The Film Daily (1927)

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ANDWEEKLY FILM DIGEST IT'S A UNIVERSAL BIG ONE! famous author of WITHIN THE LAW" with Ralph Lewis, Marguerite De La Motte, Johnnie Walker AN EDWARD LAEMMLE PRODUCTION The Year Book The 1927 edition will be ready soon. Almost 1,000 pages in size, the new volume will be more replete with statistical and informative data than ever before. Ready late in the month and available for distribution on time. Less Words, More Punch T^HE FILM DAILY introduces another innovation. Reviews have been boiled down to their essence in brevity. Fewer words, yes; but no sacrifice in critical analysis. From this issue on, there will be published a minimum of twelve every Sunday. Short subjects too, will be reviewed in briefer fashion. Exploit-O-Grams The army of Exploit-O-Grams boosters has grown by leaps and bounds. Exhibitors are for this daily service. Why ? Because nowhere else can they secure box-office aids in so varied and so great a number. Practical exploitation hints six days a week. That's going some.