The Film Daily (1934)

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Intimate in Character International in Scope Independent in Thought The Daily Newspaper Of Motion Pictures Now Sixteen Years Old VCL. LXVI. NO. 56 NEW yCCK, TULR/DAy, fltriHIEl e, 1934 <5 CENTS Nelson-Renner and Straussberg Circuits Merge POLI CIRCUIT BEING TURNED OVER TO LOW" HOY. 1 M-G-M Set to Start Production Activities in England London Town . . ard its cinema situation = By JACK ALICOATE === I ONDON, Eng. : One may not be crazy ™ about this tight little isle, but one is bound to respect it. To step one's foot J into London and its Strand is to immediately realize that the English have fought { jj off the depression and are definitely and compellingly on the way back. The spirit | Bf collective patriotism is manifest everywhere. It has now taken a much saner course than the "Buy British" movement _ that has practically worked itself out. It better reflected, perhaps, in the playing )f the National Anthem at the close of the ast performance in every theater in the ritish Isles. London today is the London if old. Theaters and night clubs doing a )ang-up business, and tails and evening ress everywhere. The industry of the inema is booming. Growing bigger and gger every day. Too fast, perhaps, for ts own good, but that is another and longer rory we will go into another day. lA/E had not lost our sea legs on the * ' morning of our arrival before we irere into it with interviews and invita10ns. Lunch at the Savoy with a list of ilm notables, chaperoned by Sam Eckman tod Ernest Fredman. A quick trip along ilm row. Dinner at the colorful Savage lub, the distinguished London meeting lace of the five arts. In the evening a rip of inspection of the important cinemas f the West End. The Empire, M-G-M's 200-seater, is still the downtown flagship. he Gaumont-owned Tivoli is recognized as he class run house. All of the first-class ondon theaters charge considerably more jr their best stalls (seats to youse guys) ban the Music Hall, Capitol or Paramount. yjOST of the large cinemas have bars VI where one can ice cream soda it a t, if one cares. Picture house programs never given away, but sold for the ^uivalent of a jitney to the patrons of le cheaper seats and the same program r 15 cents to the higher-priced paying istomers. As if by agreement, there is (Continued on Page 2) Films for World Release Will be Made, Says Arthur Loew M-G-M has definitely decided to produce a series of features in England, Arthur Loew stated to Film Daily yesterday. The pictures will not be "quota" films, but made for world distribution from stories that can best be produced in England. Script for the first is now being considered. Although some Amer (Continued on Page 4) PAST DUES CANCELLED BY SO. CALIF. UNIT West Coast Bureau of THE FILM DAILY Hollywood — At a general mass meeting here, the Independent Theater Owners of Southern California decided to cancel all past dues, and from now on dues will be $2 (Continued on Page 8) Louisiana Exhibitors Vote for Premiums New Orleans — Opposition to changes in the code with regard to giveaways and two-for-ones was expressed by Allied of Louisiana in meeting here. The organization (Continued on page 4) Exclusive Colonel First colonel's commission handed out by the governor of Tennessee to a citizen has just been conferred on Grace Moore, star of Columbia's "One Night of Love," which opens today at the Music Hall. Miss Moore is a native of Chattanooga. GEO. WEEKS ASSUMING GAUMONT-BRIT. POST George Weeks, formerly Paramount general manager, is joining Gaumont-British in an important executive capacity. Weeks in recent years was identified with Sono Art and Mayfair. During the past year or so he has been inactive owing to ill health. Formal announcement of Weeks' (Continued on page 8) Mascot, Majestic Product Get Criterion First-Run Criterion Theater resumes a firstrun policy starting Sept. 19 with the opening of Mascot's "Young and Beautiful" under arrangements concluded with Herman Gluckman, president of Majestic Exchange, whereby the theater will play the two series of 12 pictures each pro(Continued on Page 8) Fifteen Independent Theaters In New Metropolitan Merger Says Advertising Clause Favors Circuit Theaters Recommendation that the premature advertising clause of the code be eliminated or considerably modified is made by William Yoost, who served as a member of a Code Authority appeals committee at the hearing of the premature advertising complaint brought by Loew's (Continued on Page 8) Nelson & Renner and the Straussberg circuits have consolidated, thus placing 15 greater New York houses under one management. Theaters embraced in the deal, with one exception, are situated in Brooklyn. They are as follows: Nelson & Renner: Coliseum, Hollywood, Endicott, Metro, Sun and Howard; Straussberg: Berkshire, Canarsie, Kismet, Park, Ritz, State, Sumner, Wil (Continued on page 4) Loew Taking Over Full Operation of New England Houses Loew will take over complete operation of the Poli circuit in New England on Nov. 1, it was stated at the Loew offices yesterday. For the past few months, administration has been under the supervision of S. Z. Poli and Louis M. Sagal. It is expected that there will be no further changes in personnel. Poli and Sagal cease activities in connection with the circuit Oct. 31. 10 TRANS-LUX HOUSES EXPECTED WITHIN YEAR Ten Trans Lux theaters will be in operation before the start of the 1935-36 season, the Film Daily learns. Two are now operating in New York with the third scheduled for opening Oct. 21 at Fulton and DeKalb Aves., Brooklyn. Another Brooklyn Trans-Lux will be opened about Nov. 1 at Church and Flatbush Aves. The sixth house is scheduled for opening about Jan. 1 in Baltimore, with the Bronx selected as the location for the seventh. Three other locations are now under consideration by Trans-Lux. All ten houses are expected to bo operating by next June. John E. Joyce Continues As Para. Special Master John E. Joyce continues as special master in the Paramount-Publix reorganization for an indefinite period under an order signed yesterday in Federal Court. U. S. Equipment for Soviet Order to purchase $25,000 worth of American film equipment, the first in over a year, has been received by the Amkino office from Moscow.