The Film Daily (1934)

DAILY Tuesday, June 12, IV54 j" Tuesd URGE 45-DAY PERIOD FOR FILING ASSENTS (Continued from Page 1) posed. Under the restrictions understood proposed, but awaiting approval of the Administrator, an exhibitor who wishes to indicate compliance must secure the recommendation of two exhibitors from his zone who have assented. The Code Authority will pass on all applications for permission to assent. Reopening of the assents period is particularly designed to apply to exhibitors who failed to sign up owing to misunderstandings. They include operators who believed their signature to the President's blanket agreement constituted an assent and also exhibitors who signed for parts of their circuit, acting under the impression that one assent covered all their houses. British Theater Grosses Slump Past Two Months (Continued from Page 1) goers are 'shopping' more now than ever for their film fare. Whatever it is, business is not up to the average for this time of year," said Newman, who is here to attend the RKO sales convention which will be held in Chicago June 18. Paramount Changes Title "You Belong to Me," has been selected by Paramount as the release title for "Fifty-Two Weeks for Florette," original by Elizabeth Alexander featuring Lee Tracy and Helen Mack. "White Heat" for Gaiety Principal Exchange has booked "White Heat," a Seven Seas production featuring Virginia Cherrill, Mona Maris and Hardie Albright, to open Friday at the Gaiety for an indefinite run. Fay Wray for Select Picture Fay Wray has been signed by Select Productions for the leading feminine role in "Woman in the Dark," which goes into production June 19 at the Biograph studios. FACTS ABOUT FILMS 20,000 colored drawings will be required for the two-reel animated cartoon in color being made by HarmanIsing for M-G-M. mm KfAlitw PHIL M DALY • • • OFF ON an 8,000-mile journey in the interests of film authenticity Merian C. Cooper will sail shortly for Pompeii one of the famous pair of buried cities in Italy to gather material for the production of his biggest pix "Last Days of Pompeii" his first production for RKO Radio's 1934-35 season the former Radio production chief plans to do two spectacular productions each year his wife, Dorothy Jordan, the young screen star will ac company him. ....... • • • THE BEST industrial picture we have ever viewed "Rhapsody In Steel" presenting the Ford Motor Company plant at Detroit a short that only runs 22 minutes but, boy! what they crowded into those few minutes the very spirit of the vast motor enterprise has been caught in molten steel swinging cranes the whir of complicated machinery the impressive sense of power and gigantic purpose that permeates every foot of film then a very clever sequence at the end assembling an entire car by stop-motion technique with an animated cartoon figure directing the job the picture is being shown at the Ford Building at the World's Fair in Chicago • • • AND NOW Joe Lee has slammed over another whiz ballyhoo on a pix in our hamlet he did it for "World In Revolt" at the Rialto and the B. O. results attest the work that Joe has done Bozo, the "talking goose," has been lined up for pix by Eugene Novarro, manager Bozo is owned by Ann Johnstone • • • AGAIN ACTING as the Perfect Host W. Ray Johnston entertained at the Park Central Colonial Room last Saturday nite wining and dining many of his business associates and the usual contingent of press mugs it was one hi-larious time for all especially the gent who handed the coatroom gal his automobile check and insisted that she was garaging his auto • • • MANY BROADWAY celebs have added their names to the list of entertainers who will take part in a gala show to be held at the Rialto theater Wednesday nite, June 13 for the benefit of the N. Y. City Unemployment Funds Helen Kane, Jan Peerce, and the entire Paramount theater show are on the talent list the performance will be held at 10 P. M. to spur the sale of tickets for the Police Dep't-Fire Dept' baseball game to be held at the Polo Grounds on Saturday • • • A STUNT to ballyhoo "Are We Civilized?" opening at the Rivoli on Wednesday Marc Lachmann and Monte Proser hired Joe Cadillac, circus wild man Joe was dressed as a primitive man and visited the high spots at cocktail time RKO and affiliates will have a boat ride and outing at Indian Point on June 18 and June 25 for the home office employees it was necessary to set two dates to accommodate the theater staff of the metropolitan area In the United Press poll for "Ten Most Beautiful Women of America" with prominent artists and portrait photographers in a dozen cities answering the question only two film stars were selected Norma Shearer and Dolores Del Rio most of the other ten are socially prominent women PARA, PLANS TO MAKE 18 FILMS IN ENGLAND (Continued from Page 1) making it necessary to produce "unnecessary" films. "It is evident that pictures made under the quota requirements are not of the finest class," he said. "The law is forcing increased quantity and not increased quality. I favor a license, or a double duty on all film imported into England and the abolition of the quota law. The license would go to the British film producers and enable them to add considerably to the quality of their pictures," said Graham. About 125 features will be made in England during the coming season, Graham stated. Few, if any, of the quota films will reach American theaters. Of the 60 Class "A" films that will be made many will be satisfactory to the theaters over here, Graham declared. Paramount is now either operating or is in partnership operation in II theaters in Great Britain. A new Paramount theater will be opened Jan. 1 in Liverpool and another opened in Glasgow in the fall of 1935. Paramount theaters are now operated in London, Birmingham, Cardiff, Manchester, Leeds and New Castle. Iuj. ets Denver Exchanges Merge Denver — The Capital Film Exchanges here and Salt Lake City have merged and incorporated as the Capital Film Exchanges, Inc. Harry N. Kerrer will be president and manage the Salt Lake City branch, while his brother George will be vice-president and will manage the Denver exchange. Abel Davis will act as secretary-treasurer and will be sales manager, spending much of his time in the territory. The Denver branch is located at 828 21st St., and the Salt Lake exchange at 258 East 1st St. South. It will handle independent product. RKO Houses Get Fight Film Oliver Film Co. has booked the film version of the Carnera-Baer heavyweight championship bout to play 40 RKO theaters in New York State. Picture will be shown on Broadway at the Palace. « « « » » » SHOWMAN'S REMINDER Promoter free ice cream and other items appealing to youngsters now that the school year is coming to a close.