The Film Daily (1933)

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PRODUCTION DATES SET ON 25 PARAMOUNT FILMS (Continued from Page 1) Chevalier's "The Way to Love" and "Pick-Up," with Sylvia Sidney and Gary Cooper, are starting this week. The latter is B. P. Schulberg's fourth production. His fifth, not yet titled, will start Jan. 30. followed by "Jennie Gerhardt" on Feb. 20. and his sixth and seventh on March 6 and March J7, respectively. This will wind up Schulberg's program. Charles R. Rogers starts his sixth, "Beer Story," next week, followed by "Bedfellows" on Feb. 20 and "I Can't Go Home" on March 20, which completes his eighth. "Supernatural." first of the Victor and Edward Halperin productions, starts Feb. 6. followed by a -ccond feature. Other Paramount starting dates include: "College Humor," Jan. 9; "International House," with Rudy Vallee and Peggy Hopkins Joyce, Feb. G; "The Trumpet Blows." with George Raft and Miriam Hopkins, Feb. 13; "The Eagle and the Hawk," Coopi r M h '>-'1-'ie-Standing, Feb. the rlen Granted Ma' a-ch ductions. March 20; duction, March 27; another Zane Grey, May 22. Marcus Benn Assails Low Admission Prices (Continued from Page 1) a disgrace to our industry that firstrun theaters in Philadelphia, and the neighborhood theaters controlled by circuit operations, are charging as low as 25 cents admission and the following runs must charge 26 cents also." He declared an independent exhibitor "cannot put in a bid for first-run pictures with any producing or distributing company." DAILV Tuesday, Jan. 3, 1933 • NEWS«»OF«»THE«»DAy • WARNERS ASK EXHIB HELP IN PICKING FUTURE STARS Walsenberg, Colo. — Paul Krier, formerly manager of the Valencia, a Fox house, has returned from a three months' leave of absence and expects to soon be back on the job at the theater. Boston — Hy Fine, former divisional music director for Publix, will devote all his time to productions at the Metropolitan. He will visit New York each week to select talent. Beverly, Mass. — John J. Wolocko is converting a dance hall in the poorer section of the city into a motion picture theater. The Randall Brothers control the three theaters in the city but have run only the Ware for some years. Kansas City — Vaudeville will be re-instated at the RKO Mainstreet. Portland, Ore. — Horace Heidt's new band policy at the RKO, with Jackie Saunders conducting, broke all 1932 records for a single day, on Christmas. Newark — S. R. O. business all day Friday at RKO Proctor's where the vaudeville bill is headed by Barto and Mann. San Antonio— RKO Majestic will close Jan. 12, until further notice. The house was open for three holiday weeks playing "Animal Kingdom," "Bitter Tea of General Yen" and "Little Orphan Annie." Omaha — Martin Beck will book vaudeville into the RKO Orpheum for three days each week starting Jan. 6. San Francisco — Cliff Work has replaced J. J. Franklin for RKO here with Franklin taking over city managership at Cleveland. Toledo — Edgar Hart, formerly at Spokane, is now managing the RKO Rivoli here, replacing "Happy" Meininger who is on a leave of absence due to ill health. Atlantic City — Despite poor business, the Steel Pier will not close for the winter, according to Frank P. Garvatt. Glenside, Pa. — Jack Cohen has opened the Glenside. Philadelphia — Al Blumberg is managing the Midway and Larry Graver is handling the Stanley. Reading— The Capitol, a TV;imer & Vincent house, has been opened with Mark N. Silver in charge. Wilmington, Del. — New officers of Local No. 476 Motion Picture Machine Projectionists for this year are: John R. Waller, presid Philip Jones, vice-president; Josepn Knopf, secretary, and Edward T. Veasey, financial secretary and treasurer. HEATHER ANGEL. English actress brought over by Fox. lett Saturday for the coast. LILIAN HARVEY, another Fox importation, also has arrived. MR. and MRS. MARTIN JOHNSON sailed Saturday on the City of New York for another African expedition. ROBERT MORENO, son of Antonio Moreno, was on the same boat. MR. and