The Film Daily (1931)

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Greater beauty for the sound screen . . . .at no extra cost A A ERE is a series of tinted positive films that fit the modern motion picture. They are specially designed to reproduce sound with utmost fidelity, but they do even more than this. Wherever they are used in newsreel, short, or feature they lend a subtle charm, a new beauty not present in the tints of the pre-sound era. Yet Sonochrome Films, an exclusively Eastman achievement, cost no more than ordinary black-and-white positive. Eastman Kodak Co., Rochester, N. Y. (J. E. Brulatour, Inc., Distributors, New York, Chicago, Hollywood). Eastman Sonochrome Tinted Positive Films