Exhibitor's Trade Review (Mar-May 1922)

Record Details:

Title:
Exhibitor's Trade Review
Date:
Mar-May 1922
Publisher:
New York, Exhibitor's trade review, inc.
Volume:
Exhibitor's Trade Review (Mar-May 1922)
Leaf #:
000445
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
In late-1916, Exhibitor's Trade Review entered a crowded market of weekly motion picture trade publications that already included the Moving Picture World, Motion Picture News, Exhibitor's Herald, and Motography, along with theatre and vaudeville-oriented papers that covered film, such as Variety, the Billboard, and the New York Clipper. To gain market share and differentiate itself from competitors, Exhibitor's Trade Review pursued a variety of tactics -- some constructive (gathering allies among exhibitor organizations), others destructive (smearing the reputations of competing trade papers and certain film companies that refused to buy advertising). Despite the behind-the-scenes controversies, though, Exhibitor's Trade Review appears to have, in the words of Alan Gevinson, 'established itself legitimately in its role as advisor to and fighter for the independent exhibitor.' All the issues that mattered to independent exhibitors were covered, including censorship, taxes, distributor contracts, piano accompaniment, and, of course, the films. In 1926, Exhibitor's Trade Review ceased weekly publication and only offered the daily service, Exhibitor's Daily, which was acquired a few years later by Martin Quigley as he attempted to consolidate the industry's trade papers under his control. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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Aprils, 1922 EXHIBITORS TRADE REVIEW 1357 THE INDUSTRY'S LIVEST MARKET-PLACE Theatres Wanted and For Sale — Construction News — Business Records — Situations Wanted — Help Wanted — New Firms — Equipment Exchange The rate (or classified advertising in this section is 4 cents per .word, payable in advance. Special rates for long time contracts upon application. New Theatres Changes CHICAGO, ILL.— C. A. Johnson Real Estate Co. will build at Belmont, Milwaukee and Hamlin Avenues, seating 2500. TRACY, CAL.— John Droge is building a $100,000 house on Central Avenue. It will seat 1000. BABYLON, N. Y.— J. H. Phillips, architect, is drawing plans for 1100 seat theatre to be erected opposite the Town House. WILDWOOD, N. J.— New Jersey Seashore Co. will build |750,000 amus.ement palace. SPRINGFIELD, MO.— William Fox Amusement Co. will build at 256 Main Street, costing $800,000. DEVILS LAKE, N. D.— Sons of Norway, a fraternal organization, will build. SIOUX CITY, lA.— J. C. Morrison is planning to build on Saint and Aubin Streets. FOND DU LAC, WIS.— Chris Schroeder & Sons of Milwaukee are planning $135,000 theatre at South Main Street near Dividion. CELESTE, TEX.— James B. Trout expects to have The Palace in operation the first part of April. THREE RIVERS, TEX.— The Frio was recently opened to good business. ST. LOUIS, MO.— The Grand is being thoroughly overhauled and redecorated. DAVENPORT, lA.— Ernest Stewar has opened his new theatre. CAPE MAY, N. J.— Hunt's Theatre, Inc., will build. SMYNA, DEL. — The Palace has been opened by Horace David. PHILADELPHIA, PA. — Neubauer and Supowitz, architects, are preparing plans which provide for enlargement of the Premier. Begin Right with the New Theatre Invest $10.00 in a Simplified System of Accounting for Motion Picture Exhibitors Will save you many a dollar and many a tough worry Published by Exhibitors Trade Review Knickerbocker BIdg,, 152 W. 42d St, New York City ROCKWELL, ILL.— Joe Duncan recently purchased the Empress. FORT MADISON, lA.— The Grand has been sold to John E. Whiteford. LYONS, KAN.— J. L. Colborn is new owner of the Cozy. HARRISONVILLE, MO.