Exhibitors Herald World (Oct-Dec 1930)

Record Details:

Title:
Exhibitors Herald World
Date:
Oct-Dec 1930
Publisher:
[Chicago, Quigley publishing company]
Volume:
Exhibitors herald world
Leaf #:
000860
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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48 EXHIBITORS HERALD -WORLD November 29, 1930 Blending Type, Stills and Art in One Theme Part of the dynamic day by day advertising in New York newspapers for Metro-Goldwyn-Mayers "War Nurse" at the Astor. Every ad stresses one point only, the title of the picture. The displays are almost a drama in themselves; that's real effect in newspaper advertising. Again Howard Dietz and Si Seadler have put over a superb campaign. WAR OVERNIGHT SMASH HIT! And no wonder.' It is the most sensational talkie of them all! METRO-GOLDWYN-MAYER'S glorious sequel to "The Big Parade" 3—6—8:50 £* NURSE j? iJ ijjf ■ The woman's side of it! Told for the first time! Heroines who lived, loved and suffered on the Western Front. With a great cast: ROBERT MONTGOMERY ROBERT AMES JUNE WALKER Anita Page Zasu Pitts Marie Prevost Directed by Edgar Selwyn IF YOU ONLY HAD A BIT LONGER TO LIVE? Wouldn't you do the same? METROCOLDWYN. MAYER'S national production with ROBERT MONTGOMERY ROBERT AMES JUNE WALKER Anita Pact. Zaiu Pitts, i s the Talk m.^* b, of New York! ««•'*'«»» WAR NURSE ASTOR A WOMAN DARED TO TELL IT! Metro -QoldwynMayer brings her soulstory to the screen! The ivoman's side of the war! WAR NURSE The most important picture since 'The Big Parade" ROBERT MONTGOMERY — Robert Ames une Walker, Anita Page, Zasu Pitts, Marie Prevoa Directed by Edgar Selwyn WORLD PREMIERE THURSDAY NIGHT, 8:30 B'WAY &. 45th ST. SEATS NOW ON SALE r5o-a jo. Thru Timet Sun. 8 Holt 3-6-^:50 t Sot.) joe to St00. Et-emnfi 50c to Sa.oo ALL SEATS RESERVED "Here is sex melodrama of the 'Our Modern Maidens' school. Girls who rush off to war and relax in the arms of patients. As a torrid flaming youth picture, 'War Nurse' tops everything in its frankness and abandon. It's a sure enough shocker." — Johancson. Mirror WAR "Melodrama nth, red and rare/WarNurae-wiuiiQifv alt demands." "A movie natural, tic work contributed br, the volunteer nurses in the World War. — JKju t-'i' tVt Graphic throughout. Can in dudes NURSE ASTOR Broad way Si 45th St. No wonder it is New York's most discussed talkie! WAR NURSE METRO-GOLDWYN-MAYER'S production with ROBERT MONTGOMERY ROBERT AMES JUNE WALKER Anita Page Zasu Pitts Marie Prevost ASTOR TwiceDaily 2:50— 8:50. Three times Sunday 6c Holidays 3, 6, 8:50. Mats. (exc. Sat.) 50c to $1. Evenings 50c to $2.