Exhibitors Herald and Moving Picture World (Apr-Jun 1930)

Record Details:

Title:
Exhibitors Herald and Moving Picture World
Date:
Apr-Jun 1930
Volume:
Exhibitors Herald and Moving Picture World (Apr-Jun 1930)
Leaf #:
000467
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 21, 2024
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EXHIBITORS HERALD-WORLD 57 April 26, 1950 Seven reels. — L. P. Charles, Grand theatre, Chetek, Wis. — General patronage. SHOW BOAT (AT): Special cast— Not a big drawing card. Opinions split, some enjoyed it, others walked out. Recording on disc poor. Print poor. Of the artistic type. — Playhouse theatre, Clyde, N. Y. — Small town patronage. BARNUM WAS RIGHT: Glenn Tryon— March 26. There’s one born every minute and guess I was one of ’em for booking this one. May be all right in sound but as silent there is little to offer. Five reels. — Charles Cassinelli, Star theatre, Bulan, Ky. — Small town patronage. UNIVERSAL TALKING WESTERNS: Maynard and Gibson — Some part-talking, some with synchronized music. With good recording these would be good. — J. M. Broadus, Family theatre, Georgiana, Ala. — Small town patronage. I THE SHAKEDOWN: Special cast— Good little program offering which pleased the biggest percentage of our patrons. Six reels. — Parkside theatre, Clinton. Ia. — General patronage. THE LONG, LONG TRAIL: Hoot Gibson — Good , show. Nothing great. Probably a little under the average for Gibson. Satisfactory, however, as a Western. — George Lodge, Green Lantern theatre, Claymont, Del. — General pat r on age. GIRL OVERBOARD: Mary Philbin— March 22. An excellent production. Well acted. Best Mary Philbin picture I have seen lately. Held interest of our patrons to the end. — George Lodge, Green Lantern theatre, Claymont, Del. — General patronage. United Artists SHE GOES TO WAR (TME) : Special east— People don’t seem to care much for the war picture. This has some excellent war scenes in it and the disc recording was good, but it didn't pull so big. — Harold Smith, Dreamland theatre, Carson, Ia. — General patronage. TAMING OF THE SHREW (AT): Piekford-Fairbanks — Funny, and the box office says it’s rotten. A flop. Disc recording fair. — George Khattar, Casino theatre, Sydney, N. S., Canada. — General patronage. ALIBI (AT) : Special cast — This sure is a knockout. Great murder picture. Disc recording good. — George Khattar, Casino theatre, Sydney, N. S., Canada. — General patronage. THE TRESPASSER (AT): Gloria Swanson— March 28-29. A wonderful story and star spoiled by poor recording. Had to give the old fader the works, and then you couldn’t understand it. Absolutely the poorest recording to date. Ran United Artiste’ “Overture of 1812” as one of the shorts with this feature and it was awful. Pulled it after the first showing. Ten reels. — W. J. Carter, Maxine theatre, Croswell, Mich. — Small town patronage. THE TRESPASSER (AT): Gloria Swanson— March 30-31-April 1. All-talking picture. The star great and a fine cast. A great picture. Sound-onfilm. Poor print will queer any good picture, and talking pictures worse than the silent. And that is what we are up against out in the sticks. We get fine results with talking where we get good prints. — Bert Silver, Silver Family theatre. Greenville, Mich. — General patronage. THIS IS HEAVEN (AT): Vilma Banky— A very nice picture. Well worth running. Recording good. Ten reels. — Harold Smith. Dreamland theatre. Carson, Ia. — General patronage. Warner Brothers SAY IT WITH SONGS (AT): A1 Jolson— Not so hot. Recording fair. But too much Jolson. Do not want his last picture. Ten reels. — Dee Brewerton. Capitol theatre, Raymond, Alta., Canada. — General patronage. WIDE OPEN (AT) : Edward Everett Horton — Not much, with recording only fair. Look out for Warners reproduction. Seven reels.— Lee Brewerton, Capitol theatre, Raymond, Alta., Canada. — General patronage. WIDE OPEN (AT) : Special cast — Good recording, with Edward Everett Horton, Louise Fazenda, Patsy Ruth ^ Miller, Roy Barnes and Edna Murphy. All favorite stars except Louise Fazenda, whom I do not like. I don’t like her in any parts I have ever seen her play in and I have failed ever to hear any compliments for her from anyone yet. No doubt she could be interesting if she did not act such M *n this picture. She gets all lit up with ‘jake’’ or some intoxicating drink and tries to talk and sing, and goes all to pieces. Horrible to look at. Excepting that part the picture goes over well and will satisfy —Walter Odom & Sons, Dixie theatre, Durant, Miss. — General patronage. THE AVIATOR (AT): Special cast — When I say all-talking