The Film Daily (1939)

1W TYRONE POWER GOES OFF AIR AFTER SUN. wu DAILY Thursday, February 2, 19 {Continued from Page 1) sors, the star will terminate his program after next Sunday's broadcast. "We have no quarrel with radio," said Zanuck, "but there is great validity in the insistence of theater exhibitors throughout the country who contend that they are being severely injured because the air lanes are so crowded these days with screen personalities. Not only the theaters but the stars themselves are endangered, because it is so difficult to get adequate material for these air programs, especially when they must present something new every week. "Film companies spend thousands of dollars and months of time preparing for the single appearance on the screen of any one of their stars. By its very nature, radio cannot exercise such care for the protection of a player. The screen and radio can continue to help each other when they co-operate for mutual benefit, but the situation today is such that unless stern measures are taken both must suffer." Seat-for-Every-Patron Bill in Missouri's Legislature (Continued from Page 1) aters that are 25 feet wide or wider to have a center aisle. It also provides that no person shall be sold a ticket admission unless there is a seat for him to occupy immediately. Argentina Historical Pix To Cost 400,000 Pesos Buenos Aires (By Cable) — Production of the Argentine historical picture, "San Martin," has been set and it is reported that it will be the most expensive production made in the republic, costing 400,000 pesos. Finances will be contributed by a group of capitalists. Story is being written by Henry Martinent, who has just sailed for France to engage the services of the noted French director, Abel Gance, in preparing the scenario. Picture will be directed by Mom in association with the German director, Klartz, who will act as chief of production. WEDDING BELLS Detroit — William G. Bishop, divisional director of publicity for M-G-M, is to be married Saturday, Feb. 4, at Metropolitan Methodist Church here to Miss Evelyn Ford. 4LCNG THE with IIILH, DALY • • • ORIGINAL stunt used by Manager Thomas D. Soriero of the United Artists Theater in Los Angeles when playing "Kentucky" in the outside lobby where everybody could play the game, was a miniature racetrack on a spin wheel with eight cutout horses with jockeys each one named alter a famous horse one was named Blue Grass, after the horse in the picture when Blue Grass showed up on a spin, the player received a free ticket to the show if this horse turned up on two successive spins, the player got a cash prize for a "daily double" everybody tried for this combo and the wheel was kept spinning constantly, with crowds around it day and night the beauty of this stunt was that it attracted the passersby, many of whom dropped in to see the show which they would otherwise have missed • • • COMPLIMENTING Gabriel Pascal producer of "Pygmalion" for that unusual and striking trade paper ad, in which he thanked Nicholas Schenck and Louis B. Mayer for the opportunity of distributing his picture through M-G-M the gent who laid out this attractive ad should be hired to do some more here is an ad that challenges you to pass it by without reading it • • • PERSONAL appearance of Patricia Ellis who recently completed her first starring role in William K. Howard's "Back Door To Heaven" she will appear at the New York Paramount Theater next Wednesday in connection with the appearance of Vincent Lopez and his ork, and John Boles • • • NIFTY exploitation tie-up in the form of a contest embodying a unique advertising idea it is called "WORDO," requiring the matching of a series of tickets each with a single letter, to form a given word has swell audience appeal the stunt was launched with the co-operation of L. B. Freund, district manager of the Century Circuit with 30 merchants in the neighborhood of the new College Theater in Brooklyn distributing over 30,000 Wordo coupons Maury Ascher of Alphabet Amusement Co. is putting out the new attraction from headquarters in the General Motors building • • • CAN it be that there is a new day dawning in film trade journalism? London's Kinematograph Weekly editorially eontributes this gem "As the toad beneath the harrow knows exactly where each tooth-point goes, etc." and Filmindia, reviewing a new talkie, said "This picture is like a beautiful perfume that does not intrude. It is a harmonious poem of picturization with every sequence courting amiably with the other." • • • SPONSORED by the editors of Time the March of Time program will return to the NBC web after a two-month layoff it will resume tomorrow eve. . . » Al Margolies goes into United Artists on Feb. 13, which will be the eleventh anniversary to the day of his industry debut via the Roxy Theater under the late "Roxy" DBT6 BOOK Feb. 2-4: National Board of Review Conf ence, Hotel Pennsylvania. Feb. 4: Cleveland Variety Club ball, Aller Hotel. Feb. 6: MPTO of Virginia mid-Winter c vention, Shoreham Hotel, Washington. Feb. 7: Ben Simon testimonial dinner, Ra brook Country Club, New Haven. Feb. 8: West Va. ITO testimonial dir "V% Robert Dunbar and Charles Dortic cpa Hotel, Clarksburg, W. Va. Feb. 8: Al Reid birthday dinner, Miehc Restaurant, Brooklyn. Feb. 10: Theaters Arts Committee, Film Di sion, Motion Picture Ball, Hotel Roosev< Feb. 18: Hollywood Warner Club Ball, Bilrm Bowl. IATSE Theatrical B, Feb. 20: Richmond Tantilla Garden. I Feb. 20: Nation-wide announcement of Mc Quiz winners. Feb. 23: Academy Awards banquet, Biltm Bowl, Hollywood. Feb. 25: Columbia Club dance, Waldorf-/ J toria. Feb. 28: Loew's, Inc., stockholders' meetin; I Feb. 28: ITO of W. Va., MPTO of W. I meeting, Clarksburg, W. Va. March 1 : Monogram stockholders meeting. | March 11: Warner club dinner dance, Waldoi Astoria grand ballroom. Mar. 19: Boston Cinema Club dinner dan.j Cocoanut Crove. April 15-17: 20th-Fox sales convention, Clj cago. April 17-21: SMPE Spring convention, Roo; velt Hotel, Hollywood. April 21-23: Variety Clubs convention, Boo Cadillac Hotel, Detroit. May 4-6: 20th Century-Fox European conve ' tion, London. May 11-13: 20th Century-Fox European col vention, Paris. June 1-3: 20th Century-Fox South Americ i convention Rio de Janeiro. « « « » » » June 21: 20th-Fox sales convention, Spain, Trinidad. Port-o Try Week-End Operation New Britain, Conn. — Warnei has reopened the 1,400-seat Caj itol Theater, for week-ends onl; The house was closed last April a: ter a few months' trial operatioi and prior to that time was dark fc several years. Orchestra Hall For Pix? Detroit — Possibility of convertin the 2,000-seat Orchestra Hall o Woodward Avenue into a motio picture theater was discusse'd thi week, as the Detroit Symphony Oi chestra disclosed plans to vacat the building after Easter. STORKS! London (By Cable) — Daughte was born here to Wendy Hiller, sta of "Pygmalion," and her husband Ronald Gow.