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DAILY
Thursday, March 12, 1931
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Of H1MDQM
Vol. IV No. 59 Thursday, March 12, 1931 Price 5 Cents
I0HN W. ALICOATE
Editor and Publisher
Published daily except Saturdays and holidays at 1650 Broadway, New York. N. Y., and copyright (1930) by Wid's Films am Film Folk, Inc. J. W. Alicoate, President, Editor and Publisher; Donald M. Mersereau, Secretary-Treasurer and General Manager Arthur W. Eddy, Associate Editor; Do Carle Gillette, Managing Editor. Entered as second class matter. May 21, 1918, at the post-office at New York, N. Y., under the act of March 3, 1879. Terms (Postage free) United States outside of Greater New York $10.00 one year; 6 months, $5.00; 3 months, $3.00. Foreign, $15.00. Subscribers should remit with order. Address all communications to THE FILM DAILY, 1650 Broadway, New York, N. Y. Phone Circle 7-4736, 7-4737, 7-4738, 7-4739. Cable address: Filmday. New York. Hollywood, California — Ralph Wilk, 6425 Hollywoo Blvd. Phone Granite 6607. London— Ernest W. Fredman. The Film Renter. 89-91 Wardour St., W. I. Berlin— Karl Wolffsohn, Lichtbildbuehne, Friedrichstrasse, 225. Pari
p. A. Harle, La Cinematographic Fran
caise. Rue de la Cour-des-Noues, 19.
Squawks
— from a kibitzer
(Continued from Page 1)
brated edict on advertising, banning forever and a day all smut and dirt from ad copy, he had a very definite thought in mind. Surely he did not suggest that advertising be so dull, uninteresting and pale that it die from anemia. We have better pictures; let's have better advertising. Together they make a pretty swell pair. Alone they're strangers.
Fin
ancia
NEW YORK STOCK MARKET
Net
High Low Close Chg.
Con. Fm. Ind. ... 10H 9-4 10& + 54
Con. Fm. Ind. pfd. 1754 17 'A 17& + A
East. Kodak ....171 168 168!4 — 3&
Fox Fm. "A".... 33H 3VA 32A — 'A
Gen. Th. Eq. (new) 12Js 12'A 12/2 — H
Loew's, Inc 58 5SlA 56 —1
do pfd 97 97 97 .....
M-G-M pfd 25?4 25J4 25J4 + V*
Paramount 4454 43J4 44+5*
Pathe Exch 2 2 2
do "A" SH 3H 3H — Vt
RKO "A" 22 2\Yt 2154— 54
Warner Bros 1354 12 13J4 + 154
NEW YORK CURB MARKET
Columbia Pets. Vtc. 2054 20 20—54
Fox Thea. "A"... 5 Wi Wi — 54
Gen. Th. Eq. pfd.. 2854 27^ 2854 — V*
Loew, Inc., war. Yt 54 V\ H
Loew's do deb rts. 16 15 15 — 254
Trans-Lux 10 ~A 9?4 9% — tf.
Technicolor 13 12J4 13 — H
NEW YORK BOND MARKET
Gen. Th. Eq. 6s40 66H 64'A 64^4 — 154
Keith A-O 6s 46.. 7654 7654 7654 + 54
Loew 6s 41ww 10754 105Js 105% — 154
do 6s 41 x-war... 99 98J4 98J4 — H
Paramount 6s 47.. 9354 93 93^2 + 54
Par. By. 5^s51..105 104J4 105 + 54
Par. 554s50 87 8654 8654 — 54
Pathe 7s37 69 'A 6954 69J4 — 54
Warner's 6s39 .. 5654 53 55 + 3J4
M-G-M Buys "Night Court"
Screen rights to "Night Court," an unproduced play by Mark Hellinger and Charles Beahan, have been bought by M-G-M.
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»> New York Long Island City *,i
ft 1540 Broadway 154 Crescent St. ♦.{
8 BRYant 9-4712 STIHwell 4-7940 it
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! Eastman Films 1
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I J. E. Brulatour, Inc. |
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Chicago Hollywood
H 1727 Indiana Ave. 6700 Santa Monica ft
♦•♦ CALuraet 3692 Blvd. ft
« HOLIywood 4121 ft
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$100,000 Corporation
Formed by Hanson
A New York state charter has been obtained by the Oscar Hanson Corp., with an authorized capitalization of $100,000, to engage in the motion picture business. Hanson is behind the plan to supply short advertising films to Allied Ass'n theaters.
