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NEWSPAPEk
ALL THE NEWS ALL THE TIME
.XLIII No. 25
Monday, January 30, 1928
Price 5 Cents
EXHIBITORS TO STAND FIRM ON
'Radioitis"
iy JACK A LI CO ATE
k'WARD L. BERNAYS,
lison officer for big cor
irations in their relations
I he public, makes the un
i?d statement that on a re
ala radio evenmg thirty
ir people tuned in on the
"m. That's interesting.
ess of our friendship for
J mays and his known rep
iii for veracity we are in
( to believe this uncom
n mg figure he gives us as
Ir slice of salami. We
t believe thirty million
■:ans ever did anything at
me time unless it was
However, that's not the
The brightly illuminated
hat on big radio nights
of people do stay home
en millions stay home pic
ijLises contract radioitis,
-lightly, some chronic.
What about it?
>r. Reichenbach
comes that stormy petrel
; ibator of ideas Harry Reich
1 md whispers in our good ear
ht. "Why not install loud
in the theaters," says Dr.
Advertise to your patrons ill give 'em on these gala he radio program better than
get it at home," is his pre
We think the idea is at least
trial. Royalty checks can be i)r. Reichenbach, care of the
lub.
Bsiness Man Speaks
ul k ai
of )ei :11
{. Mazur, big banker and one )ws his business Bermudas, ertising at the TOP of the :auses of America's present y. If you have something ou can't go wrong in telling u want to sell all you can ur product.
p Stuff and Bullets
y the way, we are inclined we have about reached the exy pictures and crime storay are on the boards, more eparation and not a few are )nsideration. The public is i tires of too much of anyickly. Just a thought.
POINTS WON AT TRADE PARLEY
**More Concessions Needed''
Chicago — The six points agreed upon at the Trade Practice Conference, "most certainly" should be incorporated in the new contract, but exliibitors are entitled to more than just these concessions, declares R. F. WoodhuU, M. P. T. O. A. president, and chairman of unaffiliated exhibitors, who is here for the conference.
"The industry tomorrow will open the most important meeting in its history," declares Woodhull. "There is opportunity for great accomplishinent here. If the meetings are characterised by the spirit of fairness which marked the trade parley, and a true spirit of 'give and take' is manifested, many of the present ills will be overcome. I am very hopeful these conferences will be productive of untold good for the entire industry."
PARAMOUNT BUSY TAKING OVER BRITISH THEATERS
London (By Cable) — Paramount is actively acquiring theaters in Great Britain, not in the open but through individuals connected with the organization here. The British trade is cognizant of the move.
This, despite the declaration made by Adolph Zukor in London last May that Paramount had no plans to acquire houses in England. The original controversy between Paramount iCcmtinued on page 4)
CENSORSHIP HIT AT NAT! BOARD LUNCHEON
Annual conference of the National Board of Review concluded Saturday with a luncheon at the Waldorf, the principal speakers being Congresswoman Florence Kahn of California, James C. Quirk, editor of "Photoplay," and Dr. Louis L Harris, commissioner of health of New York City.
Mrs. Kahn stated that any form of censorship, whether it be of pictures, press or pulpit, "is un-American, un(Continued on page 4)
Complete Change or Junking of Arbitration Aim of N. W. Unit
ABANDON riLN BILL fOR RATIO DECREE
Paris — The films bill drafted by M. Herriot's special commission has been dropped in favor of a decree specifying that a certain ratio of all films shown in France after Sept. 1 must be French-made. The proportion is not yet fixed, but it is expected to be seven or nine foreign to one French film.
There will be no licensing system, but exhibitors will be held responsi(Contintted on page 4)
Minneapolis — Elimination or complete change of the arbitration clause, and five additional concessions in addition to the six agreed upon at the Trade Practice Conference will be demanded in the new uniform contract to be drafted at Chicago, in sessions which begin tomorrow.
The organization, girded to fight for inclusion of its demands in the t.ew standard contract, is sending its leaders to Chicago, to attend the open forum and acquaint the contract committee with its demanded reforms.
Heading the committee is W. A.
(Fighting Al) Stefifes, president of
the organization, and chairman of the
contract committee which drafted the
(Continued on page 4)
Leaders Are Gathering for
Meetings Called an
Industry Crisis
By MAURICE KANN
Chicago — Determinedly and serious-mindedly. exhibitors and distributors are assembling here for what many believe represents a grave situation in affairs of the industry, with the spectre of the Brookhart bill hovering in the background.
The vanguard of exhibitor leaders on hand is preparing for the open forum, which is to mark the opening tomorrow of the contract committee meetings, ordered by the Trade Practice Conference, after which the committee will go into executive session and work until it is ready with its report.
There is no telling how long the sessions will last, but incoming exhibitors are expected to instruct the committee to stand its ground on the six points won at the trade parley, and continue negotiations from that point on, demanding additional concessions. Each section will have its own particular "slants" on proposed clauses for the new contract, and these must be sifted and weighed {Continued on page 4)
U.A.SEEKS BLANKET DEAL WITH PUBLIX CIRCUIT
Conclusion of a blanket deal for the playing of United Artists' pictures in Publix houses throughout the nation is to be sought at conferences slated to begin today between (Continued on page 4)
STANLEY NET $3,235,337 IN 1927, ROSSHEIM SAYS
Philadelphia — Profit of Stanley Co. for 1927 was $3,235,336.62, Irving D. Rossheim, treasurer, reported at the directors' meeting last Friday at which he was elected to the presi(Continued on page 4)