The Film Daily (1930)

THE THE NEWSPAPER Of FILM DOM AND WEEKLY FILM DIGEST VOL. LIV NC.28 NEW TOCr, SUNDAY, NOVEMBER 2. 193© PRICE 2<5 CENTS Shortage of Product Worries Philadelphia Exhibs MIXINGJN POLITICS] CAUSES TROUBLE New York Practically Free From Film School Rackets Better Business Bureau Checking Up on Only Existing Case With one exception, New York is free from the operations of scenario school-publication racket which is reported as prevalent at the Coast. One company, engaged in working its system in the East, is under surveillance by the Better Business Bureau, it is understood. The racket is to induce aspiring amateur scenario writers to pay $16.50 for publication of a synopsis of their yarns in an alleged magazine issued by the company. This publication, so the sales-talk goes, is read by important executives of (Continued on Page 11) PH1LLY ZONING PLAN EXPECTED IN 30 DAYS Philadelphia — Progress being made on the new zoning and protection plan for this territory indicates that it will be completed and ready for operation within 30 days. Last wrinkles are being ironed out in the Comerford territory. Newsreel Theater Celebrates Birthday The Newsreel Theater is celebrating its first birthday. The house, formerly the Embassy, opened its present Eolicy on Nov. 1, 1929, sponsored y Fox-Hearst, and has been a consistent success. In August the world's second Newsreel Theater was opened in London. City of 80 Wired Distinction of being the smallest town in the world with a house wired for sound is now claimed by Hayes, La., where talkers recently made their debut at the Magnolia, operated by Felix Herbert. Population of the town is given as 80. Checked and Double Checked Broadway literally "checked and double checked" on Friday night when RKO fired its two-barrel giant cannon with the opening of the new Mayfair and the New York premiere of Amos 'n' Andy in their first talker. Riding into town on the wave of Hy Daab's most stupendous trade and general advertising ever put behind a picture, and echoing the resounding reactions of box-office joy from last week's nationwide premiere, "Check and Double Check" conquered its first-night audience comprised of a blue-book of Manhattan celebrities. The star pair in person graced the premiere in a stage bit, and overflow ran into the thousands. Moving Pictures in Relief Demonstrated By Dr. Ives Consol. Film Industries Has New Color Process Consolidated Film Industries has perfected its new color process, known as Magnacolor, and the company is now to handle natural color product, THE FILM DAILY learns. Charlottesville, Va. — First public demonstration of equipment for projecting motion pictures in relief was made here by Dr. Herbert E. Ives of Bell Telephone Co. before the annual convention of the Optical Society of America held at the University of Virginia. When further developed, the process is expected to revolutionize projection of films, Dr. Ives said. RKO May Open Own Exchanges In Australia and New Zealand RKO is understood considering opening its own exchange system in Australia and New Zealand. Six branches will be established in key cities if the plan is adopted. William Scott, managing director for the territory, will be in charge. At present RKO pictures are distributed in Australia and New Zealand through the Celebrity Co. Frankl:n May Operate United Artists' Houses H. B. Franklin probably will take over the management of the United Artists circuit of theaters as part of his contemplated new chain, according to latest reports. Philadelphia Exhibs Worried Over Shortage of Product Fab:an Awards Contracts for Two Up-state Houses Si Fabian has awarded to M. Shapiro & Sons the contracts for two theaters to be erected in Schenectady and Albany. Philadelphia — Shortage of available product is causing local exhibi tors considerable concern. F,l na which ordinarily remain in the exchange several weeks after being passed by the censor board are now being played within two or three days following their okaying. Illinois Exhibitors See Hazards in Political Participation Chicago — Efforts of Aaron Saperstein, president of the Illinois Independent Theater Owners, to have members of his organization take part in local politics to further the candidacy of Judge John A. Sbarbaro has aroused considerable resentment among exhibitors and brought out an issue that is regarded as having a national bearing with (Continued on Page 11) 30 equipmenTtTrms plan mptoa exhibits Thirty equipment companies will have exhibits at the annual M.P.T. O.A. convention scheduled for Philadelphia on Nov. 10, 11 and 12. M. A. Lightman, national president, arrives in New York on Monday from Memphis to aid with the preparations. Robert T. Kane May Join Paramount N. Y. Studio Robert T. Kane, who is arriving on Wednesday from Paris, where he has been in charge of Paramount production at the Joinville plant, is likely to remain here in a Paramount New York studio post, THE FILM DAILY learns. It is also reported that Ernst Lubitsch, now in the east. may return to the coast for his next producton, which may be a war action story. Long Pull Prizes Detroit — To get the most out of prize nights, Samuel Ackerman, local exhib, has discontinued giving away articles on each of the Monday nights, and in its place he issaes a ticket which is punched for 35 weeks, at the end of which time each woman having attended 32 performances is awarded a toilet set. = aJ