The Film Daily (1921)

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14 DA1L.V Sunday, June 26, 1921 Offers Some Effective Exploitation Possibilities Box Office Analysis for the Exhibitor Mary Miles Minter in "DON'T CALL ME LITTLE GIRL" Realart You can have lots of fun and cause a good deal of excitement with exploitation and stunt advertising if you care to go to a little trouble to get them interested in " Don't Call Me Little Girl." Realart's publicity department has thought up some good ones which you can obtain from the press sheet. If your folks don't mind the little waits between laughs, you can probably satisfy them with the feature. Where Mary Miles Minter is popular it shouldn't he necessary to resort to advertising, just use her name in your announcements. Or if you want catchlines say: "See Mary Miles Minter's latest picture, a story with a moral: Marry your fiance before your niece vamps him." Or, "No wonder she said 'Don't Call Me Little Girl.' She wasn't. See Mary Miles Minter's latest and you'll know why." You might recall the play. WILLIS & INGLIS Wright & Callender Building Los Angeles California Beg To Announce That on July First They Will Discontinue Their Agency and Booking Department ^ Their future activities will be confined to production, management, financing and exploitation, and, •I They will continue to act in an advisory capacity between producers and distributors. ^ Their book and play department will be retained and its activities doubled.