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OAILV
Monday, July 21, 193d
Talker Comedies Emerge From Experimentation
Straight Comedy Has Won
Strong Hold, Says
S. W. Hatch
Talking comedies have been through a year of experimentation and have emerged with an improved technique, besides having won a new place in the sun for themselves, declares S. W. Hatch, general sales manager of Educational.
"Comedy production is now on an infinitely more stable plane than ever before," says Hatch, "and with the benefit of the past year's experimentations behind us I believe we may legitimately look for the biggest comedy year in our history."
Hatch recently made a countrywide survey and heard exhibitors vociferously expounding the theory tha tstraight comedy is more than ever the big thing in short features.
Dr. Lee De Forest
Goes West Jan. 1
Dr. Lee De Forest announces that he will move his entire organization on Jan. 1 to Hollywood, where he intends to devote all his time to laboratory work on apparatus used in the film industry, television and ultra short-wave radio.
Renovated in 40 Hours
Baltimore — Morris A. Mechanic, owner of the New, a 1,500seater, had the house renovated and redecorated in 40 hours. The work began at midnight on a Friday, stopped at 10 a.m., resumed Saturday midnight and continued until 10 a.m. Monday. Scaffolding in the auditorium was built so patrons could sit in the center and see the screen for Saturday shows.
New $2,000,000 Project
Planned for Bronx
A theater and office building representing an estimated investment of $2,000,000, is planned by Cohen and Gold, realty operators, on the site at the southeast corner of Southern Blvd. and Westchester Ave., Bronx The plot has just been purchased and the present structures will be torn down when leases expire in about a year.
Wardour Films Re-Issuing Two
London — In response to the demand of exhibitors, Wardour Films, Ltd., have re-issued "Vaudeville" and "Metropolis," two of the company's strongest releases of their year. I. H. Cohen is handling distribution of these and other silent productions released by Wardour in the London territory.
"Hell's Island" Booked in 23 R-K-0 First Runs
"Hell's Island", Columbia special with Jack Holt, Ralph Graves and Dorothy Sebastian, has been booked for showing in 23 RKO first-run houses in the major key cities. The picture is now playing at the Globe on Broadway.
"Swing High" for Long Beach
Long Beach, L. I. — "Swing High," Pathe circus thriller, opened at the Castle Saturday for a run. G. R. O'Neill of Pathe has assigned Joseph Rivkin to exploit the engagement at the boardwalk house.
"Dawn Patrol" Clicks in Philly Philadelphia — Richard Barthelmess in "The Dawn Patrol" had a smash opening at the Boyd, going over Strong with the fans and critics.
Stanley-Crandall Houses to Play Pathe Comedy
Warner Bros, have booked "ParT don My Gun," Pathe western comfl edy feature with the McFarlan* Boys, champion riders and ropers! Lee Moran, George Duryea, Salljl Starr, Robert Edeson and MonaJ Ray, for their Stanley-Crandall houses in Washington, Virginia ana Maryland. Included in the list of theaters to show this western area the Savoy, Washington, D. C. ; Lib-1 erty, Bedford, Virginia; Opera House! Frederick, Md. ; Colonial, Wichita] Va. ; Colonial, Hagerstown, Md.j New, Lexington, Va. ; Virginia, Han risonburg, Va.; Masonic, Clifton Forge, Va., and the Strand, Staunton, Va.
Judea Signs Mildred Block
Judea Film Company, producers of Yiddish talking pictures, has placec Mildred Block, Jewish actress, unl der contract to be starred in a series of talkers under the direction of Sidney Goldin.
Miss Block will make her screej debut in the title role of "Natasha,J a dramatic version of the interna tionally famous Russian folk-song the same name, which is now in pre duction. Pincus Lavenda, Russian singer, will be Miss Block's leadi« m?n.
Personnel of Educational Film and Affiliated Studio:
EDUCATIONAL FILM EXCHANGES
President and General Manager E. W. Hammons
Vice President Bruno Weyers
Treasurer D. L. Faralla
Assistant General Manager A. S. Kirkpatrick
General Sales Manager S. W. Hatch
Sales Promotion J. R. Wilson
Special Sales Representative Harvey Day
Director, Advertising and Publicity Gordon S. White
Secretary and Assistant Treasurer C. F. Catlin
Distribution-Purchasing B. J. Kearney
Department of Production and Sound R. W. Doidge
EDUCATIONAL STUDIO— Hollywood
Chief Studio Executive E. H. Allen
Executive Assistant to Studio Executive H. A. McDonell
General Studio Manager H. A. McDonell
General Production Manager F. H, Allen
Chief Sound Engineer "W. C. Smith
Recording Engineers W. C. Smith, Fred Lau
Camera Department Head Dwight Warren
Property Master Van Taylor
Location Chief Ralph Nelson
Music Department Head E. H. Allen
Publicity Director ".R. L. Hoadley
Purchasing Agent. Ralph Nelson
Chief Studio Electrician George Mitchell
Paymaster r. D Luplow
Transportation Manager H. A. McDonell
Directors William Goodrich, Stephen Roberts
MACK SENNETT STUDIO— Hollywood
President Mack Sennett
General Manager , jGhn A. Waldron
General Production Manager H. Lee Huguni:
Chief Sound Engineer Paul Guer
Recording Engineer A. F. Blin
Laboratory Chief Henry Fische
Property Master William Gilbe
Casting Director Walter Klinger
Music Department Head Walter Klinger i
Publicity Director % Jed Buell j
Purchasing Agent John Huff
Chief Studio Electrician Paul Guerin
Paymaster Ray Bearly
Transportation Manager Earl Davey
METROPOLITAN SOUND STUDIOS— Hollywood
President Charles H. Christ
Treasurer and General Manager William S. Holma
Secretary and Studio Manager Leo Caha
Chief Sound Engineer R. S. Clayto
Recording Engineer A. M. Granic
Camera Department Head A. U. Na
Costume Department Mistress Edith Cla
Miniature Department Chief Howard Anders
Laboratory Chief Frank O'Grady
Property Master F. W. Widdowsoi
Art Director Charles Cadwallader
Music Department Head Harry D. Lawla
Purchasing Agent James P. Ryai
Chief Studio Electrician Walter Oette
Paymaster H. P. Ratliff
Publicity Director Billy Leys J
Division Manager, Industrial Pictures Pat Dowlingj
Directors, ,,,,,..,...,,, .William Watson, Nat Rosj)