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New Low Prices tor it C A Vhotovhoae IxsuRE Banner Fall Prof
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To Mire or not to wire?" — That is no longer the question. The house without sound this Fall may as well close up shop.
The only point at issue is WHAT sound equipment to buy. Future business will go to those theatres that offer the best sound reproduction.
The "ftesf" sound reproduction today means RCA Photophone.
RCA Photophone stands for thorough dependability — a lasting investment. Benind it are the companies which have specialized longest in acoustical research and the manufacture of precision electrical apparatus —
the Radio Corporation of America, the General Flectric C«uiijuiny anil the \V estinghouse Electric & Alanufacturing Company.
You can now buy RCA Photophone at new low prices. Increased deman<l has made possible increased manufacturing facilities and a price s«'ale that will insure you your rightful share of th<> profits from sound j>iclures. Installation within thirty davs after signing of contract.
Prepare for Fall business and give Summer trade an extra j)ull. Place your contract now for RCA Photophone. It will increase your prestige and your profits.
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Address All IiKjuiries to Commercial Department
RCA PHOTOPHOXf:, I
SUBSIDIARY OF RADIO C O R T O R A T I O .\ O F A M L 1{ I C A 4 11 FIFTH AVENUE ' NEW YORK CITY
Chirnffo: 100 \^ . .Monroe Si. Knnxax City. yfn. : Doa id-on ni<l>;. Drnrrr: 817— 1 Till Sf. Snn Frnnrhm: 2.1.'> >Ionl>;«>nirr> St.