Exhibitors Herald World (Jan-Mar 1930)

Record Details:

Title:
Exhibitors Herald World
Date:
Jan-Mar 1930
Publisher:
[Chicago, Quigley publishing company]
Volume:
Exhibitors herald world
Leaf #:
000772
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
November 10, 2022
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34 EXHIBITORS HERALD-WORLD March I, 1930 Baseball Love, Van &Schenck In vaudeville s list of big attraclions, few performers have retained their high position as have Van & Schenck. Their songs and musical recitations have a theatrical "It." And they've taken to the films. First in shorts. And now in a full-length feature. It is MGM's "They Learned About Women," the character of which is indicated by these scenes. Bessie Love has the leading feminine role. Sam Wood directed. Above: Van & Schenck in the act that millions seasonally applaud and as they reproduce it ( though differently ) in a sequence of "T hey Learned About Women.''^ Left: A critical episode back-stage — Bessie Love, Schenck and Van. Below: As Mr. Schenck of the Blue Sox would relieve his feelings. Fox Films Launches Its New Department for the Making of Outdoor Films (Special to the Herald-World) NEW YORK, Feb. 25.— Fox Films has launched its new department of Greater Outdoor Romances, which is designed to make pictures in their natural locations throughout the world. This is considered to be one of the most important projects since the introduction of sound. Eleven productions have already been scheduled and $3,000,000 has been bugeted to the new department for this purpose. Pictures already planned will be filmed in the pampas region of the Argentine, the African veldt, the tropics and the mountains and deserts of the Western United States. The first of the eleven productions scheduled is Zane Grey's "Last of the Duanes" with George O'Brien playing the lead. Warner Brothers Announce Plans for Two New Houses To Be Built in California (Special to the Herald-World) NEW YORK, Feb. 25.— Plans have been announced by J. L. Warner, vice president of Warner Brothers, for the construction of two new houses on the West Coast, one at Huntington Park, California, and the other at San Pedro, California. The Huntington Park theatre will have 1,800 seats, while the house at San Pedro will seat 2,000. Stores and offices will be built in each building. B. Marcus Priteca is the architect for both houses. Educational Matinees At UFA Houses Sundays (Special to the Herald-World) NEW YORK, Feb. 25.— Sunday educational matinee programs have been introduced at the UFA theatres in Berlin with success. The Kammerlichtspiele, a UFA house, showed a program of all educational shorts for two successive Sundays, and the audience was so enthusiastic about it that UFA has decided to introduce these educational matinees as a regular institution. Famous Singers Heard in Radiola Radio Program (Special to the Herald-World) CAMDEN, N. T., Feb. 25.— Two singers of international fame, Marguerite D'Alvarez, contralto, and Armand Tokatyan, tenor, supported by a 65 piece symphony orchestra, directed by Nathaniel Shilkret, were featured during the hour of music broadcast through the NBC system on Februarv 27 by the Radiola division, RCA Victor Company. Robert Crawford Heads W B Coast Studio Music (Special to the Herald-World) NEW YORK, Feb. 25.— Robert Crawford, formerly head of DeSylva, Brown & Henderson company, music publishers, has been appointed executive in charge of all musical activities at the Warner studio in Hollywood where he recently arrived from New York. Laura LaPlante to Star In Universal' s Storm" (Special to the Herald-World) NEW YORK, Feb. 25.— Laura LaPlante will play the star role in Universal's "The Storm." The announcement was made by Carl Laemmle, Jr., general manager of Universal City. Others in the cast are: Paul Cavanaugh and William Boyd. I