Independent Exhibitors Film Bulletin (Sep 1935 - Aug 1936)

INDEPENDENT EXHIBITOR FILM BULLETIN VOL 2 No. 20 WEDNESDAY. JANUARY 15, 1936 PRICE 10 CENTS PUBLICITY-SEEKER PIZOR Last week FILM BULLETIN addressed an open letter to Lewen Pizor, President of the Philadelphia M. P. T. O., the membership of which voted to merge with the I. E. P. A. to form one unified exhibitor body in this territory, and therein we asked Mr. Pizor to answer five pertinent questions concerning his shameful attempt to destroy the newborn unity. We asked him his motives in seeking to keep the exhibitors divided; if the producer-controlled M. P. T. O. A. was behind his move; if the affiliated circuits were aware of his activities, and if they were supporting him. We offered to print his reply. But, Mr. Pizor didn't answer those questions. All efforts to elicit a reply were unavailing. Could it have been FEAR or was it a sincere desire to SHUN PUBLICITY that impelled him to remain silent? No, it was not the latter, for Mr. Pizor loves his publicity. Approached by an exhibitor, who asked him what he had to say about our letter, he replied, in effect: "Great! It's just the sort of publicity I need to put this over!" There is a representative slant on the sincerity of the man who is deliberately contriving to keep independent exhibitors disorganized and at the mercy of the powerful producer and chain interests. Pizor is either the willing servant or an unconscious pawn of those interests, for the effect of his actions to split the exhibitor ranks leads consequently to the conclusion that he is one or the other, for, unfortunately, the result is the same. If this is the kind of publicity he wants — and this is the kind he deserves — Mr. Pizor shall get it! MO WAX. Features Reviewed In This Issue DANGEROUS • ROSE OF THE RANCHO • ANOTHER FACE • TANGO See pages 8 ami 9 FIRST A GIRL Read Merritt Crawford on Television as Competition to the Movies {Page 5) tn o z X m tn 2