The Film Daily (1940)

EQUIPMENT NEWS W** DAILY Friday, November 22, 1940 FPC Buys Properly For $200,000 Stand {Continued from Page 1) ter are now being prepared and it is expected that construction work will commence before the end of the year. The theater will be in the center of the business district here and will cost approximately $200,000. The Famous Players Corp. operate the Capitcl, Dominion and Atlas here but they feel that this city is entitled to one of the most modern structures. According to the announcement the theater will be the most modern in Canada. GRC Reports Progress; Unicon Ready Shortly [Continued from Page 1) itol Theater Supply Co. of Boston. E. Williams, assistant sales manager for GRC, states that business is brisk currently, and, that while the film industry is still the mainstay as a source of orders, his organization is doing a great deal of missionary work with some gratifying results in roller skating rinks, dance halls, and, in general, all places where tickets are sold. One thing keeping the company particularly busy, it is said, is the development and planning of the new Unicon Cash Control System, details of which are expected to be announced soon. Open Clark In Winchester Winchester, Ky. — Harry Schwartz and George B. Myers have opened their new Clark Theater here. Lighting Equipment Rentals: A full line of modern equipment together with a staff of trained men to handle any job large or small any time, anywhere. Generator trucks, searchlights and floodlights, for premieres and general lighting activities. Sales: Everything in the line of equipment for motion picture and photographic studios. Service: We are prepared to offer the finest service, equipment and technical advice obtainable in the East. Your requirements taken care of to the last minute detail. Sole Eastern Distributors of equipment manufactured by: Mole-Richardson Co. HOLLYWOOD, CALIFORNIA CHARLES ROSS Inc. • • • WELL, the boys out at B. F. Goodrich in Akron, where lots and lots of sponge rubber is made for seats of modem film theater chairs, have as their latest task the production on a large scale of a new type of self-sealing rubber fuel tank for combat airplanes Walter E. Green's legions at National Theater Supply are justly proud o' the fact that Walt Disney's "Fantasia" opened its current run at the Broadway Theater with Simplex E-7 Projectors and the new Peerless Hy-Candescent Lamps in the booth. — installed by the N. Y. Branch of NTS,— and resulting in brilliance and perfect steadiness of the image on the screen Doff of the chapeau to H. I. Thompson (he operates houses in Clearfield, Bellefonte, Coalport and Curwensville, Pa.) 'cause the new theater being constructed by the community of Stoneboro, Pa., and now nearly completed, is to be turned over to him to operate Progressive Peter Perakos, owner of the Palace in Hartford, is doing an outstanding job of showing how successfully Diesel engines can be used in pic theaters Dan Markiwitz is preparing plans for a new theater in Los Catos, Calif., and Charley Peterson is doing ditto for a new one in California's Centerville T T ▼ • • • YEZZIR, the gents who 'tended the Chi. convention of the Outdoor Advertising Association at the Drake this past weekend probably got home in time for yesterday's turkey gobbling {if not, wot t'hell, there's another Thanksgiving next Thursday!) Speaking of Chi., Fred Fulle has shifted over from the Claude Neon camp to join Federal Electric as manager of the latter's New York branch offices Note to Showman Mitchell down Elkin, N. C, way: Dear Lou, how 'bout selectin' a name for your new theater there, — or d'ya want us to do it? Frank Cahill is sure 'thusiastic about that new WB "Vitasound" Like the proverbial daddy who's enchanted by the toy electric train, Les Miller is intrigued by the RCA sound system he got recently for his Palace in Coweta, Okla Alf Cortina is putting 12 G's on the line to improve his 1,000-seater, Maxirr\, in Havana • • • DOLLARS to doughnuts is our wager that already some wisecracker has hurled at W. O. Kemp (who's bought for his Victory in Poteau, Okla., 300 new HeywoodWakefield chairs) that mouldy comment: "Pretty soft!" Out of Rochester. N. Y.. wafts word that Craig P. Cochrane, Eastman Kodak industrial relations manager, has been named by the mayor to the Local Defense Council and will have as big duty the coordination of various defense activities Dick Beck is building a new theater at 66 West Madison Ave.. Chicago, to replace his "Past Time," and we note that Dick is calling it the "Beck" at the present time J. A. Tanney, prexy of S.O.S. Cinema Supply Corp. of New York, says marked interest is being shown by customers and prospects in the five new bulletins recently issued describing Inverse Feedback theater amplifiers. Imperial 16 mm. sound-on-film projectors. Simplex replacement parts. Powers replacement parts, and Multi-Cell Horn systems H. O. Davis, who carries on a 100 per cent motion picture and projection service in Oklahoma City, has outfitted Central High there, and the State University in Norman, Okla., with Ampro equipment T T T All Warner Houses Will Gel Vitasound (Continued from Page 1) ment will be its Hollywood and yjj Downtown Theaters in Los Angeles, and the Strand in New York. Warner home office channels ex-g pressed enthusiasm over the potenW tialities of "Vitasound" as a long' step forward in the enjoyment of talking pictures which the organization pioneered as originators of the Vitaphone process. First picture recorded with the new control system, standardization of which has already been sought from the Academy of Motion Picture Arts and Sciences, is Warners' "Sante Fe Trail," set to world premiere Dec. 14 in Sante Fe, N. M. Warner officials in New York assert they expect the film to move into the New York Strand just before Christmas, and that this house will be ready mechanically to accommodate the attraction by that time. Developed in the Warner laboratories during the past five years, with the co-operation of RCA engineers, the new sound process represents improvements in both recording and projection techniques. It is claimed by interested experts to offer completely faithful reproduction of original sounds without violent and expensive changes in theater or studio equipment, and to give an audience the benefit of every shade of tone and volume found in the original sound. Vitasound, it is said, provides more realistic reproduction of all the voices and sounds that go into a picture. It does that without upsetting long established theater practices and without antiquating all the theater and studio equipment in the industry. It is said to be neither too complicated nor too expensive for general use. A second sound track on the release print regulates sound control and makes possible startling improvement in results in the theater. About the only added expense involved is a $40 attachment on printing machines and a probable $1,500 investment for additional amplifiers and horns in the theater. Warner Bros, sound engineers have been experimenting with Vitasound since 1935 when a new and improved recording and reproduction method was developed for the company's pictures. A few theaters were equipped with additional amplifiers at that time. Arrington Acquires Rex Windfall, Ind.— The Rex Theater is now operated by T. J. Arrington, formerly of Illinois. He acquired the house from John Cooper, who is retiring from the theater business. Settos Names It Ohio Louisville — George Settos is build ing a 978-seater in Louisville, will be named the Ohio. and