The Film Daily (1928)

TNC Sunday, August 12, 1928 ■c^^ DAILY 11 Theater Equipment and Management By CHARLES F. HYNES f OUR STATIONARY, ONE PORTABLE ROTH SYSTEMS Chicago — Four stationary and one portable model of emergency lighting systems, in addition to special models designed for special systems are manufactured by Roth Bros. & Co. The four stationary models mclude: An automatic throw-over switch for use with two independent power sources, either A. C. or D. C. for either light or power; emergency lighting systems for use where service is A. C; emergency _ lighting systems for use where service is D. C., either from private plants or public service; emergency systems used in conjunction with booth equipment. The portable has a six-volt standard heavv duty lighting battery, an especiallv built rectifier unit capable of giving the battery a trickle charge or full rate charge, a full automatic throw-over switch, which transfers the light to the battery in event the power supply is cut off; a step down transformer of the same voltage of the batterv and terminals to provide power independent of the throw-over switch. The battery can operate the emergencv light for about 18 hours. The light can be adjusted to any desired angle. In operation the light may be run during normal conditions from the regular alternating current source of supplv bv means of a 10-foot cable and an attachment plug which can be inserted in any standard alternating current outlet. In the case of an emergency failure of the regular alternating current source of supplv the light will operate from the batterv provided. The transfer from normal to emergency source is automatic, which means that if the light is connected to a wall outlet and the alternating current source fails the light will continue to burn, being fed bv the battery. Also, if the cable should be accidentally detached from the wall outlet, the light will continue to burn uninterrupted. The plant can be disconnected from the alternating current supply source and moved around to any desired location. . Each unit is complete within itself and provides for complete operation without attendance. The throw over from normal source of current to the emergency source is automatic and instantaneous. "Charge It" Policy at 75-Seat Coast Theater Orville, Cal— What is claimed as the smallest picture theater in the world operated at a profit is located at Las Plumas in the Feather River Canyon. The house seats 75 persons and patrons are permitted to maintain charge accounts. COLOR LIGHT ADVANTAGE STRESSED BY G. E. EXPERT Cleveland — Colored light is "much more powerful" than colored pigments, in the opinion of Dr. M. Luckiesh, director of the Laboratory of Applied Science of the National Lamp Works of the General Electric Co. Colored light, he says, tinges everything within reach, while a colored vase extend its influence barely beyond its boundaries. "We may have fairly neutral surroundings most of the time if we so desire and when we want colorfulness we may press switches and bring modern lighting equipment into play," lie contniues. From hidden sources located in fixtures, ornaments, wall-boxes, architectural details, or behind translucent panels, springs this wonderful mobile medium — modern artificial light And these tinted lights also retire when we will it. In our dining-rooms, theaters, public halls, ball-rooms and man> other places, liy calling forth these colored lights of mobility and power, we may enjoy the soothing or cooling effect of blui^h light, the radiant cheer of the warm tints, the stimulation of orange light, or a play ot color as harmonious or as strenuous as desired. And by pressing switches they retire until called forth again. Truly modern controllable light is a new expressive medium ot great potentiality." NEW DISSOLVER PLACED ON MARKET BY PREDDEY San Francisco — Declared to require only one 20 ampere arc of the mirror type to produce clear, even, welllighted slide projection, the new Preddey Dissolver has been placed on the market by Walter G. Preddey, local supply house. The dissolver is provided with one-half size achromatic lenses in spiral mounts, and its telescoping pedestal may be elevated to the desired height as well as tilted to any angle. Features claimed for it arc: automatic feed, and the fact that it required but one circuit, one rheostat and one switch. Ad Film Plant at Kansas City Destroyed by Fire Kansas City — Plant of the United Film Ad Service, one of the largest producers of advertising film in the United States, was destroyed by fire. Damage to the building was estimated at $40,000 and to the contents. $40,000. The company furnishes film ad service to merchants in all parts of the country and maintains branch offices in several cities. The service will not be interrupted as steps have been taken to set up a temporary plant until a new building can be constructed. Drew Eberson Goes Abroad Architect Drew Eberson, son of John Eberson, one of America's foremost theater architects, is en route to Europe where he is to study development in architecture. NO CHANGE PLANNED IN A.D.C. Allentown, Pa. — No change in the A.D.C. curtain control machine manufactured by Automatic Devices Co., is contemplated by that firm as a result of the sound picture development. This statement follows announcement of changes made by other companies' curtain control devices. The Automatic Devices Co., does not believe that there is much advantage to be gained by the plan of running extra wires to a green and red pilot light on the control switch, to indicate whether the curtain is open or closed. This view is taken because of the fact that it always is apparent from the booth or orchestra pit, or wherever the control buttons are located whether the curtain is open or closed. New Screen Designed for Sound Film Amplification Cincinnati — Designed especially for sound pictures, where the amplification horns are placed behind the screen, a new type screen has been installed at the Capitol here. This, it is said, permits adjusting of the mechanism so that even distribution of the sound is obtained, rather than great volume in the front of the house, and little in the rear of the balcony. The screen is made of light-weight material, and is so constructed as to permit sound to pass through without affecting the volume or tonal qualities. With this type of screen, the main reproducing horns can be placed behind, instead of in front of the screen and can be adjusted to "Mouth-level," so that the sound emanates from the same point upon which the eyes are focused. Shutter Designed to Prevent Film Heating Cleveland — Special shutter placed at the rear of the projector has been designed by E. E. Oliver of the Oliver M. P. Supply Co., who claims it prevents excessive film heating. One of the devices is in use at the Oriental. Before you buy, ^et the facts on the SUFMEME WashedJtir COOLING SYSTEM SUPREME HEATER AM VENniOTNG tORPORATION ..«,...■. ST.UH/IS.USul .«;i»i»;*:iM«miiiij(;i:imit^ TALKING SHOP Cool Theaters Pay Returns at the Box Office SPLENDID business being done this summer at Detroit first ri'"s is due, according to George W. Trendle, of Kunsky Enterprises, to the cooling systems which make these theaters a refuge from the city's heat. The firm, of course, has maintained a hi.gh standard of entertainment, but the cooling systems are entitled to great credit, he says. At Cleveland, a similar story is told, the continued heat actually boosting downtown business, because of the theaters' cooling systems. The public has learned that the theaters are more comfortable than crowded roads, and automobile riding has been abandoned in favor of pictures. The Stillman, Palace, State and Allen, all artificially cooled, are houses benefiting. * » * And yet, during the summer there have been several Broadway openings, where the audiences were permitted to swelter, and the picture placed under terrific handicap, because of the lack of any cooling equipment, when a few hundred dollars would have provided sufficient temporary relief, at least, to give the show a chance. Summer is Hearing its close, now — and_ if you've stood the gaff this year, without a cooling system, you probably can get by for the remainder of the hot weather, but if j-ou're not laying your plans NOW you're holding out on yourself with false economy. =^S ALE!'== The Latest Model Double Spring Motor SEPT AUTOMATIC STANDARD MOVIE CAMERA Holds 16 Feet Film— Cane— 6 Magazines 2 in. F. 3.5 Lens uiiuodCHBys ▼▼no u»est 32'^st Ncui yorK.My ^^ 11 Phone Penna. 0330 if L '1