The Film Daily (1930)

THE Thursday, October 30, 1930 Public Becoming Color Conscious, Survey Shows Exhibs Not So Keen for It, But Patrons Show More Interest That picture audiences are gradually getting "color conscious" and developing a desire for color pictures in properly regulated doses, is the gist of a survey conducted by an independent organization and just made public by Technicolor. The results of the investigation coincide with a previous survey made by educational organizations with particular regard to children. Interviews with theater managers constituted the chief source of information on the subject. Many exhibitors expressed a personal dislike for color, but admitted that many of their patrons liked it and more of them are asking when the next color picture will be shown. An overabundance of color in musical productions, in which the color got a bad break because the entertainment values of the picture were poor, also is claimed to have hurt. Color shorts are especially popular in many places, the s_yrvey shows. Toronto Censor Sees Betterment in Films (Continued from J'age 1) tertainment, according to J. C. Boylen, chairman of the Ontario Board of M. P. Censors. The board last year approved 631 films with revisions. It was recently reported in error that the censors had made 631 revisions in a month. New Incorporation High Point, N. C— Charles Theater Co. has been organized here to own and operate a picture theater Authorized capital stock is $50,000. Incorporators: A. C. Cecil, D. A Dowdy and C. M. McAnally. State Charter Granted Daytona Beach, Fla. — M. E. Strauss, B. Richards and J. Richards have obtained a State charter for the Richards Holding Co. of this city. The new concern proposes to operate theaters. Cleveland Zoning Agreement Cleveland — The Cleveland zoning committee has agreed to keep the first run protection period to 43 days as formerly. A general meeting of the local exhibitor organization was called yesterday to discuss protection on double feature pictures. Helping the Doc Looks as if Johnny Considine, Jr., is going to make it tough for your family physician and mine. His second Fox production will be "Doctors' Wives," showing that every pretty woman patient the doc has is his wife's potential rival. Theaters No. of Aggregate Country Houses Seats Great Britain . . 4,226 2,200.000 Germany 5.267 1,876,601 France 4,221 2.100.000 Italy 2.800 1,800,000 Russia 5,200 2,200,000 Spain 3,000 1,468.750 Sweden 1,182 200.000 Belgium 930 300,000 Czechoslovakia .... 1,845 400,000 Hungary 524 180,000 Jugoslavakia 400 104.000 Roumania 568 100,000 Austria 869 384,000 Poland 631 203,220 in Europe No. of Aggregate Country Houses Seats Greece 230 115.000 Denmark 380 80.000 Finland 265 59,000 Holland 236 90.000 Switzerland . 305 70.000 Norway 212 60.000 Bulgaria 131 32.500 Albania 3 1,400 Turkey 104 37.000 Portugal 130 70.000 Latvia 83 21,000 Luxemburg 16 6.780 Lithiauna ... 45 9,605 Monaco 7 4.150 Tiffany 100 P.C. in Honolulu M. A. Hulling, Tiffany branch manager in San Francisco, has closed a deal with the Consolidated Amusement Co. of Honolulu to play the new Tiffany product 100 per cent. Hulling also has closed a 100 p.c. contract with L. B. Greenfield for the new Mission and Filmore theaters in San Francisco. Pathe on Australian Circuits Union Theaters and Hoyt's Theaters of Australia have booked "Holiday' for extended runs, according to a cable from Ed Howells, Pathe's far east representative. "Swing High" and "Night Work" also have been booked for the cir cuits' key city houses. FOREIGN DISPATCHES \By GEORGE REDDYi Oslo, Nor.— The M. P. Board of the local Kommune has placed an order for the first installation of the German Ziess— Ikon-Phillips sound equipment to be made in Norway. It will be made in the Kinopaleet, a house which the Kommune has leased from the owners. The majority of the smaller local houses use the Danish Petersen & Poulsen as well as American reproducers. Wellington, N. Z.— U. S. Films imported to New Zealand during the past year led the entire foreign field combined, including Great Britain, by over 800 per cent. The New Zealand censors reviewed 2,626 films, domestic and foreign, of all classes, ->f which 100 were rejected, 274 suffered cuts, but were passed, and 169 were passed as suitable for adult audiences. Imports totaled 644, with 'he U. S. providing 569; Great Britain, 58: Germany, 12; Italy, 2; Austria, France, Norway, one each. AM ^he foreign sound films originated in the U. S. Manila, P. I. — Since August, 1929, when the first talker was shown here, 55 houses have been enuipped for sound. By the end of 1930 it is "xpected that there will be least 100 SO 'quipped. Sydney — Complete supervision iver all film houses is sought bv the local citv council. A measure is now before the cabinet in the form of an act and there is a possibi'itv that it may become a law at the nr\-t session of the state parliament London — Pat K. Heale, who has just formed the Patrick K. Heale Productions, Ltd., announces that his schedule for the next 12 months will include four features and 12 shorts. London — George Arliss officiated at the formal opening of the new P.C.T. Victoria at Vauxhall Bridge Road. Berlin — A Film and Kinema Propaganda Week is planned for December by the Berlin and District Exhibitors' Ass'n in cooperation with the publishing and allied trades. Paris — Le.s Comedies Filmees, a new French production company, has been formed here with M. Hourvitch, managing director of Luna Film, as head of the concern. M. Jacques Natanson will be in charge of production. Vienna — Attendance in Austrian theaters has suffered a drop of over 30 per cent this year, due to the condition of severe business depression prevalent (brought the country. Paris — The Sclenophone company has devised a system whereby sound is recorded on a strip of sensitized paper for broadcasting, Four tracks of 6mm. width may he placed on the film and, if 1,000 feet are used, will give a 40 minute broadcast nt a projection rate of 100 feet per minute. EUROPEAN THEATERS INCREASED 11,445 (.Continued from Page 1) 8,902,330 in 1926, this representing an increase of 5,283,176 seats. In 1926 the average house had a capacity of 390 but nowadays the average is 418 seats. Sees Big Field in Japan for American Talkers (Continued from Page 1) have been in a long while. The Orient as a whole is handicapped somewhat by language difficulties and shortage of wired houses, but both of these drawbacks are gradually being overcome in most places In New Zealand, where the government's high tax has caused U. S. firms to stop selling, Knox says that when present contracts start running out next March the exhibitors most likely will get together and bring pressure to bear for an adjustment of the situation. About $50,000,000 is invested in New Zealand theaters, Knox estimates. Out of some 38 British pictures shown there last year, only three or four clicked Film Legislation Looms in 44 States (Continued from Page 1) other state purposes. Measures fixing a tax on amusements, including film houses, are anticipated in a number of states. Legislative sessions will be held in the following states, opening in January, February or March.: Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut. Delaware, Florida, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Maine, Maryland, Massachusetts, Michigan, Minnesota, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Porto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah. Vermont, Washington, Wesl Virginia, Wisconsin and Wyoming. Bills pertaining to the industry are certain to crop up during Con gress, which convenes Dec. 7. French Wirings Lag Paris — Less than 500, or about 14 per cent, of the film houses in France have been wired so far. Western Electric heads the list of systems with close to 110, followed by Ideal Sonore with about 95, RCA Photophone with some 75 and Tobis with 8. i