The Film Daily (1931)

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Eastman Announces THE GREATEST FILM IMPROVEMENT IN YEARS SOME years ago EaStmanmarked an epoch in emulsion making with its announcement of panchromatic motion picture negative film. Now Eastman makes another great advance with a remarkable super-speed emulsion which will unquestionably improve the quality of sound pictures, and which promises to effect substantial reductions in producers' lighting expenses. Yet it costs no more than previous panchromatic films. Its great advantages, gained without sacrificing any other desirable feature, represent clear gain to the motion picture industry. They stamp Eastman Super-Sensitive Panchromatic Negative, Type 2, as a real achievement Eastman Kodak Company, Rochester, New York. (J. E. Brulatour, Inc., Distributors, New York, Chicago, Hollywood.) Eastman Super-Sensitive Panchromatic Negative, Type 2