The Film Daily (1922)

THE Vednesday, March 15, 1922 -^Hk DAILY And Now The News also says they're great Read These Reviews from the Motion Picture News of March 18, 1922. a »» LIVING LIES Clark-Cornelius-State Rights . . Five Reels {Reviewed by D. J. Gest) THIS state right offering, an adaptation of the author's Satevepost story, "A Scrap of Paper," has a I melodramatic appeal that should put it over extremely (well with those audiences that delight in the thriller. And ! as there seems to be a decided drift toward that sort of (Picture, "Living Lies" has undoubtedly been put on the ' market at the right time. In rapid succession there is thrust before the view of the spectator a hair-raising, blood-tingling horse race, several two-fisted encounters i and a ship-wreck which is executed in first rate style. Spectators everywhere will vote it a first class melodrama. It is better handled than most newspaper stories, sticking pretty close to the correct characterization and j atmosphere. Ctossi/icaiiow.— Adventurous melodrama of newspaper ; reporter sent on assignment. Carries thrills and action, I suspense and romance. Production Highlights.— The thrilling horse race; the ship-wreck as boat plunges toward falls. The capable acting of Edmund Lowe and Mona Kingsley. Exceptionally good photography and splendid direction. Exploitation Angles.— Best plan is to concentrate upon vivid quality of story, which carries the utmost in adventurous action. Should be played up for its thrills and atmosphere. Drawing Power.— Will be liked by the gallery gods, i who are the boys with the pay envelopes on a Saturday : night. Played up for thrills will excite a crowd. A good picture for the men and boys. "WHISPERING WOMEN" Clark-Cornelius-State Rights 4800 Feet (Reviewed by D. J. Gest) ONE may catalogue it as a crisp melodrama that contains plenty of the customary ingredients which compose the better than average western. It reveals a typical plot interspersed with some qualities which build suspense and a goodly amount of sympathy. The juvenile appeal is well emphasized and lifts the picture above the ordinary. "Whispering Women" is a dog picture, too. Brindle, as he is known, pitches into the fray, kills one wolf, and drives off the others. He deserves stardom along with Larry Trimble's German shepherd who scored so conspicuously in "The Silent Call." Classification. — Melodramatic adventure story of Northwest, relying considerably upon heart interest, juvenile appeal and dramatic thrills. Carries romance. Production Highlights. — Splendid work of juvenile players, Everett Moran and Clara Heller. The exceptional photography in catching the fight of the dog with the wolf pack. The excellent work of the dog, a truly natural actor. The fight, an outstanding feat in photography. The hero's discovery that gossip about his wife is false. The atmosphere. Exploitation Angles. — Since this one carries a dog it will certainly lend an appeal everywhere. If you played "The Silent Call" your crowd would know what to expect. So the opportunity is here to capitalize upon the dog and the manner in which he fights for his master. Title carries some value. The fact that it is a rugged outdoor picture. The juvenile appeal will catch the youngsters. Drawing Power. — This one will draw once you get your first crowd in. Word of mouth advertising will do it. But get the first crowd. This can be done by exploiting the dog. The animal should dominate your copy. Will draw in most any kind of locality — especially with the fans. Franchised with the other 18 Clark-Cornelius Productions to the Independent Market, Clark -Cornelius Corp., 117 West 46th St., New York City