The Film Daily (1933)

THE 5^ DAILY SELLING '33-34 PRODUCT STARTED IN SMALL TOWNS (Continued from Page 1) of the present schedules and saving a return visit by also selling the new but untitled program. One major company is now canvassing all its branch managers to ascertain whore such selling is taking place and warning its branch managers and division heads to keep watch for competitive actions. Schlesinger Closes Deal On Cartoons for 1933-34 (Continued front Page 1) Tunes" and "Merrie Melodies," animated cartoons, in 1933-34. Schlesinger also is negotiating for the services of John Wayne to appear in another group of action melodramas. Release for these features has not yet been set. TWO HURT IN CRASH West Coast Bureau of THE FILM DAILY Hollywood — Mae Clarke and Phillips Holmes were seriously injured yesterday in an auto accident. Miss Clarke was reported by friends to have sustained a broken jaw. Holmes was severely cut about the eye. KUNSKY OFFICES SHIFT Detroit — With the moving of the Publix-Kunsky offices from the Madison to the Michigan theater, the staff has been radically cut. Those left include Nate Piatt, Art Schmidt and Sam Rubin. .oming an d G oing MAX BALABAN is in New York from Chicago. WILL H. HAYS is to be in Indianapolis on Saturday as the principal speaker at the annual Founders' Day dinner of the local Phi Delta Theta alumni chapter of which he is a member. ERNST LUBITSCH, Paramount ace director, arrives in New York from Hollywood Saturday morning to look over Broadway shows with a view to selecting one for adaptation as his next assignment. EDDIE CANTOR has returned to New York from Florida to confer with Samuel Goldwyn on the story for his next picture. The comedian resumes his personal appearance tour with George Jessel March 12 in New Orleans, then playing Houston, San Antonio, Ft. Worth, Dallas, Tulsa, Kansas City, Des Moines, Omaha, Minneapolis and Milwaukee. Film folk aboard the California, which sailed from the west coast this week for New York, include IRVING THALBERG. NORMA SHEARER, HELEN HAYES, CHARLES MacARTHUR and the FULTON OURSLERS. ELY CULBERTSON, now completing his fifth bridge short for RKO on the coast, leaves Hollywood at the end of next week to return to New York. KATHARINE SWAN, formrly of the Paramount story department, returns to New York today from the Coast. RICHARD DAY, art director for Samuel Goldwyn, has arrived in New York from the Coast. HARRY BERINSTEIN, Ithaca exhibitor, has gone to South Africa for a vacation. GEORGE DEMBOW leaves New York tomorrow for Florida. LEO DEVANEY, division manager of RKO Canadian branches, arrives in New York tomorrow for conferences with Jules Levy. • • • LOTS OF excitement as the "42nd Street" special train thunders its way eastward at a small western jerkwater town they flagged the special at 3 o'clock in the morn the entire population of 17 people turned out and they wouldn't let the train proceed till the stars got dressed and came out and said "howdy" at Kansas City the crowds were so great that the police couldn't handle the mobs in the parade from the train to the theater Tom Mix stole the spotlight he was riding on his white charger in full western regalia, while all the other stars were hidden in closed autos and were they envious of Tom ! at Chi, the reporters admitted that the crowds had not been equalled since the World's Fair Bette Davis is getting ovations wherever the stars appear * • * • • • • FOR THE second time within a week Mrs. Franklin D. Roosevelt has seen Fox's "Cavalcade" at the Gaiety on the last occasion the audience recognized her, and she was compelled to hold an informal reception at the exit after the close incidentally, the projection booth in the Gaiety has set a record with its 125th performance for not once has the screen gone black for even a moment, nor the sound system failed * * * * • • • AT THE Command Performance for King George and Queen Mary in London at the Victoria the bill contained "Santa's Workshop," a Walt Disney Silly Symphony and the kink got a pain in his side from la ft* ink The Radio City air program today will be devoted to the double opening of "King Kong" at the Music Hall and the Roxy Just a business meeting at the AMPA today, with some IMPORTANT matters to be discussed The Lotos Club gave Frank Bupk a farewell dinner before he sailed for