The Film Daily (1924)

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THE -2&*i DAILY Thursday, January 10, 1924 o/' FILM DOM Btn *• Vflfi^ ^DWIIf VoUXVII No. 8 Thursday, Ian. 10, 1924 Price 5 Cents Copyright 1923, Wid'i Film and Film Folks, Inc., Published Daily except Saturday, at 71-71 West 44th St., New York, N. Y., by WID'S FILMS and FILM FOLKS, INC. Joseph Dannenberg, President and Editor; J. W. Alicoate, Treasurer and Business Manager; Maurice D. Kann, Managing Editor. Donald M. Mersereau, Advertising Manager. Entered as second-class matter May 21, 1918 at the post office at New York, N. Y., undei the act of March 3. 1879. Terms (Postage free) United States. Outside of Greater New York, $10.00 one year; 6 months, $5.00; 3 months, $3.00. Foreign $15.00. Subscribers should remit with order. Address all communications to THE FILM DAILY, 71-73 West 44th St., New York, N. Y. Phone Vanderbilt 4551-4552-5558. Hollywood, California — Walter R. Greene, 6411 Hollywood Blvd. 'Phone, Hollywood 1603. London Representative — Ernest W. Fredman The Film Renter, 53a Shaftesbury Ave., London, W. I. Paris Representative — Le Film, 42 Rue de Clichy. Central European Representative — Internationale Filmschau, Prague (Czecho Slovakia), Wenzelplatz. Quotations High Low Close Sales East. Kod. . 112J4 110J4 110^4 2,000 F, P.-L. ... 70H 69% 70 3,000 do pfd Not Quoted Goldwyn .. 12 WA 11^4 200 Loew's .... 17M 17V4 17V4 1,400 Capitol, Buffalo Robbed (Special to THE FILM DAILY) Buffalo — The Capitol on S. Park Ave., was robbed of $600 Saturday. Foreign Distribution of Motion Picture Productions Geo*Se fc. **** Co*><*atKO° V/u* r 220 West 42nd St. New York, Chick. 2355 Cables — Geokann, N. Y. UttMotfflsm $ut gteurtoer EXPLOITATION!! Here's a Marvel with Everything THE FIRE PATROL Let it clean up for you Ask I. E. Chadwick — He Knows Hint At Changes (Continued from Page 1) While such a condition generally is not sought, it was stated, there is a determined intention on the part of Famous Players that flesh shall not be made of it and fowl of another and if it is required to desist from "block" bookings it will endeavor to see that the rule is made to apply to all of its competitors. Bruce Bromley, of counsel of the defense, epitomized the situation as viewed by his concern by stating as an illustration that often a salesman has to travel several hundred miles, with incidental expenses to sell the films to a theater. "In small towns where the price per night on a single film would be so small as to be ridiculous," he said, "the company could not get its expenses out of such a sale. Recently, a salesman had to travel several hundred miles in Florida to see a prospect. The trip cost him over a hundred dollars in expense money. The sale of one of the films for a single showing, which is all the average small town can stand, would have amounted to approximately $7.50. In order to make anything out of it the company had to either sell him a number of films or charge him a •price for the one picture that would have been prohibitive to him. What would be the results of such a condition? "He would be unable to purchase first class films because the company could not stand the expense of giving them to him at a reasonable price. Therefore he would have to use the cheapest kinds of films for his theater and the public of his town would suffer. By his taking a "block," say of 13 or more pictures, one item of expense covers the whole thing. He is enabled to buy good pictures at a reasonable price and the people of his town get a high grade of pictures at a reasonable admission. That is the way the matter works out and all other companies are pursuing the same practice; which is the only way for the small town man to get high grade pictures for his patrons." In its original complaint, the Government charged that the defendants' "block" booking of pictures tended to monopolize exhibition by requiring the exhibitor to buy so many pictures from the defendant as to practically consume all of his time, thereby prohibiting him from purchasing from competitors of the defendant company. Final decision in the case is not expected for about a year. There are a number of cities yet in which hearings are to be held, after which the testimony taken in all of them must be transcribed and considered by the Federal Trade Commission. If its decision is adverse to the defendant, an appeal will be taken to the United States Circuit Court of Appeals and perhaps from there to the United States Supreme Court if the Court of Appeals sustains the Commission. If the Commission sustains the defendants' contention, that will end the matter. Otherwise it will probably be several years before the case is finally adjudicated. Commissioner Alvord and Government and defense counsel left Tuesday for New Orleans where additional hearings will be opened next Monday. Alvord before leaving denied the defense the privilege of introducing motion picture patrons from various towns in Florida for the purpose of showing that theater and picture conditions in such towns had improved since entrance there by the defendants. An appeal will be made to the Federal Trade Commission to allow this character of testimony, the defense announced, to rebut charges by the Government that the defendants entered these fields for the purpose of coercing theater owners into purchasing its pictures. The defense contends that it built or leased theaters in towns where conditions were bad in respect to the theaters themselves, or the management of the theaters or where an inferior class of films was being exhibited, and not for the purpose of threatening or coercing managers into purchasing films from Famous Players. Compromise Youngstown Fight (Special to THE FILM DAILY} Youngstown, O. — The fight against Sunday entertainment has ended in a settlement among vaudeville men, picture men, church men and the mayor, whereby pictures will be permitted on Sunday after one o'clock. Vaudeville on Sunday is taboo. This affects the Hippodrome, operated by C. W. Miller, and the Park, under management of Max and Joe Schagrin. Sunday Fight in Canton, O. (Special to THE FILM DAILY) Canton, O. — Mayor C. C. Curtis has lined up with the ministers against the Sunday films. This means that there's going to be a hot fight to keep the houses open. Limits Use of Goldwyn's Name The decision restraining Samuel Goldwyn from using his own name in advertising any films unless advertisements are followed by the words "Not connected with the Goldwyn Pictures Corporation," has been affirmed by the Circuit Court of Appeals. Mountan Back From Europe D. J. Mountan, president of Richmount Pictures, in which J. V. Ritchey is interested, has returned from Europe where he appointed representatives. He has opened offices at 723 7th Ave. Selznick Puts On 16 Salesmen David R. Blyth, director of Sales for Selznick has added 16 salesmen to his force. Increased activity for the new year, is given as the reason. MacFarland Goes to Coast James Hood MacFarland left for the Coast Tuesday to become associated with the Theda Bara Prod. He will assume duties in the production end. David Blyth's Mother Dead David R. Blyth, of Selznick has gone to Gait, Ont., because of the death of his mother. HAL ROACH'S SPAT FAMILY COMEDIES "Laughing Purposes Only" 1 reel Pafhecomedy =-@r^ — That felb need will soon circulate