The Film Daily (1933)

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W 1 1 V-/ CAN GAUGE ITS TOTAL VALUE? EASTMAN Super-sensitive Panchromatic Negative has helped the motion picture industry to attain improved working conditions . . . lower lighting costs . . . finer photography . . . better prints . . . higher screen quality. Who can gauge the total value of this film's contribution? Without the qualities which it offered, the industry would have missed some of the most important stimuli it has ever received. Further improved since its introduction, Eastman Super-sensitive is rendering its greatest service in the gray-backed form in which it is now available. Eastman Kodak Company (J. E. Brulatour, Inc., Distributors, New York, Chicago, Hollywood). L/\0 1 /Vl/MN SUPER-SENSITIVE PANCHROMATIC NEGATIVE (gray-backed) 1