The Film Daily (1931)

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r L A ¥?OOT for foot of film, minute for minute of time, your patrons will get more real fun and entertainment from one of Educational' s comedy or novelty short fea ^ tures than from almost anything else on the program. If it's real entertainment you are selling your audiences, and not just so many minutes of playing time, a program of these short subjects, properly balanced around a good feature, will give you a bill that can't be beat, either for amusement merit or for exploitation value. EDUCATIONAL FILM EXCHANGES, Inc., e. w. hammons, !*»*»/ Member, Motion Picture Producers and Distributors of America, Inc., Will H. Hays, President