Exhibitors Herald and Moving Picture World (Apr-Jun 1930)

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ind “The Boy Friends” (a swell new idea!) neans that M-G-M has planned a year of shorts mequalled in its history. Together with M-G-M feature service, our short jubject line-up makes a year of unmatchable hows! {“DOGVILLE COMEDIES" ARE LATEST BOX-OFFICE SMASH! DOGVILLE COMEDIES from th eir very first long run test on a $2 Broadway roadshow program this Spring clicked as no other lovelty has clicked in years! ‘Hot Dogs” played the Earl Carroll Theatre on Broadway and they raved ! It moved to the Colony and every critic in town went into hysterics! Seeing and hearing is believing! Don’t take our word for it, but be sure at your first opportunity to preview these remarkable little laugh-getters yourself. A whole stock company of amazing dogs has been gathered and they TALK! Zion Myers and Jules White direct them. The first ones are “Hot Dogs”, “College Hounds” and “Who Killed Rover?” Six in all. A scene from ‘-Hot Dog” the first AU-Barkie in history. It’s a Bow-Wow! HIS LAST prize was Laurel-Hardy and if all signs are correct he’s doped out another fast one — “The Boy Friends.” Gertie Messenger Mickey Daniels Dorothy Grainger You’re going to hear plenty about this personable group of young men and young women. They’re youngsters of the adolescent age, and their comedies are human happy audience stuff. The first one is “Doctor’s Orders”. Eight in the series. Mary Kornman Grady Sutton LAUREL-HARDY ARE SET FOR BIGGEST SEASON YET! HAL ROACH’S NEW SHOWMAN IDEA “THE BOY FRIENDS" David Sharpe ■ AL ROACH has brought out more new ideas in short comedies than any one in pictures. Every year that smart showman comes through with a swell notion that develops into a moneymaker. He realizes that showmanship means keeping them coming with a different slant all the time. Diamonds in the comedy heavens! They’re magnets for a nation that would rather laugh than eat! LAUREL-HARDY get feature billing in the newspaper ads of America’s de luxe theatres. They get it because they mean extra business. HAL ROACH is prepared to give these grand comedians the greatest production impetus of their career in the new season. M-G-M continues to build their name value with specialized promotion attention and tie-ups of nation-wide value.