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Conference ’80
A Fabulous ‘Famous’ Affair
@ The second biennial conference of Famous Players Limited and affillated companies, (United Theatres Inc. ; 20th Century Theatres; Theatre Confections Ltd.; General Sound and Famous Players Film Corporation) was held in Montreal, September 22-25, 1980.
420 circuit personnel and guests, from Victoria to Newfoundland, headed by President George P. Destounis, gathered in Le Chateau Champlain Hotel for meetings and discussions regarding issues important to all branches of our business.
While the delegates were attending meetings, their spouses and guests were regaled with tours of Montreal and the beautiful vacationland in the Laurentian Mountains.
Day 1
The opening event on Monday evening, September 22, was the TCL reception in the ballroom. Guests were welcomed by Gerry Dillon, Doug Armstrong and Mario Fortin, and invited to enjoy their favorite drinks at the open bar and savor the delicious hot and cold hors-d’oeuvres at the buffet table.
Paul Cappelli and his strolling musicians entertained the guests with request numbers. Tom Auburn, Montreal’s foremost magician and illusionist, weaved through the crowd doing card tricks, rope tricks, coin tricks — everything his
16 pockets could hold. The wheelof-fortune and several pin-ball games, set up in various locations, attracted many players.
There were two draws for Canadian Bonds, ($500 each) won by Georges Pepin, Manager of Cinema Place Ville Marie, Montreal and Winona Sheppard, Fiesta Cinema, Nanaimo, B.C.
Dancing continued right up until the music ended at midnight.
Day 2
The Conference opened the following day in the Odeon Cinema adjacent to Le Chateau Champlain Hotel. Don Drisdell, Executive Vice-president of United Theatres, welcomed the assembly in both English and French, then introduced William Murray, Senior Vicepresident of Famous Players, who addressed and chaired the meeting and introduced George P. Destounis who delivered an informal speech.
Brandt McCool, Vice-president of Famous Players Entertainment Attractions Group then delivered an inspiring speech on ‘‘Motivation and Attitude.”’
Samuel V. Freeman, President of the newly-formed Famous Players Film Corporation was next on the podium. He outlined present and future plans for the new production company and the projects under development and in production.
Jack Bernstein, Vice-president and Director of Programming, followed and the booking session got under way until lunch.
The highlight of the luncheon was the presentation by Gary Hite of Coca Cola Ltd., of a splendid wood carving commemorating the 60th Anniversary of Famous Players Limited to our President George Destounis.
Later in the afternoon, John Sperdakos, Vice-president, Advertising and Publicity for United Theatres, introduced Don Watts, Director of Advertising and Publicity for Famous Players, and the Advertising/Promotion presentation got off to a lively start.
To open the presentation, Don introduced Norman ‘‘Bud’’ Barker, his predecessor, who retired in August after serving 46 years in the department. |
Don ‘‘teed-off’? on marketing and promotion procedures with a
Premiere Issue, January 1981 3