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THE SMARTEST NEWSREEL
OF THEM ALL!
(No. 695 Straight from the Shoulder Talk by Carl Laemmle, President of the Universal Pictures Corporation)
WEEK AFTER WEEK, WEEK AFTER WEEK, UNIVERSALE SMART
Newsreel with Graham McNamee as its Talking Reporter, beats the daylights out of all competition.
IT SCOOPS ALL THE OTHERS SO OFTEN THAT WE CAN'T TAKE SPACE
fast enough to advertise the scoops.
IT GETS MORE LAUGHS FROM THE AUDIENCES THAN THE AVERAGE
comedy,
IT GIVES MORE THRILLS THAN MANY A DRAMATIC PICTURE.
IT SHOWS MORE DIFFERENT "SHOTS" THAN ANY OTHER SOUND
newsreel, including the choicest gems from all over the world.
THE VERY NATURE OF UNIVERSALE NEWSREEL AND THE METHOD OF
making it enables us to beat everybody.
WE DON'T HAVE TO TRUNDLE ANY CUMBERSOME SOUND TRUCKS
around the world — because all we need is a light camera with which our cameraman can reach seemingly impossible spots in record time.
WE GIVE YOU ALL THE SPEED OF THE OLD SILENT NEWSREELS, PLUS
the vibrant voice of Graham McNamee — the ace of the National Broadcasting Company's broadcasters.
IT WOULD REALLY BE UNCHARITABLE TO SAY HOW MANY TIMES I
have seen shots in Universale Newsreel a whole week ahead of the next speediest sound newsreel.
IF YOU ARE NOT RUNNING UNIVERSAL'S TALKING REPORTER, YOU ARE
leaving the salt, pepper, vinegar and mustard out of your program.
THE SMARTEST SHOWMEN IN THE WORLD ARE RUNNING IT BECAUSE IT
is the smartest newsreel of them all I