George Stone for AMPA Meet George E. Stone, the Sol Levy of "Cimarron," will be the headline attraction at todav's luncheon gathering of the A.M.P.A. in the Hotel Dixie. Another speaker will be Earl Allvine, and there may be a surprise number in the form of a prominent feminine screen star.
See Defeat for Mo. Ticket Tax St. Louis — -Indications are that the proposed ordinance to impose a 5 per cent admission tax on houses in this citv will die in committee.
COMING & GOING
A. C. BLUMENTHAL arrives today on the west coast in company with Mayor James J. Walker.
DANIEL ENGDAHL, Swedish film man, is in New York to confer with American producers.
MERVYN LE ROY, First National director, arrives today from the coast. He is accompanied by his wife, EDNA MURPHY.
RUDOLPH FLOTOW of Al Rosell Pro dnctions is on his waj to the coast.
RICHARD RODGERS, composer of the First National roster, returns to Hollywood this week after a sojourn in New York.
AL LICHTMAN has left for the coast to confer with Joseph M. Schenck.
LEON SCHLESINGER, producer of the "Looney Tunes" Vitaphone shorts, is returning to California after a New York visit of three weeks.
AD PLUGS IN FEATURES CRITICIZED BY MPTOA
Alleged insertion of advertising in features, in violation of exhibition contracts, was decried at the M. P. T. O. A. directors' meeting yesterday, when several of the members attacked the reported practice as unfair and detrimental, especially in view of newspaper opposition to commercializing of the screens.
Ed Kuykendahl complained that nationally-known products are frequently plugged through backgrounds and dialogue in features sold as theatrical entertainment. The association went on record as opposed to the alleged practice and instructed a committee to investigate the matter.
All Publix Fla. Houses Placed Under Morrison
Miami — All Publix theaters in Florida have been consolidated into one division, with Ernest Morrison of Miami in charge. Headquarters for all Florida operations from now on will be in Miami.
Luncheon for Vergesslich
Members of the New York Film Board of Trade and other associates, including those from Warner Bros, and First National, will tender a luncheon to Joe Vergesslich, First National manager for greater New York territory, who leaves Sunday for Chicago to assume charge of the Warner branch there. The affair will be held tomorrow at the Astor.
II
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THE INDUSTRY'S DATE ECO*
Mar. 14: First Annual Writers Wampas
Roast, Biltmore Hotel, Hollywood.
Mar. 21: Annual Ball of the Warner Club.
New York. March 22 : Annual Communion and Breakfast of Catholic M. P. Guild of America, Church of the Good Shepherd, Beverly Hills, Cal.
Mar. 28: First annual benefit dinner, entertainment and dance at the Hotel Astor by greater New York exhibitors and distributors to aid permanent benefit fund.
April 4-11: Players' and Patrons' Jubilee Week, national benefit for N. V. A. Club.
April 19: Lambs Gambol, Metropolitan Opera House, New York.
Apr. 20-22: Warner Bros. Eastern sales convention, Atlantic City.
April 23-24 : State Convention of Indiana Indorsers of Photoplays, Claypool Hotel, Indianapolis.
Apr. 27 : Fox Film sales convention. New York.
Apr. 28-30: Warner Bros. Western sales convention. Hotel St. Francis, San Francisco.
May 25-28: Spring meeting of the Society of Motion Picture Engineers, Hotel Roosevelt, Hollywood, Cal.
All-Tiffany Program
Chicago — An all-Tiffany program opens March 21 at the Woods. The feature attraction will be "The Single Sin," supplemented by a Tiffany Talking Chimp Comedy and a "Voice of Hollywood."
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This
Sexsational
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Smash
^»^5V
ROAD
TO
HELL
For
State
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All Talking
Singing
PUBLIC WELFARE PICTURES 723 7th Ave., N. Y. C.
1 here's
FRUIT
on trees
— But —
you have to
PICK
it off