Exhibitor's Trade Review (Nov 1925 - Feb 1926)

Record Details:

Title:
Exhibitor's Trade Review
Date:
Nov 1925 - Feb 1926
Publisher:
New York, Exhibitor's trade review, inc.
Volume:
Exhibitor's Trade Review (Nov 1925-Feb 1926)
Leaf #:
000345
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
In late-1916, Exhibitor's Trade Review entered a crowded market of weekly motion picture trade publications that already included the Moving Picture World, Motion Picture News, Exhibitor's Herald, and Motography, along with theatre and vaudeville-oriented papers that covered film, such as Variety, the Billboard, and the New York Clipper. To gain market share and differentiate itself from competitors, Exhibitor's Trade Review pursued a variety of tactics -- some constructive (gathering allies among exhibitor organizations), others destructive (smearing the reputations of competing trade papers and certain film companies that refused to buy advertising). Despite the behind-the-scenes controversies, though, Exhibitor's Trade Review appears to have, in the words of Alan Gevinson, 'established itself legitimately in its role as advisor to and fighter for the independent exhibitor.' All the issues that mattered to independent exhibitors were covered, including censorship, taxes, distributor contracts, piano accompaniment, and, of course, the films. In 1926, Exhibitor's Trade Review ceased weekly publication and only offered the daily service, Exhibitor's Daily, which was acquired a few years later by Martin Quigley as he attempted to consolidate the industry's trade papers under his control. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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December 26, 1925 Page 123 CARPETS AND RUGS (See Floor Coverings) CARTOONS, Advertising Voorhees, H. F., 953 Roscoe St., Chicago, 111. CARTOONS, Film Lochren Film & Slide Co., Wm. A., 706 Film Exchange Bldg., Minneapolis, Minn. White Studios, Eddie, 160 W. 45th St.. N. Y. City, N. Y. CASES, Film Shipping Ajax Film Accessories Co., 30 Church St., N. Y. City, N. Y. Goldberg Bros, 1431 Lawrence St., Denver, Colo. Indestructible Metal Products Co., 521-25 W. 45th St., N. Y. City, N. Y. "Impco." International Auto Tarts Co., S. W. cor. 16th & Wood Sts., Philadelphia, Pa. Niess Waner Co., Blackstone Bldg., Pittsburgh, Pa. Russakov Can Co., 936 W. Chicago Ave., Chicago, III. "Bull Dog." Sharlow Bros. Co., 442 W. 42d St., N. Y. City, N. Y. CASES, Medical Emergency Accident Cabinet Co., Kalamazoo, Mich. "Kalamazoo." Bauer & Black, 104 E. 25th St., N. Y. City, N. Y. Burroughs-Wellcome Co., 18 E. 41st St., N. Y. City, N. Y. Johnson & Johnson, New Brunswick, N. J. Sharp & Smith, 155 N. Michigan Ave., Chicago, 111. CASES, Reel Carrying Ajax Film Accessories Co., 30 Church St., N. Y. City, N. Y. American. Can Co., N. Y. City, N. Y. American Film Sale Co., 1800 Washington Blvd., Baltimore, Md. (Se« Adv.) Ball, Wm. Co., 235 W. 39th St., N. Y. City, N. Y. Carey Safe Co., 1200 Niagara St., Buffalo, N. Y. Columbia Metal Box Co., 228 E. 114 St., N. Y. City, N. Y. Continental Can Co., 616 W. 43d St., N. Y. City, N. Y. Duplex Motion Picture Industries, Long Island City, N. Y. (See Adv.) Fulton Co., E. E., 3208 Carroll Ave., Chicago, IU. (See Adv.) Globe Machine and Stamping Co., 1250 W. 76th St., Cleveland, O. Goldberg Bros., 1431 Lawrence St., Denver, Colo. Gueder, Paeschke & Frey Co., 1303 St. Paul Ave., Milwaukee, Wise. Indestructible Metal Products Co., 521-25 W. 45th St., N. Y. City, N. Y. "Impco." Leatheroid