MRS. CECIL B. DE MILLE leave tomorrow for the Coast. EDWARD EVERETT HORTON arrives today from London en route to Paramount studios. Says Films Will Develop To Suit Public's Demand Motion pictures, in the last analysis, are only a means to an end, and if the people demand an end intelligent as well as amusing, movies will doubtless develop to suit that demand, says Pearl S. Buck, author of "The Good Earth," Pulitzer Prize novel, in a North American Newspaper Alliance interview. "Good entertainment itself is a worthy purpose and a necessary service." says Mrs. Buck. "If the motion picture companies will concentrate on making more intelligent pictures — and I believe the trend is that way — if they will sincerely paint life as it is, I believe the morals of people will continue to make normal progress." In China, where Mrs. Buck has spent many years, the scope of American film influence is limited to a few large cities "where it supplies a useful escape valve for modern young people who otherwise might choose for diversion dance halls and gambling dens," she says. "The need for entertainment in Chipa is very real." 10 Vitaphone Subjects Being Released in Jan. Release of ten Vitaphone short subjects in January is announced by Norman H. Moray, sales manager. The two reelers are "Trouble Indemnity," a "Big V" Comedy starring Ann Codee and Frank Orth; Jack Haley in "The Build-Up" with Helen Lynd; and "Hey, Hey. Westerner," a Technicolor musical comedy with Eddie Nugent and Mae Madison. The one reelers are the fifth of Vitaphone's "Sport Thrills" series with narrative by Ted Husing; "Hieh Spots of the Far East," an E. M. Newman "World Adventures" short; "Bosko in Dutch," a "Looney Tunes" cartoon comedy; "The Shanty Where Santy Claus Lives," a "Merrie Melody" song cartoon; "Hot Competition," a "Melody Masters" band number with the Continentals, Harry Barris, Loyce Whiteman and Ted Husing; "Love Thy Neighbor," a "Pepper Pot" comedy with Don Tomkins, Gunboat Smith and Frances Dade; and "Rambling Round Radio Row" — No. 3. with Jay C. Flippen, Baby Rose Marie, the Four Lombardos, Aunt Jemi ma and other stars of the air. {Continued from Page 1) starring roles. Eleven featured players for whom the company has great hopes and whom it is proposed to star, are Ruby Keeler, Glenda Farrell, Harold Huber, Aline MacMahon. Lyle Talbot, Preston S. Foster, Claire Dodd, Frank McHugh, Dick Powell, Allen Jenkins and Patricia Ellis. This group of actors, selected from the stage and screen, has passed the personality test, the diction test and the screen test, and are now ready for the audience appeal test. This is where the exhibitor comes in. When any of these players appears in a Warner-First National picture, the exhibitors playing the picture are asked to catch the audience reactions to the particular player while the picture is on the screen, by the lobby talk after the performance and by handing out i _„(.„„„ reaction cards for their comments on the play These omments are to be mailed by the < home offic, and from there to the cast. BUB IV. L. ^ix»Ic Kansas City — William E. Hooton has purchased the three-story building at Seventh and Main Sts., which has housed the Lyric for 20 years, from Grover Childers. WASHINGTON HOLDS 'DOLLAR' Washington — After a big first week's business, the Metropolitan will hold over "Silver Dollar," First National special, for a second week's run. Jan. 5: Allied States AsVn board of directors meeting, Washington, D. C. Jan. 5: Meeting of Chicago Section. Society of Motion Picture Engineers, Electric Association Building, 20 N. Wacker Drive, Chicago. 8 P. M. Jan. 10: Allied Theaters of New Jersey meeting. Hotel Lincoln, New York. 1:15 P. M. Jan. 16: Special Meeting for Allied exhibitors of South New Jersey, Hotel Hildebrecht, Trenton. 1 P. M. Jan. 28: Warner Club Ball, Grand Ballroom. Hotel Commodore, New York. Feb. 21: Motion Picture Club Ball. WaldorfAstoria Hotel, New York. April 24-28: Meeting of Society of Motion Picture Engineers, Hotel Pennsylvania. New York.