The Film Daily (1927)

Monday, November 7, 1927 THE j^^ DAILV On Broadway Astor — "The Student Prince" Broadway— "Tell It to Sweeney"' Cameo — "St. Elmo" Capitol — "Uody and Soul" Central — "Uncle Tom's Cabin" Colony — "Les Miserables" Criterion — "Wings" Embassy — "Quality Street ' Gaieiy— " The King of Kmgs ' Globe — "Patent Leather Kid"__ Hippodrome — "The Harvester" Loew's New York — Monday, "A Gentleman of Paris;" Tuesday, "Hack to God's Country ;" Wednesday, "American Beauty ; Thursday, "Hula;" Friday, _"Once and Forever" and "One Glorious Scrap;" Saturday, "Spring Fever; ' Sunday, "The Gay Retreat" Mark Strand— "The College \\ idow ' Paramount— '"Shanghai Bound" Rialto — "My Uest Girl" Rivoli — "Two Arabian Knights" Roxy — '"Pajamas" Times Square — "Sunrise" Warners — "The Jazz Singer" ^_ Brooklyn Mark Strand^""Loves of Carmen S5th St. Cinema — "The Gray House" First Nat'l Geared High, Says Rothacker (Continued from Faac 1) ion," he said. "A fine spirit of coordination and cooperation has been developed at the studio which will reflect itself even further in future product than it has until now. Progress to date in whipping the studio force into a higher pitch of efficiency has been splendid. We are very gratified over the results. But in three months, all plans originally laid down will have borne fruit. It is then we shall reachj and from that time on, maintain a force that 'will :lick at all times." New Theaters Burlington, Wis. — The Opera House has >pened here. Osakie, Minn. — Andrew Scverson has ppened the New Empress. McV'ille, N. D.— George .McMillan has 'Pened the Hollywood. Jefferson, la. — W. W. Woltz has opened lie New Slate here. Racine. Wis. — J. Masik has been granted permit for building a theater and store nilding to cost $80,000. Platteville, Wis. — Building permit has been ranted for the construction of a theater sre. Richland Center, Wis. — George Gasse soon Jtrts construction of the Blue Bird. Hamilton. Ont. — United Theaters Co., owns of the Kenilworth and Regent, has openthe Kenmore on King St. Leominster, Mass. — A McAvoy has plans r the Plymouth to replace the Rialto, rely destroyed by fire. The new house will named the Plymouth. Schenectady — Abe Dwore, owner of the ipitol and Cameo, has opened the New ilony at a cost of $150,000. George E. vore is manager. Sirmingham, Ala. — The Avon is about ready [open. etroit — M. K. Ingall. architect, is draw^ plans for J. A. Paloski for a theater to " ttilt at Six Mile and Davison Aves. bipley, Fla. — The Manavist. seating 600, opened. Success Now Assured for M. P. Club of N. Y. iCunliniied from faye 1 ) the strong appeal that the ideals of the club have already made. Pians are under way for appoinling a club representative to further the interests of the organization and build up membership among the various branches of the industry. The conviction is spreading that the club solves the problem of furnishing a social center where indili'luals representative of all branches can meet on common grounti, and in an atmosphere that will react to the benefit of all. The sponsors of this movement have labored hard. Al Lichtman, who originally launched the project, has done much with the able assistance of Bruce Gallup who has acted as secretary from the inception of the idea. While the quality of the names thus far enrolled speaks volumes for the worth of the project, there still remains a large group of influential factors in the industry who have as yet failed to make application for membership. It may be that in spite of the w-idespread publicity given the movement, these men do not yet fully appreciate the significance of the Motion Picture Club and the influence it is destined to wield. The sentiment has been voiced among the active instigators of the club that these men should come forward' voluntarily and help the good work along, and not stand on ceremony and wait for a formal "bid" to come in. The project needs the active support of these men, not for the monetary advantages of their membership, hut for the influence that their names will carry in furthering the movement and carrying it forward to a greater success than is now assured. This membership is limited to 200 at $100 initiation. There are still 75 charter memberships open. Then the initiation goes to $250. The list of charter members to date follows: Will H. Hays, R. A. Rowland, Clifford Havvley, Nathan Burkan. Klmcr Pearson, Walter Camp, Jr.. S. L. Rothafel. Hugo Riesenfeld. Dr. A. H. Giannini. George Eastman, H. D. Buckley, E. A. Eschmann, Moxley Hill, William Massee, H. M. Goetz, AI Lichtman, William Brandt. Harry Brandt, Lee Ochs, Victor M. Shapiro, Ned Depinet, Sam Spring, Carl Laemmle. F. L. Herron. Carl Milliken, Colviii Brown. Martin J. Quiglev, Lou Anger. F. C. W.ilker, Arthur W. Kelly, M. H. Hoffman. H. S. Tierney, AL E. Comerford, L. H. Blumciv ihal, J. 