Exhibitor's Trade Review (Nov 1925 - Feb 1926)

Record Details:

Title:
Exhibitor's Trade Review
Date:
Nov 1925 - Feb 1926
Publisher:
New York, Exhibitor's trade review, inc.
Volume:
Exhibitor's Trade Review (Nov 1925-Feb 1926)
Leaf #:
000377
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
In late-1916, Exhibitor's Trade Review entered a crowded market of weekly motion picture trade publications that already included the Moving Picture World, Motion Picture News, Exhibitor's Herald, and Motography, along with theatre and vaudeville-oriented papers that covered film, such as Variety, the Billboard, and the New York Clipper. To gain market share and differentiate itself from competitors, Exhibitor's Trade Review pursued a variety of tactics -- some constructive (gathering allies among exhibitor organizations), others destructive (smearing the reputations of competing trade papers and certain film companies that refused to buy advertising). Despite the behind-the-scenes controversies, though, Exhibitor's Trade Review appears to have, in the words of Alan Gevinson, 'established itself legitimately in its role as advisor to and fighter for the independent exhibitor.' All the issues that mattered to independent exhibitors were covered, including censorship, taxes, distributor contracts, piano accompaniment, and, of course, the films. In 1926, Exhibitor's Trade Review ceased weekly publication and only offered the daily service, Exhibitor's Daily, which was acquired a few years later by Martin Quigley as he attempted to consolidate the industry's trade papers under his control. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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December 26, 1925 Page 155 Glendale Studios, Glendale, Long Island, N. Y. -Jackson Studio, Westchester & Forrest, N. Y. City, N. Y. McFadden Studio, 137th & Lexington Ave., N. Y. City, N. Y. Pathe Studio, Astoria, LongIsland, N. Y. Tec Art Studio, Westchester & Forrest, N. Y. City, N. Y Tilford Studio, 344 W 44th St., N. Y. City, N. Y. Universal Studio, Fort Lee, N. J. Warner Bros. Vitagraph Studio, E. 15th St. & Locust Ave.. Brooklyn, N. Y. Whitman Bennett, 537 Riverdale Ave., Yonkers, N. Y. Northwestern Coast Belasco Studio, 833 Market St., San Francisco, Cal. ■Cope Film Corp., Northwestern Bank Bldg., Portland, Ore. Film City, San Francisco, Cal. Gerson Studio, San Francisco, Cal. Lilliputian Studio, San Rafael, Cal. Montague Studio, San Francisco, Cal. Playter Studio, Spokane, Wash. Stocktonian Studio, Stockton, Cal. Weaver, H. C, Tilton Beach, Tacoma, Wash. Southern Coast Brush Studio, W. B. Brush, Manager, Miami, Fla. Florida & Gramlich Studios, Miami, Fla. Hamilton, Ray, San Salvador, Salvador, S. A. San Juan Studio, San Juan, Porto Rico. West Palm Beach Studio, W. Palm Beach, Fla. SUPPLY DEALERS (See Equipment Supply Dealers and Distributors at rear of section) SWITCHBOARDS, Theatre A. J. Mfg. Co., Seattle, Wash. Adam Electric Co., Frank, 3650 Windsor PL, St. Louis, Mo. •"Bulldog" — iSee Mutual Electric & Machine Co. Cleveland Switchboard Co., 2925 E. 79th St., Cleveland, O. Cutler-Hammer Mfg. Co., Milwaukee, Wis. (See Adv.) Dearborn Elec. Co., 25 Kinzie St., Chicago, 111. Display Stage Lighting Co., 314 W. 44th St., N. Y. City, N. Y. Drendall Electrical & Mfg. Co., 169 Erie St., San Francisco, Cal. Electric Apparatus Co., 700 N. Halsted St., Chicago, 111. General Electric Co., Schenectady, N. Y. Hub Electric Co., 2219 W. Grand Ave., Chicago, 111. Industrial Controller Co., Milwaukee, Wis. Kliegl — See Universal Electrical Stage Lighting Co. (See Adv.) Krantz Mfg. Co., H, 160 Seventh St., Brooklyn, N. Y. Major Equipment Co., 2518 Cullom Ave., Chicago, 111. Metropolitan Electric Mfg. Co., East Ave. & 14th St., Long Island City, N. Y. Mutual Electric & Machine Co., Detroit, Mich. Northwestern Electric Co., 40S S. Hoyne