— A. T. Perkins has purchased the Schnell. DUMONT, lA.— J. J. Keefe has purchased the Star. CARTHAGE, S. D.— The Opera House is now being operated under the management of Don Armsberry and R. G. Leuzinger. LYONS, NEB.— The Reel has been purchased by R. D. Chapin and Harry Leniger. ANAMOSA, lA Frank Hart has purchased the Crystal. GRAND FORKS, N. D.— A. W. McCann and H. B. Hanson have leased the Photoplay. ST. CLAIR, PA.— John Wahlen has purchased the Palace and will remodel. TRENTON, N. J.— S. R. Filson will manage the Orpheum. NEW CASTLE, DEL — The Royal has been bought by Williams and Erickson. ATLANTIC CITY, N. J.— The Capital has been acquired by Ventnor Amusement Co. BROOKFIELD, MO. — Sears and Jones' Grand damaged to the extent of $5,000. FREMONT, NEB.— The Empress. Estimated damage $10,000. MONROE CITY, MO.— The Gem. Totally destroyed. VALIER, ILL.— The Rex badly damaged. OLNEY, ILL.— The Alco destroyed. EAGLE GROVE, lA.— The White Eagle, badly damaged. New Firms ALBANY. — Park Music Hall, Inc., $10,000, A. A. Fleischer, Juanita Lichtenberg, M. W. Minsky, New York; Film Storage & Forwarding Corporation, $300,000, F. S. Goodridge, J. S. Livingston, F. H. Gradt, New York City; Ott Sales Company, $10,000, Katherine Ott, Rudolph Miehling, New York; J. J. Bott, Jersey City; Star Serial Corporation, $20,000, H. G. Kosch, Mildred Gerst, Anna ■rhompson, New York; Ara-Bee Film Ex change, $50,000, Charles T. Reilly, Amelia Decher, Is'ew York; Adelaide French, Paterson, N. J.; Bramson Co., $5,000, N. M. and Paul Abramson, L. C. Schultz, New York; Simicoeve Corporation, $500, C. D. Coburn, S. K. Evans, J. B. Smiley, New York; Green-Bell Amusement Corporation, $20,000, A. J. Halprin, P. J. Rassler, Elsie Gabay, New York; The Glorious Adventure, $1,000, M. L. Malevinsky, A. R. Walsh, Edward C. Raferty, New York. POSITION WANTED College Graduate, American, 28, Publishing and Selling Experience, here and in South American continent, both East and West Coasts. Speaks fluently Spanish, French, Portuguese and German. Can handle correspondence these languages. Seeks affiliation film organization here, where foreign knowledge and experience will be valuable. Tritt, 366 Fifth Avenue, New York. Fitzroy 6590. Lights For M. P. Projection BLISS LIGHTS rival Electricity, economical, convenient and safe. No Ozone nor Ether required. Write for particulars. Best grade Pastils. S. A. Bliss Light Co., 1329 Glen Oak Ave., Peoria, 111. WANTED Not less than two hundred and fifty slightly used upholstered opera chairs. O. H. Giese, Edwardsville, Illinois. SLIDES LET LEON MAKE YOUR SLIDES Fair prices, work right, n'everything. Focus testing slide free. Write right now. Sam Leon, Slidemaker, 207 W. 48th St., New York. Adv. Motion Picture Clocks MOTION PICTURE OWNERS: A present-day necessity. Place a publicity clock in your theatre and receive an added revenue. Satisfy your patrons and accommodate local merchants without interfering with your program. Write for particulars. Publicity Clock Co., Inc., 105 W. 40th St., New York City. STEREOPTICONS Cartoon-illustrating-stereopticon, $15.00. Drawing or writing is shown on screen enlarged. Moving Picture camera, $20.00. Spotlight, $10.00. Supplies, Circulars. HETZ 302 East 23rd Street, New York. SALESMAN WANTED Salesman acquainted with buyers and who can obtain orders for sales check books can make favorable commission arrangements with leading Chicago concern in this line. Chicago Sales Book Co., 337 W. Madison St., Chicago. FOR SALE COMPLETE THEATRE EQUIPMENT. We have iust bought out a 300-seat theatre, everything pood as new. Two Simplex Projectors, Ft. Wayne Compensarcs, Opera Chairs, Screen, Lobby Frames, Ventilating Fan, Enclosed Rewind, Film Cabinets, etc. Exceptional Bargain. Write for prices. Movie Supply Co., 844 South Wabash Ave., Chicago, III.