The Film Daily (1927)

ZJ^^ DAILV Friday, July 22, 19 Vol. XLI No. 18 Friday, luly 22, 1927 Price 5 Cents lONN W. ALICOATE Pubiisliir Published daily except Saturday and holidays at 1650 Broadway, New York, N. Y., and copyright (1927) by Wid's Films and Film Folk, Inc. J. W. Alicoate, President and Publisher; Maurice D. Kann, Vice-President and Editor; Donald M. Mersereau, Treasurer, Business and Advertising Manager; Ralph Wilk, Traveling Representative. Entered as second class matter May 21, 1918, at the post-office at New York, N. Y., under the act of March 3, 1879. Terms (Postage free) United States, outside of Greater New York, $10.00 one year; 6 months, $5.00; 3 months, $3.00. Foreign, $15.00. Subscribers should remit with order. Address all communications to THE FILM DAILY, 1650 Broadway, New York, N. Y. Phone Circle 47364737-4738-4739. Cable address: Filmday. New York. Hollywood, California — Harvey E. Gausman, Ambassador Hotel : 'Phone, Drexel 7000 and Washington 9794. London — Ernest W. Fredman, The Film Renter, 58, Great Marlborough St., London, W. I. Paris — La Cinematographie Francaise, 5, Rue Saulnier. Financial Business in film issues picked up slightly over the let-down of the past few days. Eastman Kodak turned over 5,000 shares at a J4 rise. Paramount lost a point and a fraction on sales aggregating 3,500. Fox Film "A" stood firm when 1,300 shares changed hands. Quotations •Am. Seat. Vtc... *Ara. Seat. Pfd... *Balaban & Katz.. *Bal. & Katz Vtc. Eastman Kodak . . *Film Inspect. First Nafl. Pfd.. Fox Film "A"... Fox Theaters "A". *Intern'l Project.. Loew's, Inc Metro-Gold Pfd. . *M. P. Cap. Corp. Pathe Exch. "A". Paramount Paramount, Pfd . . Paramount B'way. ttRoxy "A" ttRoxy Units .... ttRoxy Common . Skouras Bros. **Stan. Co. of Am. Trans-Lux Screen. •Univ. Pict. Pfd.. •Universal Pictures •Warner Pictures. Warner Pict. "A". High Low 172 169M 100 5854 1554 sin 25 54 36" 99/8 99 M 30 325^ 8 39 6854 4M 100 5754 1554 Si5i 25 54 36'" 96J4 99V4 28 30yi 7 39 675^ 4H 225i 2254 Close 47 46 6354 73'A 17054 354 100 5854 1554 10 5154 2554 8 36 98 117J4 99 J4 39 6754 100 30 15 2254 Sales 5,000 'ioo 1,300 200 '800 100 'ioo 3,500 900 1,000 • Last Prices Quoted t Bond MarKet •• Philadelphia Market tt Bid and Ask "Celebs" Invited to Opening Rochester, N. Y. — Gov. Alfred E. Smith, Mayor Frank X. Schwab of Buffalo and Mayor Martin B. O'Neil of Rochester, are among those invited to the opening of the new |3,000,000 Rochester, built by the Fenyvessys, next month. The house seats more than 4,000. STOCK PROGRAMS PROGRAM COVERS For Moving Picture Houses Joseph Hoover & Sons Company Miirket and 49lh St»., Philadelphia. Pa. Gooneys' $2,500,000 of New Financing (Continued from Page 1) runner of new expansion by the exhibiting firm. The Cooneys now have ten South Side houses with capacity of 18,234 and have a 2,414 seater nearing completion which will swell the total to 20,648. Proceeds of the issue will be used to call $410,500 divisional mortgage bonds to pay for completion of the theater under construction and for corporate purposes. Some time ago, the Cooneys planned to invade the loop, now dominated by Balaban & Katz, Publix subsidiary, and had secured a lease on a proposed theater downtown. However, the project has been sidetracked for some months. Pollock New Editor of International Newsreel Leo A. Pollock has been appointed editor of International Newsreel by Edgar B. Hatrick. Other recent appointments by Hatrick to the editorial staff include: G. E. Elliott, associate editor; Samuel T. Moore, news editor; Walter Bredin, associate news editor and Joseph H. Rinehart, film editor. M-G-M News Welcome Week National Welcome Week is being arranged to commemorate inauguration of "the world's spotlight," when M-G-M News mades its debut Aug. 15. Plans for the event now are being worked out, and, the company states, tie-ups already have been arranged with a number of newspapers. A special campaign has been arranged made up in campaign-book form. Fleming at Schine Home Office Corning, N. Y. — John B. Fleming, manager of the State, Schine house, has been recalled to the home office at Gloversville, while Frederick Gerber, assistant manager, takes his place temporarily. DON'T ASK! {The Him Daily Question Box) 1. When and where did Carl Laemmle. enter the business? 