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The
Independent Film Trade Paper
EXHIBITORS
H E RALD WORLD
Home Office :
407 So. Dearborn St. Chicago
In This
FILM AND STAGE
Film Companies Get Firm Foothold on New York Stage by Increasing Activity in Legitimate Production Field — Paramount and Warner Brothers Make Better Plays Pay Better Than Ever Paramount Strengthens Position Through Chester Erskine — Warners Obtain Invaluable Help from Paul Moss.
Issue —
FOX CABINET SET
Fox Cabinet in Complete Operation with Sheehan in Full Command Under Clarke’s Benevolent Leadership — First Public Financing Under New Regime Brings Offering of $30,000,000 in Debentures as Part of Plan Whereby Fox Companies Will Pay Off $100,000,000 in Obligations.
COMPLETE INDEX TO CONTENTS
NEWS
Fight is launched over deal whereby 200 theatres in Famous Players-Canadian Corporation would be purchased by Paramount — Mayors at opening of Warners’ Hollywood.
Industries’ codes of trade practice ethics face withdrawal of sanction of Federal Trade Commission — Fox forces to map five-year program at sales convention.
Academy of Motion Picture Arts and Sciences takes steps for practicable application of Code of Ethics — Details will be discussed at series of meetings.
Seattle exhibitor locks out projectionists after he demands 20 per cent pay reduction — United Artists convention on coast hears home office leaders.
DEPARTMENTS
Short Features 45
Music and Talent 46
The Theatre 39
Classified Advertising 51
What the Picture Did for Me 53
Chicago Personalities by Jim Little 58
FEATURES
Service on Pictures 28
The Voice of the Industry (Letters from Readers) 52
Motion Picture Finance 20
Hollywood, by Douglas Hodges 31
Broadway 12
Sound Pictures 34
Pictorial Section 21
J. C. Jenkins— His Colyum 33
ADVERTISEMENTS
FILM, SOUND AND EQUIPMENT — Metro-Goldwyn-Mayer, Columbia, Aristocrat Pictures, Educational, Paramount, R K O Productions, Warner Brothers, United Artists, First National, Radiotone Pictures Corporation, Jules Juillard, A. R. Boyd Enterprises, Western Electric, National Screen Service, Vitadisc Corporation.
MUSIC AND TALENT — Jack Meyer, Quality Slide Company, Brooks Costumes.
CHICAGO
407 South Dearborn St. Telephone Harrison 0036-37-3B Cable Address: Quigpubco EDWIN S. CLIFFORD. General Manager JAY M. SHRECK, Managing Editor GEORGE CLIFFORD, Business Manager ERNEST A. ROVELSTAD, News Editor
HOLLYWOOD
1605 North Cahuenga St. Telephone Gladstone 2118-2110 DOUGLAS HODGES
West Coast Manager
EDITORIAL
AND
ADVERTISING
OFFICES
NEW YORK
565 Fifth Avenue Telephone Wickersham 2366-2367
PETER VISCHER, New York Manager HERBERT FECKE and RAYMOND GALLO Advertising Representatives LONDON THE BIOSCOPE Faraday House
8-10 Charing Cross Rd., W. C. 2
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