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ONIIDEPli INDENT
FILM BULLETIN
VOL. 1 No. 4
TUESDAY, OCTOBER 2, 1934
PRICE 10 CENTS
"To Maintain in This Zone an Aggressive Iitdependent Exhibitor Body — An Organization Free From Producer Control and Limiting Its Membership to Unaffiliated Theatres Only."
Number I of the Ten Planks of the I. E. P. A. Platform is the local theatreman's Declaration of Independence.
This is the day of the underdog. The privileged few in every walk of life have found it decidedly to their advantage to heed the growing discontent of the masses and to take steps to correct the abuses responsible for this dissatisfaction.
Only in the movie industry do we find the old regime still firmly entrenched in the saddle. The eight major film companies continue to dictate the rules of the game. The 13,000 independent theatres in this country must play the game according to the rules laid down by the film companies or they get no pictures.
But the old order is changing. The independent exhibitors are everywhere organizing and demanding a greater voice in the management of the industry. In this territory, as in every other territory, the independents have thrown off the shackles of the producer-affiliated M. P. T. O. A. because they agree with District Judge Munger in his decision handed down in the Youngclaus case in which he ruled, referring to the M. P. T. 0. of Nebraska, that the Motion Picture Theatre Owners were subsidiaries of and subsidized by the producers and the Will Hays organization.
The response here, as elswhere, where the independents are given an
opportunity to join an organization free from producer control, has been astonishing! ALTHOUGH BUT A FEW MONTHS OLD THE I. E. P. A. NOW BOASTS 91 BONA FIDE INDEPENDENT THEATRES IN ITS RANKS! Truly a remarkable showing when one considers the desperate efforts that were made to retard the growth of the new body!
The greatest asset of the new organization is the spirit of its members. The loyalty of the men, their determination to carry on and fight for a square deal for the independents, and the pledges of substantial support are guarantees of assured success for the new body.
With the summer behind us and the active months ahead, the I. E. P. A. has prepared a PROGRAM OF ACTION that will clearly and definitely established its claim as the ONE TRUE CHAMPION OF THE INDEPENDENT THEATREMAN. We will shortly announce the details of the most ambitious campaign ever launched by an oxhibitor organization — a campaign which will prove conclusively that this group has in its ranks the brains, the initiative and the financial resources necessary to provide this territory with its greatest need: a strong protective organization to which its members will point with genuine pride.
In the light of these facts how can any real independent still remain outside the fold?
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