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ffEMBUSCH
Secretary °' ff'e board o; '.'""^f-"Ang shovvl
as reported by THE FILM DAILY, Dec. 4, 7 953
Even when "I" beams had to be removed or changed he thought that the investment would be worth '^hile, particularly in view of the large flow of product in the offing.
For the smaller theater such as the ones he operates in the two theaters in Columbus and Elwood, embusch is convinced that the sound-head must be easily interchangeable from a pent house to a rack }r3 channel stereophonic sound, because it eliminates an additional cost of about $4,000.
The Mode Theater, completely equipped, but without contract labor costs ran "quite a bit" under 9.000, including lenses, screen, curtain, track and motor to operate the curtain, speakers (about 20 nits) and all necessary booth equipment.
Installation in the Vogue Theater, although a considerably smaller house, would not be much less, [■embusch estimated, since most of the equipment was basic. Only the number of auditorium speakers rould affect the diflFerence in cost if any occurred, he said.
No Amperage Increase
"The picture in the Mode Theater is 26 feet wide by IOI/2 feet high," Rembusch said, "and we urn only 45 amps using our Peerless Magnarc lamps. We have an 88 foot throw and get a perfect pic'oire. We saw no reason at all to step up amperage, particularly since the anamorphic lenses allow more ight to reach the screen," he said.
"One thing that very few people in the industry seem to realize, is that with our Ballantyne equipnent we can run both 3 track stereophonic sound when the magnetic reproducer is used in a rack, and .t the same time use the optical sound system, if it is desired to do so to achieve a particular dramatic •Ifect. This is very important to us, too," he said, "since we can do things the non-equipped theater annot hope to do.
3 Years Amortization?
"I'm very glad we equipped our first theater," he declared, "and I'm very sure that the Internal Revenue bureau ^vill allow us to amortize the equipment over a 3 year period. Obsolescence for most heater equipment is very quick and very high," he said, "and from past experience I'm pretty sure I'm ight — and of course, it should be that way.
"Nobody in his right mind will predict just what the results of CinemaScope productions will be," i^embusch declared, "but in about two months we should come pretty close to predicting at least what he next year or so will bring. The public likes it — I certainly like it and as the returns to the box office :ontinue to be high I'm sure that more and more theaters are going to spend the money to install the ;quipment to make it possible for them. I hope all of them are as successful with it as we are."
Rembusch, long an exhibitor leader of national stature, until recently was president of Indiana Allied is well as a member of COMPO's triumvirate.