picture, I have reference to this one. there is nothing but talk and talk, and keep on talking. No music, no songs, just conversation, with lots of airplane stunts that are really thrilling. It seems, in. my theatre they want some talking and lots of singing, dancing, etc. When you have shown Pictures in your theatre like “The Gold Diggers of Broadway,” thev seem to think that they all must be like that. That’s why I believe there will come a time, not so far off, that all pictures will havo to be like “The Gold Diggers of Broadway.” I mean bie. big ones. — Walter Odom & Sons, Dixie theatre, Durant, Miss. — General patronage. THE GREYHOUND LIMITED: Mone BlueMarch 27-28-29. Good program picture. Seven reels. —Beniamin Shnitka. Royal theatre, Innisfail, Alta.. Canada. — Small town patronage. THE SHOW OF SHOWS (AT): Special cast — March 31-April 1-2. A bfetter title for me would be “The Lemon of Lemons.” Just three nights of empty seats. Receipts totaled $10.20 less than film rental. Even those few who saw it complained about it. Musical reviews seem to require a story, be it ever so slight, to hold the interest of the audience. “Hollywood Review” made the grade pretty well by being the first of its kind ; and then, of course, Metro-Goldwyn had more real talent to work into such a picture than could be found on the Warner lot. Recording good. Fifteen reels. — W. J. Powell, Lonet theatre, Wellington, O. — Small town patronage. Sono Art-World Wide HELLO, SISTER (AT) : Special cast — March 12. It is as good a picture as the big four. Wonderful recording, I played it sound-on-film. Book it and advertise it. You can invite all the preachers to see it. Seven reels. — E. Berenson, State theatre, Bogalusa, La. — General patronage. Serials EAGLE OF THE NIGHT (Pathc) : Special cast— For junk, this serial takes the cake and we are thankful it is over. If anybody that sees a thing like this and still wonders what is wrong with the movie business — oh, well, finish it yourself, and that’s that. Chapter ten. (Parkside theatre, Clinton, Ia. — General patronage.) QUEEN OF THE NORTH WOODS (Pathe) : Special cast — This is one of the best Northern serials from Pathe and that’s some. (Charles Cassinelli, Star theatre, Bulan, Ky. — Small town patronage.) YELLOW CAMEO (Pathe): Special cast — Attendance on increase all through this serial and had many favorable comments. (Charles Cassinelli, Star theatre, Bulan, Ky. — Small town patronage.) PIRATES OF PANAMA (Universal): Special cast — We ran this awful lemon this winter and simply wonder how they had the nerve to make it, and wonder more how they had the nerve to show it after it was made. This does no good to Carl Laemmle. It makes exhibitors sore and the people sick. — Philip Rand, Rex theatre, Salmon, Ida. — General patronage. TARZAN THE TIGER (Universal) : Frank Merrill — This serial draws well. Seems like people never tire of Tarzan. Of course they are improbable, but we need imaginative stories and these seem to fill the bill. (Mrs. D. L. Morrison. Reliance theatre, Clermont, Fla. — Small town patronage. ) Miscellaneous OUTLAWED: Tom Mix (FBO)-Tom Mix in a good Western. Drew well. — Philip Rand, Rex theatre, Salmon, Ida. — General patronage. TERROR MOUNTAIN: Tom Tyler (F B O)— April 12. Good action picture that simply "tickled the kids to death” and pleased a lot of the grownups. Five reels. — C. E. Hopkins, The Hopkins theatre, Cotter, Ark. — Small town patronage. THE BIG DIAMOND ROBBERY: Tom Mix (F B O) — March 20-21-22. A fair Western. Six reels. — Benjamin Shnitka, Royal theatre, Innisfail, Alta., Canada. — Small town patronage. Short Features (SOUND) COLUMBIA SILLY SYMPHONIES, %.— We have run “Skeleton Dance” and “Hell’s Bells,” which were great, but we ran “El Toreador” and “Spring Time.” which were very tame. (J. M. Broadus, Family theatre, Georgiana. Ala. — Small town patronage.) STATION BUNK, 1.— Just a fair filler with faildisc recording. (Parkside theatre, Clinton, Ia. — General patronage.) IN DUTCH. — The color saves this. (S. B. Kennedy, Central theatre, Selkirk, Man., Canada. — General patronage.) SINGING BRAKEMAN.— As fine a short as you can play. Recording fine. (Harold Smith, Dreamland theatre, Carson, Ia. — General patronage.) EDUCATIONAL ZIP BOOM BANG, 2. — Splendid circus comedy. (S. B. Kennedy, Central theatre, Selkirk, Man., Canada. — General patronage.) ZIP BOOM BANG. — A very funny talking comedy. (Bert Silver, Silver Family theatre, Greenville, Mich. — General patronage.) ZIP BOOM BANG, 2. — Average comedy offering with fair disc recording. (Parkside theatre, Clinton, Ia. — General patronage. TROUBLE FOR TWO, 2.