Exhibitor's Trade Review (1919)

THE SERVICE PAPER 1665 Frohman Manager on Way Back to New York Goldburg Expects to Show Two New Productions to Trade Soon Jesse J. Goldburg, general manager of the Frohman Amusement Corporation, will arrive in New York on Monday from the West Coast Studio, after an absence of four weeks. Mr. Goldburg is bringing with him "South of Santa Fe" and "The She Wolf," the first Western dramas starring Texas Guinan, also the first Mack Swain comedy. These will be shown to the trade at .a private showing soon. William L, Sherrill, president of the company, is still at Los Angeles, where he is overseeing production on the Westerns and Poppy Comedies. He expects to return to his New York office shortly. Mr. Goldburg's itinerary since leaving for the coast has included stops at Chicago, Minneapolis, Des Moines, Kansas City on his way out. He remained in Los Angeles two weeks, and on the return trip stopped at San Francisco, Seattle, Chicago and Cleveland. Mr, Goldburg's stops were in connection with the six-reel production "Once to Every Man," which has now been disposed of in all the territory covered on this trip. Standard of Cleveland Acquires Many Features Standard Film Service of Cleveland has enlarged its home office to provide space in which to handle many new productions the territorial rights of which were acquired by President Harry Charnas during his recent visit to New York. Among them is "The Scarlet Trail," health propaganda film sponsored by the American Defense Society. Another is "The End of the Road," supported by the Red Cross, Y. M. C. A. and U. S. Public Health Service. These features have been booked for the Hartman, Columbus ; Park, Youngstown; Grand Opera House, Canton and Colonial, Akron, among others. Among the shorter subjects purchased by Mr. Charnas were: Tom Mix subjects, which will be released once a week; two-reel Jester Comedies, with Twede Dan, to be released every other week ; two-reel Gail Henry comedies, for release every other week, and the 'two-reel Christy .comedies, which will be released shortly. W. A. Brady Sells Illinois Rights for "Stolen Orders" William A. Brady announces the sale of his big picture "Stolen Orders" for Illinois to Jones, Linick and Schaefer. The acquisition of "Stolen Orders" for Illinois by this firm is further indicative of the fact that the Brady picture is today one of the strongest, state right propositions on the market. Recent advices from widely separated parts of 'the country disclose the fact that "Stolen Orders" continues to roll up remarkable box office records. Not only in this country, but also in foreign territories, particularly England and South America, the Brady picture is proving a strong attraction. A wild moment from "In the Wild West," a Jester Comedy murketed by Territorial Soles Corporation Brockliss Signs World Rights for Thomas Films Exporter Takes All Territories Except U. S. For Six Features Made by Harry Raver Sidney Garrett, president of J. Frank Brockliss, Inc., firm exporters, has elcded a contract for world's rights, except the United States and Canada, for the entire series of six Augustus Thomas features photoplays, the first of which, "As a Man Thinks," is soon to be released by Producer Harry Raver, of Four Star Pictures, under the new Raver plan of production, involving co-opera live equality between producer, author, star and director. This series will be distributed throughout America by the W. W. Hodkinson Corporation through the Pathc system of offices. "As a Man Thinks" will be the first production to go out under the new Hodkinson sales policy of unrestricted open booking. In discussing this contract Mr. Garrett declared his conviction that a photoplay with a great dramatist's name attached to it is superior to that which carries the name of a star only in that it attracts new audiences to the cinema. Big Boost in Bookings on "The Carter Case" More Than 90 Per Cent of New York's Theatres are Showing This Serial State Rights Buyers Want "Virtuous Men" Sawyer and Lubin Receive Many Offers for Their New Production Following various offers from leading distributors desirous of buying "Virtuous Men," Messrs. Sawyer and Lubin have decided that this attraction will receive the widest exploitaiiou through the medium of territorial sale. The picture, which stars H, K, Lincoln, WAS personally directed by Ralph Ince, Due to ii> spcclaculai effects imd entertaining qualities, the picture appeals strongly to