Theatre and "APPLAUSE", the $2 sensation with Helen Morgan, at the Criterion Theatre — the above sign appeared a block from each theater. <I The sign bears the name of Police Commissioner Grover A. Whalen. It appeals to the crowds belowT to keep traffic open. *I We admit the sidewalks in front of the Rialto and Criterion have been jammed since these two sensational attractions started their runs. We pledge the Commissioner to use every resource at our command to handle the crowds and to accomodate the thousands besieging the Rialto and Criterion box offices. With this idea in mind we are using a 24-hour continuous performance policy at THE TWO BLACK CROWS show. PARAMOUNT NEW SHOW WORLD