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RECENT BOX-OFFICE
HEADLINES!
Variety
from
"Loop grosses in pre-fair slump . . .'Manhattan Melodrama' is the big rumble in the Loop and is upping the ace Chicago to a nifty figure". . ."Despite week-end heat Newark grosses were uniformly better than estimated . . . Heading off should be 'Manhattan Melodrama' ". . ."Capital coin copper is 'Manhattan Melodrama'. . . drafting 'em in droves. Gable biggest B. O. buster hereabouts." (Baltimore) . . ." 'Sadie McKee starring Joan Crawford is the receipts sweetheart . . . likely to be held second week." (Cincinnati) . . ."Terrific heat dealt a horrible blow to the box-office here . . . exception the State with 'Men in White'." (Los Angeles) . . . "Continuing its parade of gross smashers the Warfield this week again is at the top with Joan Crawford in 'Sadie McKee'. . . Crawford a sock and big money. Last week 'Viva Villa!' set the top for the year." (San Francisco)... "Despite torrid temperatures, Crawford opus formed lines at the State; others wilted. Terrific advance campaign should push along exceptional." (Boston) . . .
'Tarzan' holding up pace of 'Manhattan Melo' last week. Pic going over." (Portland, Ore.) . . .
'Thin Man' tops Chi on 9-day date, mysterycomedy is doing well." (Chi) . . ."Heat wilting Pitt; only spot to withstand heat this week is Penn, where the b. o. pull of Crawford is more evident than ever before in 'Sadie McKee'." (Pitt) . . ."Loew's Metropolitan doing the best with 'Viva Villa!'." (Brooklyn) . . ."Loew's State out in front once again; 'Hollywood Party' on the screen.'' (Providence, E. J.) . . ."Cincy Heat-Dopey; 'Thin Man' fattest in b. o.". . ." 'Thin Man' getting fat trade in New Orleans.". . ."Top trade by the downtown first-run contingent goes to holdover 'Viva Villa!'." (Los Angeles) . . ." 'McKee' strongest in Omaha.". . ." 'Viva Villa!' crashed the purses. Extraordinary." (Boston) . . ." 'Sadie McKee' best, Crawford being drawing power." (Providence) . . ." 'Sadie McKee' hefty." (St. Louis) . . ."Loew's leading with 'Sadie McKee'." (Newark) . . ." 'Viva Villa!' strong attraction at Minnesota." . . ." 'Viva Villa!' nifty." (Seattle) . . ." 'McKee' opened heavy and going strong." (Kansas City) ..." 'Sadie' sweet; smacko." (Baltimore)..." 'Villa' substantial." (Omaha) . . ." 'Sadie McKee' leads dull Brooklyn.". . ." 'Manhattan Melo' strong." (Philadelphia)..." 'Villa' is Viva in Detroit; smash!" . . ." 'Villa' brightens dull Pitt, only big noise this week.". . ." 'Viva Villa!' very lively." (Boston) . . . "Joan Crawford's 'Sadie McKee' is easily topping the town." (New Orleans) . . ." 'Viva Villa!' equals record held by 'Dancing Lady." (L. A.) . . . " 'Riptide' sock 3-week." (London) . . ." 'Villa' tops St. Louis.". . ." 'Sadie' oke, Crawford at the top of the town." (Frisco) . . . "Gable means more to 'Men in White' in B'ham than Pulitzer Prize; very good.". . ." 'Manhattan Melo' sock; town's leader." (Boston) . . ."Despite storm and crop shortage, 'Men in White' socko Mpls; largest gross enjoyed by any local showhouse since 1929.". . ." 'Viva Villa!' at Loew's State awarded major intake." (New Orleans)..." 'Villa!' Balto's big one; topping the town by considerable margin.". . ."Summer heat socks Broadway but Cap with 'Melodrama' big." (N. Y.) . . ." 'Tarzan' excellent." (Boston) . . ." 'Tarzan' is Lincoln's raw meat; in the dough." (Nebraska) . . ." 'Tarzan' in Indianapolis, nice.". . ." 'Men in White' a topper and looks like smash." (Boston) . . ." 'Villa!' rip snortin'." (Cinn.) . . ."Big noise for the week looks like 'Tarzan arid his Mate'; hotsy totsy." (Providence) . . ." 'Tarzan' outstanding; fat and juicy." (Chi) . . ."Socko 'Men ir White' topping the town." (Frisco) ..." 'Tarzan' big in N. O.; turning them away.". . ." 'Men in White' in
Seattle; big.". . ." 'Tarzav j
Jungle Battle."... '"Men inWv.
(Chicago) . . ." 'Men in White'
(New Haven) . . ." 'Men in Wh.
several months." (Cinn.)
front with nifty gross." (PJj
White' very big total." (St.
White' towering for Balto.".
heat wave; great." (L. A.) .
sunshine." (Pittsburgh) ..." 'R
them; looks set for four-week ga
. . ." 'Riptide' in two Boston hous
each.". . ." 'Riptide' powerful."
tide' dominates Newark.". . ."Gl
'Riptide'. Hefty." (Baltimore
thing house has had in some tim
" 'Riptide' rip-snorting to wow."
" 'Riptide' Indianapolis' best.".
nifty, big, holds over 3rd week." (New Y(/~*TmT^:
" 'Riptide' Cincy smacko, such a fast pac\
other entries are completely outdistanced.
This could go on forever!
Chicago) .1 ."'"
PARDON ME for REPEATING THIS ADVT.!
— But the TRUTH bears repetition —
READ BETWEEN THE LIONS!
SADIE McKEE
MEN IN WHITE
JOAN CRAWFORD CLARK CABLE, h
There is nothing unusual about the
TARZAN and HIS MATE
MANHATTAN MELODRAMA
JOHNNY WEJSSMULLER CABLE. V
amazing run of hits that M-G-M is
The THIN MAN
STUDENT TOUR
OPERATOR 13
delivering. It has always happened
TREASURE ISLAND
BORN TO BE KISSED
STAMBOUL QUEST
and you can always depend on it!