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Hay, July 21, 1933
THE
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DAILY
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JMELY TOPICS
V Argument Against lire Charges
i1 ALL companies had been in"~ -sistent on score charges in all • rts of the country their arm iments for retention of this -~fF; of the selling arrangement J ght carry weight. It is a w'tWn fact, however, that score Jjarges are not being paid in __-rious sections and probably wl[v-er will, code or no code, "ere is no reason, therefore, _ \y this mild form of high"assure racketeering, as it has Hen classed by the exhibitors, * "ould be retained. In the early Ijys of the talkies, the electrics ght have been held up as the ; ful ogre that caused the l\\, 'ipre charges to be continued. ,. , < t of the baby, era, however, r s business does not scare so t;ily. Score charges should be olished. They are a carry^r from an era when there s plenty of money and the siness didn't mind paying for ot of gadgets it can't afford Irw. ExceDt where it is a conactual obligation on the part Ithe producer with the recordf company (and it is reported exist in only one case), there no alibi on earth to prove y the score charge should be licted on the exhibitor. It is -fair. Already a formidable tt of exhibitor organizations ,/e definitely committed them5 ves against the practice; and W (l in all probability insist that \ s clause be incorporated in t code. Furthermore, there is | tson to believe that if this use becomes a debatable point I [ore the government body at ) hearing, the exhibitor can :'dly expect that he will be the losing end.
— Jay Emanuel, The "National Exhibitor."
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i WILK sails for Europe today on the
ilETTE MACDONALD is due back from I in a few days aboard the lie de France . sojourn of eight months abroad. ROBERT IE, her husband, and her mother also with her. Miss MacDonald has post.British film plans to hurry to Hollywood f:ar in "Cat and the Fiddle" for M-G-M.
I TERRISS arrived in New York yesterthe Lafayette.
?Y MORRIS returned Wednesday to New !om Hollywood where he has been busy £ for four weeks in conjunction with Jisic in "Footlight Parade." Warner | production.
|ER M. SAYLER, critic, author and pubflrepresentative, returned yesterday from
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PHIL M. DALY
• • 9 QUITE THE swankiest luncheon of the current social season in honor of Ethel Barrymore's first personal appearance on the stage of a picture house which
is about to take place at the Capitol with that most
genial and gracious host, Major Bowes at the Gotham
Hotel
• • • THE MAJOR set the delightful informal atmosphere by chatting casually to his guests from his chair at the
table with his arm draped lightly over the shoulder of
Miss Barrymore he reminisced 'way back to the days
of John Drew as he grew sentimental, he kissed Ethel
gallantly on the cheek the lady blushed delightfully
and Belle Baker announced sotto voce that THAT was the Major's excuse for giving the party
^ sj; ^j %
• • • IN TURN our host introduced various personalities
Bob Montgomery, "a young aspirant for film honors
who had to rush away to take a screen audition" Charles
Dillingham, the Dean of the American theater, a red-cheeked
youth with tousled white hair who remembered as far
back as the time when the Duke of York, now the British kink, useter attend the Lunnon theater every nite to marvel at the histrionics of a slip of a girl named Miss Barrymore from the
States and Nellie Revell, who spilled all the dirt about
Mister Dillingham's early days when he was a cub reporter in
Chi then Bernard Sobel told some tales about both Miss
Barrymore and Mister Dillingham while Bessie Mack
fluttered hither and thither like the perfect hostess she is, seeing that all the newspaper girls and boys got the best the house had to offer
• • • IN A gay mood we ambled out with Florence
Browning, the Perfect Sec to J. Robert Rubin a Sec who
Sees All, Hears All, Knows All — and Tells Nothing
as we fumbled for the taxi fare Florence and ourself
almost dropped dead as Scotty Billy Ferguson in a spendthrift
mood declared that HE would stand for the Extravagance
as Miss Browning recovered her breath in the taxi she
whispers to us "I'll bet the taxi bill will be on my desk
in a half hour for my okay." so we called Florence up
in a half hour to see if the bill had arrived it HAD
Bill overlooks nothing yes, yes, it was a gorgeous afternoon's relaxation the Gang has delegated us to ask the
Major When is the NEXT Party?
• • • HAVE YOU heard the current yarn of the Film Heel who got a half dozen key men to help him promote a
Proposition and when he thought he had grabbed off the
King Pin he gave 'em all a royal shellackin' and left
'em in the Cold? then the Discards went out and dug
up the Real King Pin that the dumb mug had Overlooked .....
and started their own Proposition it's the Screen Scream
of the Season
• • • WINNERS ARE announced in United Artists' ship news and marine reporters' contest in connection with "I Cover
the Waterfront first and second prizes to Francis Kester
of the Oakland "Tribune" and Frances G. Durham of the Mobile
"Press-Register" and eight other prizes for some swell
Waterfront Yarns from which U. A. may grab off several fine screen stories
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EXPLOITETTES
Royal Coach for Street Ballyhoo
£)ILLON DAMEN, Warner Bros.' advertising and publicity director in London, arranged for an extremely effective ballyhoo in connection with the showing of "The King's Vacation" at the Regal Cinema, Marble Arch, London. The stunt was the parading about town of a royal coach drawn by four horses. The coach paraded through the streets of London amid the trumpet blowing of the royal looking gentleman sitting on top of the coach. Needless to say the ballyhoo created a rather big stir in London, where picture exploitation of this type has been a very rare sight to the Londoners.
— Regal Cinema, London.
Lucky Number Drawing on Fashions
JnASHION stills of Diana Wynyard in "Rasputin" were displayed in Roos Bros, window. A tie-up was also arranged with this store for a Monday night "Fashionette Revue" whereby eight girls made a onecostume appearance on theater stage in regular style show manner. Patrons were given numbered tickets upon entering theater and a stage drawing took place immediately following the revue. The lucky number holder for women was permitted to select any one of the dresses and accessories as featured by the stage model. A merchandise order was presented to the lucky number holder for men.
— California, San Jose.
MANY UAPPY RETURNS
Best wishes are extended by THE FILM DAILY to the following members of the industry, who are celebrating their birthdays:
July 21
Lenore Ulrich Ken Maynard
Lawrence A. Urbach