The Film Daily (1939)

13% DAILY Wednesday, July 12, 1939! LAUNCH SHORT-WAVE BROADCASTS NEXT WK. (Continued from Page 1) composed of Charles E. McCarthy, chairman; Dave Blum. Albert Dean, Kenneth Clark and Kenneth Thomson. Announcement to this effect was made yesterday at MPPDA, following a meeting there yesterday morning of the directors of publicity of Hays Office member organizations, and directors of publicity for companies' foreign departments. Programs will be broadcast in six languages, — English, French, German, Italian, Spanish and Portuguese,— on four 15-minute periods per week. The exact schedule is to be announced later by the stations. Both networks are currently broadcasting in these tongues to foreign lands, and the film indus try's news, which will be of an in formative and promotional nature, will go out on short wave on specific afternoons so that Europe's night audiences, and South America's late afternoon and evening audiences can tune in. Foreign departments of film companies will cull and suggest material, which will then be prepared by Kenneth Clark, of the Hays Office, and then turned over in polished form to NBC and CBS. Both networks, it was learned yesterday, have expressed gratification with adept manner in which Clark's scripts have been handled. Material of a general listener-interest type is being used, pictures and fan information being timed to create the maximum interest just ahead or distribution in foreign lands. Accent, too, will be placed on U. S. stars and players going abroad; screen fashions, and other data of interest to pixgoers. Programs are non-commercial. Guercio Hospitalized Chicago — James V. Guercio, member of the firm of Guercio and Barthel, theater equipment distributors, is undergoing treatment at the Veteran Speedway Hospital. Best wishes from THE FILM DAILY to the following on their birthdays: JULY 12 Hunt Stromberg Tod Browning Jean Hersholt Mike Connelly Jetta Goudal Sam Mintz WITH PHIL Ai. DALY; • • • WE have just watched a performance of a real Glamour Girl not the phoney kind built up with makeup, lighting effects, and a million dollar ballyhoo in fact she's a newcomer Helen Gilbert playing the part of the schoolteacher in "Andy Hardy Gets Spring Fever" they picked her out of an orchestra playing in Hollywood if she doesn't skyrocket to stardom sensationally then all our years of picture-doping don't mean a thing this girl has everything it takes but Charm in a superlative degree and a pair of Slumber-Eyes that will make hardboiled males swoon gorgeous looks combined with a pulsing personality is a rare combination but when you add to that a high order of intelligence and an extreme naturalness in manner, then you have something to shout about and if M-G-M don't shout they're nuts • • • COCKTAIL party given by United Artists in the Rockefeller Center Luncheon Club for Jimmie Roosevelt who released a news story that is published in the news columns of this paper ha you didn't expect this kolyum to give you News, did you? it never has Jimmie introduced Fred Storm, late UP Washington correspondent, who becomes the studio representative for Sam Goldwyn a great raconteur, this Storm Jimmie Roosevelt told a good one, too after meeting many of the relatives in the film biz, he had to justify his position and Jimmie said: "Don't quote me, but I think father is a cousin of Sam Goldwyn" • • • ENCORE performance of "The Mikado" takes place today at the Palace Theater with the screen responding to audience applause for the first Gme in film history musical numbers which receive applause from the audience during the picture showing will be repeated immediately as "encores" exactly as when performed on the stage due to the experimental nature of the showing the: encores will be performed only during the 3:15 and 9:15 p.m. shows. • • • IT gives us great pleasure to announce that after sitting up nights during the hot spell, when we couldn't sleep anyway that we have apparently solved the double feature problem it is quite simple all the exhibitor has to do is to show the B pictures out front on the sidewalk and thus drive the public in desperation inside to see the A picture if this doesn't work, then the exhib. and the industry is stuck with the double feature for good T T T • • • SQUAWK from Jack Ellis, prexy of the Motion Picture Associates who are scheduled to play a baseball game with the ITOA team lack objects to the fact that we referred to his formal acceptance of the baseball challenge from the exhib. association as written in prose when he claims it was pure limpid poetry so he sends us a copy of the "poetry" we still say it is prose he tries to make "query" rhyme with "very," and "Mr. Brandt" rhyme with "simply can't" besides, the latter is not only bum rhyming but a libel on Harry Brandt there is nothing that Mister Brandt can't do he admits it « « « » » » TEXAS ALLIED URGES NON-SIGNING OF CODE (Continued from Page 1) lied States Ass'n in rejecting the Code. The Texas unit is the first one to urge its members to refuse to sign the Code individually, a^"\sing some speculation as to wh({> f or not this will be the policy to be ac cepted generally by Allied and its member units. Col. H. A. Cole, head of Texas Allied, is also president of the national organization. A 50-minute phonograph record of the discussions on the Code at the national Allied convention in Minneapolis was heard by the directors of Texas Allied before it endorsed the parent body's rejection of the Code. Included on the phonograph record were remarks on the Code by William F. Rodgers, head of the distributors' code committee, Gradwell L. Sears, Abe Montague, W. A. Steffes, Nate Yamins; and others. Argue Fox Theaters Show Cause Order on July 21 (Continued from Page 1) Federal Judge John P. Knox, it was learned yesterday at his office. Order is returnable July 21 at 10 a.m. Objecting creditors will ask foB the appointment of temporary receiver to take over assets of the company, and will seek a restraining order to prevent transactions by the trustees until a referee, to be named, reports on objections to the final accounting of Weisman as receiver. Judge Knox must determine whether the funds of the company, or those of creditors, are to be used to pay expenses of a hearing by a referee and for commissions for a temporary receiver. Philadelphia Allied Unit Sets 6 Up-State Meetings Philadelphia — Allied Independent Theater Owners of Eastern Pennsylvania inaugurates a series of upstate organization meetings on July 18 when a session is scheduled for Harrisburg. Other meetings will be held as follows: July 19, Shamokin; 20, Air lentown; 25, Hazelton; 26, WilkesBarre; 27, Scranton. WEDDING BELLS Pittsburgh — Donald D. Mungello, who operates theaters in Burgettstown and Slovan, Pa., and Miss Lois Dittmar, of Burgettstown, will be married on July 24. Indianapolis — Herman G. Morgan, Jr., Affiliated Theaters, Inc., and Mary Jeanette Seller, will be married Aug. 25 in the Third Christian Church here. They will spend their honeymoon in Wisconsin.