— Not so good. The recording was very good. (S. B. Kennedy, Central theatre, Selkirk, Man., Canada. — General patronage.) BULLS AND BEARS, 2.— This might have been okay if the recording on film was new. (S. B. Kennedy, Central theatre, Selkirk, Man., Canada. — General patronage.) ROMANCE DELUXE, 2. — Just a fair comedy and not good till the last reel. You get some thrilling sensations. They can’t make them funny any more, it seems. Will make a filler. (Arthur W. Howard, New Strand theatre, Monon, Ind. — Small town patronage.) M G M M G M COMEDIES. — With exception of Harry Langdon, all are good. (H. R. Cromwell, Bedford theatre, Bedford, Pa. — Small town patronage.) BERTH MARKS, 2. Laurel & Hardy — Average comedy. Recording perfect. (William Bosse, Jr., La Sirena theatre. Providence, R. I. — General patronage.) MOVIE NIGHT, 2. -Average comedy. (William Bosse, Jr., La Sirena theatre. Providence, R. I. — General patronage.) KELLER SISTERS AND LYNCH.— Fairly good singing but they are sticks in front of the camera. Folks have heard these over the radio. (G. B. Orne, Richmond theatre, Richmond, Vt. — Small town patronage.) PATHE PATHE COMEDIES.— Mostly good, but one. “Doing Phil a Favor,” was very poor. (H. R. Cromwell, Bedford theatre, Bedford, Pa. — Small town patronage. ) TURKEY FOR TWO, 2 Was well liked and funny. Disc recording good. (George Khattar, Casino theatre, Sydney, N. S'., Canada. — General patronage.) HAUNTED, 2. — Spooky and plenty of laughs. Disc r-ecording good. (George Khattar, Casino theatre, Sydney, N. S., Canada. — General patronage.) FAIRWAYS AND FOUL, 2.— Here you have golf at its funniest. Disc recording good. — (George Khattar, Casino theatre, Sydney, N. S., Canada. — General patronage.) BIG TIME CHARLIE, 2. — This is the best talking comedy we have ever seen. Play it. (R. N. Robison, Rex theatre, Waskom, Tex. — Small town patronage.) R K O THE SETTING SON, 2.— The best by far in the Record Breaker Series. Entirely different from the others and the recording was perfect. (J. S. Walker, Texas theatre, Grand Prairie, Tex. — General patronage.) THE SETTING SON, 2 Just another comedy. Not much to it. They can't make comedies any more that get the laughs. Seems as though they have forgotten how to make comedies. Just a filler. (Ai'thur W. Howard, New Strand theatre, Monon, Ind. — Small town patronage.) GENERAL GERSHING, 2. — A fair comedy, several laughs, but not like comedies used to be. Good as average. Makes a fair filler. (Arthur W. Howard, New Strand theatre, Monon, Ind. — Small town patronage. ) TIFFANY VOICE OF HOLLYWOOD, 1.— A very interesting little reel that is well liked by everyone. The recording on film is always good. This is a dandy way to get patrons familiar with all the film stars. (Carl Veseth, Palace theatre, Malta, Mont. — Small town patronage.) UNIVERSAL XMAS CHEER, 2. — Good comedy. Recording excellent. These Snookums from Universal are the best of their shorts, by far. (J. S. Walker, Texas theatre. Grand Prairie, Tex. — General patronage.) WARNER BROTHERS VITAPHONE ACTS, Nos. 965-972. Two very good acts. (Bert Silver, Silver Family theatre, Greenville. Mich. — General patronage.) (SILENT) EDUCATIONAL WHAT A TRIP, 1. — Fairly good Cameo. About the usual stuff. (O. B. Wolfe, Screenland theatre, Nevada, O. — Small town patronage.) NO FUELING, 1 Good cartoon. Everybody likes Felix. (O. B. Wolfe, Screenland theatre, Nevada, O. — Small town patronage.) M GM CAT AND DOG COMPANY, 2. Our Gang— A new Our Gang. Pretty good, quite a lot of laughs. I played it with a special on Sunday but it would have gone over better with children Saturday night. — Philip Rand, Rex theatre, Salmon, Ida. — General patronage. PARAMOUNT DIZZY DIVER, 2. — Very good. (Benjamin Shnitka, Royal theatre, Innisfail, Alta., Canada. — Small town patronage.) WHY GORILLAS LEAVE HOME, 2 Very good. (Benjamin Shnitka, Royal theatre, Innisfail, Alta., Canada. — Small town patronage.) A SHE GOING SAILOR, 2.— Very good comedy. (Benjamin Shnitka, Royal theatre, Innisfail, Alta., Canada. — Small town patronage.) UNIVERSAL SITTING PRETTY, 2. Arthur Lake— Fair comedy, with plenty of laughs. (H. G. Williams, Quanah theatre, Fletcher, Okla. — Small town patronage.) BLUE WING REVENGE, 2 Fair two-reel Western with a little action. (H. G. Williams, Quanah theatre, Fletcher, Okla. — Small town patronage.) RED COAT CODE, 2. Ted Carson — -Fair two-reel Western with plenty of action. (H. G. Williams, Quanah theatre, Fletcher, Okla. — Small town patronage.) MAGIC, 2. Buster Brown — Pi'etty good. Philip Rand, Rex theatre, Salmon, Ida. — General patronage.)