Independent Exhibitors Film Bulletin (1962)

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STOP WORRYING ABOUT OCTOBER! Here is a New Concept of Total Family Entertainment from Walt Disney Yes, Walt Disney's new concept of total family entertainment is scheduled for release this October. We choose not to heed the warning that this is a traditionally poor releasing time. We believe we have the bold new approach that can stand tradition happily on its head. We have the entertainment ! We have the campaign ! We have the know-how ! Let's put it over ! And once we do, can't you just see a succession of boxoffice attractions from Buena Vista every October? Always willing to attempt the new and unusual, Walt now raises the curtain on total entertainment, combining cartoon magic, live action, comedy, music, color, drama and adventure, all in one wonderful program, a new concept in motion picture enjoyment from Walt Disney. Heading the program is Walt's full-length cartoon feature, LADY AND THE TRAMP, a proven boxoffice champion. This entertainment treasure chest for the entire family sparkles with a host of beloved cartoon characters. Millions of moviegoers from 3 to 93 eagerly await its return. And an exciting extra dividend awaits those millions in Walt's new live-action Technicolor feature, ALMOST ANGELS, bringing to the screen a story that has waited more than 450 years to be told. It is the story of the Vienna Boys Choir, filled with boyish mischief and musical splendor, acted by a cast studded with future stars, and filmed in its original magnificent setting. That is Walt Disney's total entertainment concept— a great, proven cartoon attraction teamed with a unique new live-action feature. As an October combination, they allow you to go out and awaken that vast stayat-home audience ! LADY AND THE TRAMP together with ALMOST ANGELS together with LADY AND THE TRAMP together with ALMOST ANGELS toge a