Exhibitor's Trade Review (Sep-Nov 1921)

Record Details:

Title:
Exhibitor's Trade Review
Date:
Sep-Nov 1921
Publisher:
New York, Exhibitor's trade review, inc.
Volume:
Exhibitor's Trade Review (Sep-Nov 1921)
Leaf #:
00087
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
In late-1916, Exhibitor's Trade Review entered a crowded market of weekly motion picture trade publications that already included the Moving Picture World, Motion Picture News, Exhibitor's Herald, and Motography, along with theatre and vaudeville-oriented papers that covered film, such as Variety, the Billboard, and the New York Clipper. To gain market share and differentiate itself from competitors, Exhibitor's Trade Review pursued a variety of tactics -- some constructive (gathering allies among exhibitor organizations), others destructive (smearing the reputations of competing trade papers and certain film companies that refused to buy advertising). Despite the behind-the-scenes controversies, though, Exhibitor's Trade Review appears to have, in the words of Alan Gevinson, 'established itself legitimately in its role as advisor to and fighter for the independent exhibitor.' All the issues that mattered to independent exhibitors were covered, including censorship, taxes, distributor contracts, piano accompaniment, and, of course, the films. In 1926, Exhibitor's Trade Review ceased weekly publication and only offered the daily service, Exhibitor's Daily, which was acquired a few years later by Martin Quigley as he attempted to consolidate the industry's trade papers under his control. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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SEP -6 1921 © CI. B 5 00 726 EXHIBITORS 3E^Il» JEHU REVIEW Government Action Against Famous Players Federal Trade Commission Makes Formal Complaint Charging Corporation and Subsidiaries with Conspiracy and Violation of Anti-Trust Laws. Eleven Defendants Named — Coercion and Intimidation of Exhibitors Alleged (Special Telegram to Exhibitors Trade Review) Washington, August 31. THE long expected action by the Government against the Famous Players-Lasky Corporation came today. In a formal complaint, filed by the Federal Trade Commission, Famous Players-Lasky and its subsidiaries are named as being in a conspiracy to "control and monopolize the motion picture industry and to restrain, restrict and suppress competition in interstate commerce in motion picture films." Specifically, the charges are that Famous Players-Lasky and its various subsidiary corporations have been guilty of conspiracy; combination of motion picture enterprises; coercion and intimidation of exhibitors; and the stifling of the efforts of independent producers. Twelve Defendants Named Besides the Famous Players-Lasky Corporation itself, eleven other defendants are cited. They are: Stanley Company of America Jesse L. Lasky Stanley Booking Corporation juies Mastbaum Black New England Theatres, Inc. Alfred & B,ack Southern Enterprises, Inc. Saenger Amusement Company Stephen A. Lynch Adolph Zukor Ernest V. Richards, Jr. ^^====^========== (Continued on Next Page) ==========^=^===^=