Mfg. Co., 45 W. 16th St., N. Y. City, N. Y. Le Comte & Co., 174 Seventh St., Brooklyn, N. Y. Manufacturers' Can Co., Newark, N. J. Niess-Waner Co., Blackstone Bldg., Pittsburgh, Pa. Russakov Can Co., 936 W. Chicago Ave., Chicago, 111. Sharlow Bros. Co., 442 W. 42nd St., N. Y. City, N. Y. Standard Trunk Mfg. Co., 535 Broadway, N. Y. City, N. Y. Stern Metal Works, 1006 Vine St., Philadelphia, Pa. Teco Products Mfg. Co., Minneapolis, Minn. CASH BOXES Bainbridge & Co., Henry, 99 William St., N. Y. City, N. Y. Corbin Cabinet Lock Co., Park St., New Britain, Conn. Estes & Sons, E. B., 364 Fifth Ave., N. Y. City, N. Y. Geuder, Paeschke & Frey Co., 1303 St. Paul Ave., Milwaukee, Wis. Halls Safe Co., P. O. Box 846, Cincinnati, O. Herring-Hall-Marvin Safe Co., Hamilton, O. Kreamer, Inc., A., 307 Kent Ave., Brooklyn, N. Y. National Enameling & Stamping Co., 411 Fifth Ave., N. Y. City, N. Y. Penn Art Steel Works, Erie, Pa. "Diamond Line." Republic Metal Ware Co., 60 Tecumseh St., Buffalo, N. Y. Rice & Sons, T. B., Delaware Ave. & Mifflin St., Philadelphia, Pa. Smith Mfg. Co., J. O., Middletown, Conn. Standard Paper Goods Co., 26 Southbridge St., Worcester, Mass. Standard Stamping Co., Huntington, W. Va. "Standard." Vanderman Mfg. Co., Willimantic, Conn. Western Stamping Co., 214 S. 2nd St., St. Louis, Mo. York Safe & Lock Co., York, Pa. CASHIERS, Automatic (See Machines, Change Making) CASTING AGENCIES Alton Maxine, Inc., 1482 Broadway, N. Y. City, N. Y. Albertine Rasch, Inc., 344 W. 72nd St., N. Y. City, N. Y. Bardine & Co., Mabel, 723 7th Ave., N. Y. City, N. Y. Clark, Gee, 145 West 45th St., New York City, N. Y. The Largest Selection of Artificial Flower Decorations in the World Specializing in Stage and Theatre Decorations Whether you are interested in a complete layout or just a few palms or a pair of boxwood trees, you should get in touch with us — we are in a position to serve you well. There's a Capable Randall Representative in Your Territory Boxwood Trees K 600 30" Tall $6.25 ea. K 601 42" Tall 11.00 ea. * No order too large or too small for our careful execution. A. L. RANDALL COMPANY 729 So. Wabash CHICAGO Crosby, J., 3 West 47th St., New York City, N. Y. Motion Picture Players' Association, Inc., 1614 Cahuenga Ave., Hollywood, Cal. Silton, Rebecca, 723 7th Ave., N. Y. City, N. Y. Small, Edward, 1560 Broadway, New York City, N. Y. Smith, Jess, 112 West 44th St. New York City, N. Y. Walton, C, 248 West 47th St., New York City, N. Y. Weiss, Ben, 124 West <>6th St., New York City, N. Y. Wentworth, 1493 Broadway, New York City, N. Y. CEILING, Metallic Edwards Mfg. Co., 411-461 East 5th St., Cincinnati, O. Pro Bert Sheet Metal Co.. 21 W. 8 til St., Covington, Ky. (See Adv.) Moeschl-Edwards Mfg. Co., Covington, Ky. (See Adv.) CEMENT, Film Bell & Howell Co., 1801 Larchmont Ave., Chicago, 111. i?525Z5ESH5E5SSE5E5E525E5E5H5S5SSE55525E5S5^ A GOOD BET ! Advertising in the Exhibitors Trade Review is a sound business policy; especially, in so far as equipment manufacturers are concerned. The pages of this magazine will offer the best medium in the motion picture field for the proper and intelligent presentation of selling facts. Exhibitors Trade Review has recognized the need for a leading publication that will deal intelligently with the problems of theatre construction and maintenance. #i5H5H5H5E5ESS525H5H5E52525H525H5H5H525S^^ Lattice Hanging Baskets for Theatre Lobbies & Stage Set Booklet mailed upon request, Schroeder Art Flower Mfg. & Decorators, 6023 Superior Ave., Cleveland, O. I