Exhibitors Herald and Moving Picture World (Apr-Jun 1930)

Record Details:

Title:
Exhibitors Herald and Moving Picture World
Date:
Apr-Jun 1930
Volume:
Exhibitors Herald and Moving Picture World (Apr-Jun 1930)
Leaf #:
000626
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 21, 2024
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Better Theatres Section 12 May 10, A NECESSARY PART OF AN THEATRE EQUIPMENT is a set of Richardson’s Handbooks on Projectio To thoroughly know all the fundamentals of both silent and sound projection, this set is most essential. In treating this subject the author deals profusely with every angle of projection — illustrating his lessons with diagrams and pictures. Some of the many angles dealt with are: Arc Light Source; Carbons; Condensers; Electrical Action; Projection Angle; Generators; Fuses; Insulation; Lenses; Light Action; Optics; Picture Distortion; Practical Projection; Resistance as it applies to the projection circuit; Spotlights; Switches; Wiring; The Microphone; Recording Sound; Sound Reproduction; Light Valve Recording; Disc Record Recording; Cleaning and Splicing Sound Film; The Photo-Electric Cell; Electrical Condenser; Amplifiers and Their Care; Horns and Loud Speakers; Motor Control Box; etc. You cannot afford to longer delay having the help of these books at your finger tips at all times. Tear off and use the blan\ below. HeraldWorld Bookshop 407 S. Dearborn St. Chicago, III. Please send me the books checked hereunder, and for which I am enclosing my remittance of $. Richardson’s Handbook — vol. 1 and 2 of the 5th edition $ 6.20 Richardson’s Handbook — vol. 3 (on sound) of the 5th edition- $ 5.10 Combination rate (complete set) $10.20 Signed Address City State Prompt shipment will he made if order is accompanied with certified chec\, money order or draft. We will also ship C. O. D.