The Film Daily (1948)

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! ik JULY^ VfeVe mighty proud of the brand new industry record for activity UniversalInternational has lined up for July. There'll be four action -packed world premieres of four fine U-l pictures built strictly for box-office — ''Tap Roots," "Man-Eater of Kumaon," "Feudin', Fussm' and A-Fightin'" and "Mr. Peabody and the Mermaid." Such activity calls for a maximum of promotion power, so we've built up our staff and put on a special field force to campaign these pictures in a manner that will guarantee you tremendous national publicity penetration as well as pre-tested promotions to cash in on when you play these attractions. There'll be no summer doldrums this year for U-l exhibitors! Just turn the page and you'll find four solid reasons why you always ... . VjjJLj llHA^ 1U*V^