The Film Daily (1924)

THE 10 -^5^ I DAILV Wednesday, August 27, 1924 New N. W. Theaters (Special to THE FILM DAILY) Seattle — The Pacific Northwest is hnishing up for the fall season. A nuniher of new theaters have opened with others scheduled for September. The new Everett, considered by many, the finest house in the entire territory, is scheduled to open Friday. Pilz & Swanson are the owners, D. G. Inverarity, will be manager. The Moore Amusement Go's, newhouse at Olympia, Wash., will open Saturday. The new Liberty, Puyallup, Wash., D. Constanti, owner, opened a week ago. Gonstanti recently opened a similar house in Summer. S. R. Stalcup's new Gommunity, 56th and M. Streets, Tacoma, is in its second week. W. W. Armstrong has plans for a 580 seat house on the southeast corner of 24th Ave., and East Lynn St., in the suburbs. John Danz will call his remodeled Glass A theater on Third Ave., just ofif Pike St., the Gapitol. He will have a first run policy and charge 25 cents. Seating capacity will be increased by one hal# giving almost 1,000 seats. Work is being pushed for an October opening. Up To Operators (.Continued from Page 1) The Labor Committee of the T. O. C. C. in a final effort to comply with the Gommissioner's request, made the following proposition: "To renew all their present contracts with Local 306 for a period of three years: the first year to be at the present scale of wages; the scale for the second and third years to be determined by arbitration." This offer was confirmed at a meeting of the Ghamber yesterday, and a time limit for acceptance was put upon same until two o'clock todav. In the meantime, the T. O. C. C. states that there will be no difficulty in filling the places of 306 operators and plans have been perfected so that there will be no interference with the running of the theaters. Theater Changes Martinsville, 111. — The Opera House has been purchased by John Snyder. Mound, 111.— S. E. Pertle has sold the Lvric to S. H. Elias of Gairo. Mount Pleasant, la. — E. S. Perkins, who operated the Lyric in Gasey, 111. is now in charge of the New Temple here. Edgewood, 111. — Owing the general business depression that prevails here the Eagle is running on Saturday nights only. Garrier Mills, III. — The Knox has closed down temporarily. It is expected to re-open some time in September. Bradentown, Fla. — The Palace is the latest theater to open. Macomb, 111. — Work has been started on the new theater being built for this town by Wilbur Wetzel. It will be completed by Jan. 1. Trinidad. Golo. — The Strand has been closed, except Saturdays and Sundays, to allow for work on alterations. Kingston, N. Y. — The Shadowland, owned by the Shurter Theater Go., lias been sold to Gharles Ougelet and John Spadero. Boston Unsettled (Continued from Page 1) sicians and stage hands are concerned. However, there is an understanding between the three Boston locals that no one organization shall sign the new contracts until all three are satisfied and prepared to sign. In consequence one organization at present is holding up all three from reaching agreements with the picture and burlesque houses. It is understood that the hitch with the operators committee is over the refusal of the executives to grant their demands for $65 for a six-day week, with Sunday work at the rate of double time, instead of time and one-half, as at present, with $45 a week. The men's representatives are insisting on attaining their full demands. Business Ae:ent James F .Burte and Joseph Rosen, of Local 182's wage committee are back from New York where they sought to arrive at an amicable understanding with the owners of Boston theaters Price. Utah — The Eko has been sold by G. Mell Stringham to Sal vuramis Bros., owners of the building. LaGrange, Ga. — R. E. Golden has bought out the interest of his partner in the Golden. Fort Payne, Ala. — D. V. Brock is operating the Belle, seating 365. Union Springs, Ala.— Under the new regime of Mrs. L. H. Forsyth the Strand has had its name changed to the Grand. "U" Renovating Bridgeport House (Special to THE FILM DAILY) Bridgeport, Gonn. — The Dawe's is being renovated by its new owners, Universal Pictures Gorp., and will be known henceforth as the Gameo. New Ten Cent House Planned (Special to THE FILM DAILY) St. Louis — It is also expected another house with a 10 and 25 cent admission will open in the Washington Ave. territory shortly. The closing, of the Columbia at 6th and St. Gharles makes another popular priced house down-town desirable. Cowan Left $28,189 (Special to THE FILM DAILY) Toronto — James W. Gowan late nianaerer of the Grand left an estate of $28,189, according to the probate of the property. Cowan had been associated for years with Ambrose J. Small. Putting It Over Here is how a brother exhibiter puts his show over. Send along your ideas. Let the other fellow know how you cleaned up. Party for "Twenty-Oners" New Haven, Conn. — When the Olympia played "Twenty-One," the theater did the logical thing in giving a special matinee for young men and women of twenty-one years of age. The idea was originated by Manager Harry (Tod) Browning and its success was due to the diplomatic way in which he executed his plans. Newspaper aid was essential and this time the New Haven Union was called into play. Its opening article, sponsoring the matinee, gave quite a resume of the picture. There was only one condition to the invitations. The eligible ones had to present themselves at the Union ofhce for identification. It made up quite a nice mailing list for the paper and theater of the latest citizens and home owners. Birth certificates were asked for. Waugh Pulls a "Wow" Memphis, Tenn. — An effective cam paign was that carried out by Howard Waugh, director of Loew's Palace, in connection with the showing of "Miami." The campaign was inaugurated with a liberal use of pictorial paper and advance newspaper publicity. A thousand special onesheets, advertising Julia Dawn's bathing girl review, used as a prologue for the picture, were posted weeks ahead. The lobby of the theater was transformed into a miniature bathing beach, which stopped traffic in front of the Palace. A tie-up was effected with one of the largest department stores in Memphis, which got a lot of additional newspaper space for the showing. The result of this comprehensive campaign were record breaking bov office receipts for the entire week. Auto Tag Brings 'Em In When it comes to getting into your theater, the auto tag stunt is still doing the trick and in a most efficacious manner at that, according to reports from Houston, where the stunt was used to exploit "The Reckless Age" at the Rialto. The cards which were tied to the steering wheel of all autos were printed in black on a bright red background, and contained a list of ironic don'ts which ended with: Don't miss "The Signal Tower," let the other fellow do it," followed by the theater and dates of the showing. The management reported that the stunt pulled well and it is understood that several people brought the tags to the box office wth them. The cost is very little and distribution easily accomplished. Dinner to Michael Friedman Schenectady, N. Y. — Friends of Michael Friedman, manager of the * Albany, tendered him a dinner to celebrate his entrance into the producing end of the business on the coast. His affiliation is announced. 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