'V. Ritchcy, David Chatkin. Arthur Stebbins, Arthur Loew, George Blair, Richard Brady, W. A. Orr, William A. Johnston, George C. Williams. E. W. Hammons. W. IL Cadoret, Leopold Friedman, E. A. Schiller, J. S. Spargo. Jerome Btatty. Howard Dietz .E. M. Fay, H. F. Krecke, Jack Alicoate, M. J. Mintz, C. E. Smith, C. Zenker, Lou Metzger. Leo Brecher, A. A. f^ownes, Emil Jen-en, W. M. Seligsherg A. E. Rousseau, James B. Clarke, D. A. Dobie, Jr., J. D. Tippett. G. K. Shuler, Arnold Kornicker. J. Simonds, Joe Hornstein, Julius Lewis, E. W. Mattson, A, J. Moeller. Harry Reichenbach, Thomas Conners, Moe Streimer. H. E. Eben>tein. Leo Klebaiiow, W. B. Kelly. Jacob Glucksman. Paul Burger. A. P. Blumenthal, Paul Lazarus, Paul C,\xlick. J. C. Barn<tyn, Frank Hughes, J. P. Muller. Thomas Wiley, William F. Libman. Sime Silverman. Lou Rvdell, Harry E igel, J. Pollak, Herbert Cruikshank, J. H. Cooper, J. Louis Geller. John Manheim, Samuel Stern. Edward Hnlperin, Henry King, J. E. Storey, H. Collins, S. H. Fabian, Jacob Loeb, Chester Sawyer, Thomas O'Brien, John and Jules Levy. N. E. Theaters Are Hard Hit by Floods (CuHtiitued from I'ayc \) water from their cellars. Waterways throughout Massacluisetts are overllowing their banks, with many towns ^hut olf from outside communication. In Connecticut alone over a million dt)llars in damage has been done, with Litchfield county suffering the worst. The Connecticut River is up over twenty feet above its normal and rising about a foot an hour. The U. S. Weather Bureau forecasts continued rains for New England. Owing to the general disruption of all comnuinication, film centers throughout New England are in receipt of but meager reports covering damage to theaters. All that is known is that in many towns theaters are temporarily closed in the emergency. Around 500 Theaters in Stricken Flood District There are between 485 and 500 theaters in the stricken zone of New England, according to the Film Year Book, which contains a list of the 20,000 theaters of the United States. M.P.T.O.A. Urges Relief Committee in Area Immediate organization of relief committees to aid New England flood victims was urged in telegrams sent to M.P.T.O. units of the area Saturday by national headquarters. The organization has notified exhibitors that it stands ready to render anj' possible assistance. 1,000,000 Patrons Saw Pathe Shows, Firm Says Checkup on the results of "Pathe Week on Broadway" show that close to 1,000,000 people saw the Pathe showings, according to the companv's statement. With "Forbidden Women" at the Paramount, the gross was $67,140. The Roxy did $91,503 with "The Main Event." The Strand hit $35,000 with "Dress Parade" and the Colony $12,000 with "The Angel of Broadway." Other figures from the Cameo, Broadway, Hippodrome. Loew's State and Gaiety were not available. White Plains House Opens Tonight E. F. Albce tonight will open the Keith-Albee White Plains theater. Alhee has just returned from Cincinnati where he opened the Fountain Square. Wood Sells Alabama City House Atlanta— Will B. Wood, of Gadsden. Alal)ama, is arranging to transfer his film contracts for Alabama City to Martin Brothers to whom he has Just sold the Strand. Allerton Leases Two Sayville, N. Y. — The Regent in Bay Shore and the Babylon in Babylon have been leased to the .\llerton Theater Corp. of New Jersey. DAILY TIPS WHICH M£A« DOILAOS fDC SUOWMtN "The Big Parade" (M-G-M) Display was worked out with the aid ot the Travel Ad machine. The artists painted on a card a figure of a soldier similar to the ones used in the press books. This was photographed with a movie camera, but instead of photographing this upright on the film it was photographed lengthwise. By filming it in this manner it made a continuous band for the Travel Ad machine. The film was projected on a white wall of a building on one of the main thoroughfares. The figures were about life size and the continuous band showed a continuous parade of soldiers; the projector being so arranged that three of the figures were in view at one time. A large banner was hung just underneath where the film showed on the wall; the banner reading, "The Big Parade." — Chas. H. Amos, Florida, St. Petersburg, Fla. "The Drop Kick" (First Nat'l) Each night during the picture was designated a certain school night. One night, the entire football squad of the local university was on the stage, and on another night the high school band of 30 pieces appeared on the stage. Excellent stage attractions and plenty of interest on the part of the schools represented. — E. R. Rogers, Tivoli, Chattanooga, Tenn. "A Gentleman of Paris" (Paramount) Cut of Menjou which showed him without a hat was run in the regular newspaper ads during the run of the picture. Alongside the cut was inserted the question, "What is wrong with this picture?" A statement followed that the ten correct answers would receive passes to see the picture. The following day a similar ad was run showing Menjou with hat and monocle with the question "What is right with this picture?" Ten passes were again offered. — T. Wilson Erwin, Majestic, Austin Tex. "What Price Glory" (Fox) In front of box office was a shadow box painted to represent tall trees which were bare with an occasional limb projecting from the trunk of the tree that gave the impression that the foliage had been shot and shelled off. A gray sky painting formed the background and in front were cut-outs of small men from the llxl4's mounted on cardboard. These cut-outs were distributed carelessly to represent an attack formation; the foreground being lighted a pale blue light and in the extreme back were the letters spelling out "What Price Glory" strung on wire. — Tom Holliday, Imperial, Columbia, S. C.