St. & Tilden, Chicago, 111. Pringle Electric Mfg. Co., 1906 N. Sixth St., Philadelphia, Pa. Safety Rite Electric Products Co., 56 Baldwin Ave., Jersey City, N. J. Sterling Switchboard Co., 537 S. Seventh St., Camden, N. J. Trumbull Electric Mfg. Co., Plainville, Conn. United Electric Mfg. Co., New Orleans, La. Universal Electric Stage Lighting Co., 321 W. 50th St., N. Y. City, N. Y. "Kliegl." (See Adv.) Walker Electric Co., 2336 Noble St., Philadelphia, Pa. Ward Leonard Electric Co., 41 South St., Mt. Vernon, N. Y. Westinghouse Electric & Mfg. Co., E. Pittsburgh, Pa. (See Adv.) Wheeler-Green Electric Co., 2939 St. Paul St., Rochester, N. Y. Wisconsin Electrical Mfg. Co., 453 E. Water St., Milwaukee, Wis. Wurdock Electric Mfg. Co.. Wm., 21 S. 11th St., St. Louis, Mo. SWITCHES, Automatic Time Anderson Mfg. Co., Albert & J. M., 289 A St., Boston, Mass. Automatic Electric Mfg. Co., Mankato, Minn. Automatic Electric Time Switch Co., Derby, Conn. Betts & Betts Corp. 511 W. 42d St., N. Y. City, N. Y. Dorland, Leslie C, Poughkeep sie, N. Y. General Electric Co., Schenectady, N. Y. Hansen Mfg. Co., Princeton, Ind. "Simplex." Hartford Time Switch Co., 101 Warren St., N. Y. City, N. Y. Kennedy-Webster Co., 538 S. Clark St., Chicago, 111. "Com monsense." Premier Electric Co., 4032 Ra venswood Ave., Chicago, 111. "Martin." Russell Mfg. Co., South Bend, Ind. Sorensen, P., 18 Dunham PI., Brooklyn, N. Y. Toledo Electric Co., 116 Sr. Clair St., Toledo, O. Waldman, P. J., 136 Liberty St., N. Y. City, N. Y. Wheeler-Green Electric C<;., 29-39 St. Paul St., Rochester, N. Y SWITCHES, Canopy Cutler-Hammer Mtsf. Co., Milwaukee, Wis. (See Adv.) Wheeler-Green Electric Co., 2939 St. Paul St., Rochester, N. Y. SWITCHES, Clock (See Switches. Automatic 'lime) Adam Electric Co., Frank, 90 4 Pine St., St. Louis, Mo. Wheeler-Green Electric Co., 29-39 St. Paul St., Rochester, N. Y. . QUALITY TICKETS AT THE Right Price ^ SIMPLEX TICKET REGISTERS Used Exclusively By BALABAN & KATZ and other large circuits. Write us for our attractive purchase plan. Liberal allowance on old machines. WORLD TICKET & SUPPLY CO., Inc. 1600 B'way NEW YORK a 5 © 111 m > n > 2 O i RICHMWO »*• w ADMIT ONE <VV OME 019991 1 VI c O « -I ' * « ">.*> ^ * I M M 350003 SYSTEMS, Theatre Bookkeeping Exhibitors Trade Review, Broadway & 42nd St., N. Y. City, N. Y. TANKS, Film Developing A. J. Cocoran, 759 Jersey Ave., New Jersey City, N. J. Duplex M. P. Industries Inc., Sherman St. & Harris Ave., Long Island City, X. Y. (see Adv.) Hamman Slate Co., Bansor, Pa. Pacific Tank and Pipe Co., Equitable Bank Bldg., Los Angeles, Cal. TELEPHONES, Intercommunicating Automatic Electric Co., Chicago, 111. "Pax. ' Central Telephone & Electric Co., 310 N. 11th St., St. Louis, Mo Conn. Telephone and Elec. Co., Meriden, Conn. Conn. Telephoen and Elec. Co., Old South Bldg., Boston, Mass. Couch Co., S. H., Norfolk Downs, Mass. (See Adv.) De Veau Tel. Mfg. Co., 23 Murray St., N. Y. City, N. Y. Dictaphone Products Corp., 1819 Broadway, N. Y. City, N. Y. Federal Telephone and Telegraph Co., Buffalo, N. Y. General Electric Co., Schenectady, N. Y. Partrick & Williams Co., 51 N. Seventh St., Philadelphia, Pa. Pettes & Randall Co., 150 Nassau St., N. Y. City, N. Y. Stromberg Carlson Co., 1050 University Ave., Rochester, N. Y. Western Electric Co., 195 Broadway, N. Y. City, N. Y. TERRA COTTA, Architectural American Terra Cotta & Ceramic Co., 2010 Peoples Gos. Bldg., Chicago, 111. THE LIGHT OF BROADWAY BALLUNA SPOT LAMPS Used wherever dependable spot lighting, flood or effect work is required. Especially adapted for continuous duty — long distance work. Made in two styles — No. 1 — 100 Amperes No. 2 — 150 Amperes — 6" and 8" openings Used by Capitol, Strand, Keith, Loew, Hippodrome, Rialto, Fox, Paramount and the bigger and better theatrical productions. Made and guaranteed by HENRY MESTRUM 817 SIXTH AVE. NEW YORK CITY