The Film Daily (1930)

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Keeping Faith With the Public An Editorial By TN presenting "Africa Speaks" "u~ really tremendous attrac»ject is shown, by Columbia and the producers, as entertainment and we note that while the word "authentic" is wisely omitted from the advertising, the picture itself is in all respects an honest, faithful and accurate revealment of wild life in the dark continent. * * * IT has show handling with some tenth of one percent studio revision but not only is this allowable but it is highly necessary to nting up of so important itic narrative * * * A S in all things in life the spirit **■ is the important thing and the spirit of "Africa Speaks" is honest, faithful and tremendously sincere. The spirit of Africa itself speaks in this great production. Whatever minor artificialities may have been utilized to secure a wholly natural result are of no consequence because the picture keeps faith with the public and in no wise mis-pictures the exciting subject matter. * * * |~N the death of the native in -* the jaws and claws of the lion, the comment has been made that the cameramen should have stopped cranking and shot the animal. We are advised that at the precise moment the cameramen were not near their rifles and in pic turing an accidental but highly exciting tragedy they were powerless to do other than stick to their posts. THEIR high courage in a situation of grave danger has not been made evident in the presentation as the thought manifestly has been to present the record in a way that centered on the high lights and did not interfere with the action. The dramatic sidelights could await a later telling— the main narrative was the essential. • * • rT*HE man who would carp at " "Africa Speaks" would find flaws in the Ten Commandments, criticise the English of Henry James and cry out against a heavyweight champion for the way he tied his cravat. "Africa Speaks" is big stuff, as big if not bigger than any the screen has hitherto made possible to public view and public hearing. It is not only a great result, it is a re^ suit honest to the spirit of the thing it portrays. And — it is a terrific potential hit that should enrich the theatres that run it and reward the men who made and released it. * * * 1V7"E are reviewing the picture W in this issue and we note as the season progresses the successes grow bigger. "Africa Speaks" is tremendous! {Reprinted from Exhibitor's Daily Review, Sept. 19, 1930) (Advertisement)