2. Who is managing director of the Schine circuit? 3. With what star did Billie Dove make her debut in films? 4. When did Mack Sennett build his first studio? 5. What was the outstanding issue of the M. P. T. O. A.'s first convention at Cleveland? {Answers will be found on page 8) Ticket Price-cutting War Continuing in Michigan (Continued from Page 1) immediately announced a slash to $16 per 100,000, which is declared to be below cost of production. Warning to members that tickets will "go sky high," if members "fall for" the less-than-cost prices being offered is being sounded by the association, urging members to back up the agreement on the original discount basis. Principal House at Azusu, Cal. Azusu, Cal. — Principal Theaters will operate the $35,000 theater to be built here. This section is booming as a result of the San Gabriel dam project. The proposed house is to seat 700. Norristown House Reopens Norristown, Pa. — The Strand, closed recently by Mrs. Mary Pulaski, has reopened under new management. Technicolor in Gotham Film Hollywood — Shooting on the cafe scene in Gotham's production of "The Girl From Rio" with Carmel Myers is under way. The entire sequence is being made in Technicolor. Why? WHY not make money from your screen by showing a limited amount of clever, attractive, short-length motion picture advertising? WHY offend your audience by showing slides or cheap advertising trailers when you can get a service, changed weekly, that will often bring a laugh or applause, and actually add to your box-office receipts? WHY wait for your money from a Service Agency when you can collect it yourself from the local advertiser? WHY not handle YOUR OWN advertising service under your owm Theatre name, from the biggest and best library of short-length ad-films in the U. S.P WHY not write yourself, or appoint your assistant or operator or other local representative to handle it for you, and get details of the BEST proposition open to you? Business Men^s Film Exchange, Inc. Dept. F. D. Dayton, Ohio Bruce Gallup Slated for Presidency of A.M.Pj Bruce Gallup has been nominat for president of the A. M. P. i Lon Young for vice president, Jam Zabin for secretary and Geor Harvey treasurer. The election w be held the second Thursday in Se tember. For the board of directo have been nominated C. W. Barre Al Selig, Fred Baer, Walter Ebe hardt and Tom Wiley. For the aud ing committee, Henry C. Bate, Vi tor Shapiro and Oswald Brooks ha' been nominated, while Jerome Beat has been nominated for trustee. L; de Putti was guest at yesterday meeting. Richmount Deal With Bray David J. Mountain, president i Richmount Pictures Corp., yesterda closed a deal with Bray Prod., when by he will handle the entire foreig distribution of the latter company output. Mountain sails for Eurof shortly. Loew's K. C. House Rising Kansas City — Work is progressin I rapidly on the 4,000 seat Midlanl which Loew's is building at 13th anf Main Sts. O'Brien and Kramer Join Gotharj Richard O'Brien has joined thf Gotham publicity staff under Loil Young, and Lou Kramer has beeil appointed to handle studio publicit:fl for the company on the Coast. 1000 Pages of Free to FILM DAILY Subscribers