state rights buyers who have handled such special attractions as "The Birth of a Nation," "Hearts of the World," etc. Offers have been received from prominent territorial purchasers in every part of 'lie United States and Canada for "Virtuous Men," and the prices are said to be the highest ever received in transactions of this nature. Sawyer and Lubin report the consummation of several sales the names of the buyers being announced next week. Slate rights men, after viewing [lie production, term it one of the biggest box-office winners be lias viewed in a long while. \ general boost in bookings manifested itself in die New York and New Jersey territory controlled by Pioneer Films, Inc., when the first episode of '"] he I lartcr I ase, i he Craig Kennedy serial starring Herbert Rawlinson and Margaret Marsh and produced by Oliver Films, Inc., was shown simultaneously at about two hundred theatres in Greater New York and New Jersey last week. As a result of the favor shown by audiences at the presenlalion of "The Phosgene Bullet," the first episode, more than two hundred and fifty theatres are now selied uled for the serial, Over 90 per cent of l he playhouses in New Ymli Lily, ISrooklyn and I lie Bronx are now running it. Jersey City exhibitors and the whole suburban territory has hooked the feature generously, Lynn S. Card to Handle Rothapfel Unit Sales Lynn S. Card, general sales manager. Independent Sales Corporation and Film Clearing House, Inc., has been given the added responsibility of handling the executive end of the sales on the Ro'hapfei Unit Programme. With the release of the lirst Charles Miller production, started this week at the Bacon-Baker studio under the direction of Mr. Miller, Mr. Card will have another list of sales to promote. Mr. Card has the supervision of eighteen film Clearing House exchanges. With the exception of a few minor jobs in connection with these interests, Mr. Card has nothing to do. "When My Ship Comes In" Going Big, Says Frank Hall Reports from the branch managers of independent Soles C ion 1 Film i learing Mouse, die,, and the exhibitors throughout the coitniry, to Frank 0, Hall, president, indicate thai Mi Hull's, lati re lease on the 10-2li .lt) Bcrics, "When My Ship Comes In," a screen version of Gnuverncur Morris' novel of the sanie name, sianing Jane Grey with Nigel Barrie and William" J, Kelly, in support, is one of the most popular of tlic series. Additional prints have been jenl oul bj the F\lra Clearing House, at New York, so great has been the demand for this picture, Mr. Hall announces thai "When a Woman Strikes," a Wcs'tern melodrama with all Lst. including B< VVi jemary Kansas City Buyers Get Many Big Film Features N. J. Flynn and Chas. W. Harden, of The First National Film Company, of Kansas City, have just returned from New York after having spent ten days in looking over the market of state rights piqtures. They succeeded in closing contracts for the following productions for Kansas and Missouri: Maurice Tourneur's production "Woman," "Tempest and Sunshine." "Wives of Men," "The Still Alarm," "Once to Every Man," "When the Desert Smiled," "The Fires of Hope," "The Web of Intrigue," "Human Shuttles." Forty single reel Western subjects featuring Tom Mix. Fourteen single reel Western subjects featuring Tom Mix from The Exclusive Film Company. In addition a large quantity of miscellaneous material has been accpiired. _'hcby, Neva Gerbcr and Murdock MacQuarrie, the special to follow "When My Ship Comes In," on the ]0-A)-30 series, is a picture from which he expects good returns. Only Scattered Rights Left for "Five Nights" Classic Motion Picture Co., Inc., this week gave out the list of territories remaining open for the feature "Five Nights,'' by Victoria Cross, togcth.r with the rights disposed of. The open territory is made up of : Eastern Pennsylvania, Western Pennsylvania, Dcnycr, Canada, etc.,; Nebraska, Iowa, Washington, Oregon, Idaho, Montana. Among the buyers are: Ohio— Robert A. Morrison, Cleveland; Chicago— Silcs Film Exchange, 220 So. State St.; Criterion Film Service, Atlanta, Ga.; G. A. Dodge, All Star Feature Distributors; Southwestern Film Corp., Dallas, Texas; Doll Van Film Corp.; Goyette Film Co.; Elliott Film Corp.; Standard Film Corp.; Al. Harstn. Have you ever seen anything so adorable as the small person on the left? George Beban, Jr., and he is one of the most important members of the cast supporting hU father in '"Hearts of Men," presented by Hiram Abrams.