the Far East Robert Edgar Long of the Rivoli is set for an overflow for "Secrets" * * * * • • • FILMS TAKEN by Fox Movietone News of the Inaugural in Washington will be rushed by special planes for the Empey Inaugural Ball at the Waldorf-Astoria Saturday eve the films will be developed in New York and rushed by motorcycle escort to the Grand Ballroom Movietone News will also take films of the Ball itself, which will be shown before the festivities are over Claude Hopkins' Roseland Columba Broadcasting Orchestra will be a feature "A star for every guest," is the Committee slogan a partial list includes Lupe Velez, Tallulah Bankhead, Dorothy and Lilliam Gish, Jack Pearl, Mae West, Conway Tearle, D. W. Griffith, Nick Stewart, Sue Carroll, Herbert Rawlinson, Helen Morgan, George Cohan, Jimmie Durante, Billie Dove, Ina Claire oh, hell, every celeb in town will be there * * * * • • • ONE OF the greatest campaigns ever put in back of a picture will be employed on Radio's "King Kong" it started weeks ago with a line of flashy accessories 30 powerful newspaper ads have been prepared getting over the sensational giant ape angle they are going over board on poster paper a smash novelty lobby display a 6-sheet which will make a cutout in full color of the ape ten feet high a 200-piece jigsaw puzzle in hundreds of thousands distributed to drug store chains to retail for 10 cents a mammoth press book radio programs feature stories Radio feels they have a Mop-up in "King Kong" that only needs adequate advertising to smash it over * » * * • • • DON'T KNOW who was responsible for that trade ad on Fox's "State Fair" but the gent who wrote the breezy copy ought to be assigned to write a series on the product in the same Original Vein Thurs., March 2, 1933 « « « » » » TALENT IS MAIN ASSET, I DECLARES^. C. LEVEE (Continued from Page 1) his new managerial activities in behalf of a selected group of film personalities. "Vast theater circuits with thousands i seats to fill are nothing more than liabilitie without this group," he stated. "One can re produce at will studios, theaters, sound stage and every form of mechanical equipmen but not personalities. A period of transitic like the present has proven conclusively thi talent is the one asset of major importance.' Levee, who was voted a life membershi] in the Academy, said his activities may ii elude actual production participation, but " this event he would have to think first . terms of welfare of bis people. He charge that hundreds of Hollywood's finest creativ workers lost their jobs through sheer gree, and incompetence of those in executive control who made a Wall Street plaything of the industry. He denounces the cycle fallacy claiming it is the producers' feeble alit for copying each other's ideas, and declare* that if the industry had been run along business-like lines it could easily have avoided, receiverships. New York bankers are to blame for the over-expansion, he said. Hope in Future of RKO Voiced by RCA Report (Continued from Page 1) confronts the motion picture and theatric industry generally is faced frankly, and i fixed charges and operating costs are reduce, to a basis in keeping with existing conditions this phase of entertainment, which retains * deep popular appeal, may be given an entirelj new outlook. The management of your cor poration is directing its efforts toward tin necessary process of rebuilding and is coop erating fully with the receiver of RKO " At the end of 1932, RCA had current assets of $38,316,654, including $25,555,451 cash. Stockholders totaled about 300,000. Speaking of television, the report indicat. that visual broadcasting is still in the exper mental stage and, as such, is not a satisfa tory source of general entertainment. Bill to End Censorship Is Introduced in Albans (Continued from Page 1) increased from $3 to $3.50 a 1,00C feet of original film, and from $2 to $2.25 on copies. News, scientific, educational and industrial films arc exempt. RKO DETROIT CHANGES Detroit — Arthur Frudenfeld, RK( division manager, has taken ove direct management of the Dowr town. Wallace Norris, former mar ager, left for Cincinnati. MANY UAPPY RETURNS, Best wishes are extended by THE FILM DAILY to the following members of the industry, who are celebrating their birthdays: Mar. 2 N. L. Manheim Jack White Edward Southworth